Persuasive strategy definitions
Claim Your main point – the reason for The rainforests are vanishing. This is
your argument – the nitty gritty – bad because...
introduce some pathos
Logos Using logic, numbers and facts to Use your fact sheet
support your argument – refer to
your research
Pathos Appeal to your readers’ emotions – Talk about rare and endangered
tug on their heart strings – show species – talk about diseases that
some photos owe their cures to the rainforest
Ethos Make yourself seem trustworthy and Don’t threaten or abuse your
believable – be persuasive – use readers
appropriate vocabulary
Kairos Build a sense of urgency for your Talk about time frames – why does
case – worry your readers – something need to be done NOW?
pressure them
Research Use studies and others’ research to Use the internet, books and papers.
convince your readers – graphs and Say according to... In a study
tables etc. carried out by...
Persuasive language and vocabulary
Tick off each of these words and phrases as you use them.
The question of whether or not... It is clear that... It is obvious that...
There can be no doubt that... There is no doubt that...
If...then... When...then... If we continue to...then...
...is necessary because... it is important to realise that...
There are many reasons why...
Imagine... Try to put yourself in...position...
The arguments for...are compelling because...
There are thought to be...
...rely on...for... ...provides...for...
Many people agree that... Many people believe...
It is generally believed to be that case that...
The truth is... The fact is... Actually...
In conclusion... At the end of the day... So... therefore...
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Name Persuasive Writing Date Tuesday 29 April 2008
Today’s objectives: An inviting introduction that states main topic Details are written
in a logical order Persuasive language used Both sides of the argument
presented Strong conclusion that reiterates the main point
Remember: use key vocabulary use persuasive
Remember: use key vocabulary use persuasive
language and vocabulary Use logos Use
language and vocabulary Use logos Use
pathos Use ethos Use Kairos
pathos Use ethos Use Kairos
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Fact Sheet – Rainforests
Words that are highlighted in yellow are key vocabulary. Use as much key
vocabulary as you can. Tick them off as you use them.
Rainforest land is required for grazing land, to feed cattle, for beef (used
for beef burgers!)
More land is needed when it loses its nutrients from over-grazing.
Rice, wheat and corn consumption is set to increase by 40% by 2020, so
more land is needed to grow food.
Need for wood, worldwide, will double by 2020
Rainforests are good source of hardwoods: teak, mahogany, rosewood
This wood is often used for coffins
Wood from rainforests needed by the west as they have already depleted
their own wood source
Money from logging helps to pay off National debt
Wood is also needed to make charcoal to power industrial plants
Rainforest creatures need to be hunted to satisfy Westerners’ desire for
animal skins – ocelot, jaguars and caiman
Rainforests also cleared for mining
Cropland for bio fuels – instead of petrol and to grow palms for palm oil
Connectives – tick them off as you use them
although however therefore actually so because
while like nevertheless despite m if as perhaps
when after admittedly basically obviously
presumably clearly personally in general above all
finally furthermore similarly
Fact Sheet – Rainforests
Words that are highlighted in yellow are key vocabulary. Use as much key
vocabulary as you can. Tick them off as you use them.
In South America alone there are 15,000 – 20,000 species of plant
The Amazon is the largest rainforest
It covers 2 million square miles and spans 8 countries
The rainforests contain 50 – 80% of the world’s biodiversity
30 million species of plants and animals – more concentrated biodiversity
than anywhere else
New plants and animals being discovered all the time
70% of the world’s rainforests have been destroyed in the past 40 years
Deforestation for timber, to grow crops (such as bio fuels to run cars and
palm oil – a major ingredient in many Western foods) and to develop land
Deforestation causes soil erosion, which in turn causes floods and landslides
as tree roots hold the soil together
Carbon Dioxide (CO2) is released into the atmosphere when trees are
burned
Trees absorb CO2 and release oxygen (O2)– cleansing our atmosphere
Rainforests store half of the world’s rainwater
Losing the trees could alter the global climate
Changing the global climate threatens mankind’s survival
Rainforest also home to indigenous peoples
Rainforest plants have been used to create life-saving drugs – rosy
periwinkle from Madagascar help children recover from blood disease:
leukaemia
It is estimated that around 50 species a day are going extinct from
rainforests around the world. That is one every half an hour!
