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SYLLABUS

MANONMANIAM SUNDARANAR UNIVERISTY, TIRUNELVELI-12

UG COURSES – AFFILIATED COLLEGES

B.A. Economics
(Choice Based Credit System)
(with effect from the academic year 2021-2022 onwards)

Semester-II
Subject
Part Subject Title Subject Code Credit
Status
C1TL21/
I Language Tamil/Malayalam 4
C1MY21
II Language Communicative English C2EN21 4

Core - 3 Microeconomics - II CMEC21 4

Core - 4 Statistics for Economics - II CMEC22 4

III Add on Major Professional English for Arts and
CPSS21 4
(Compulsory) Social Sciences – II
Allied - 2 Economics of Marketing CAEC21 3

IV Common Value Based Education CVBE21 2

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Total Marks: 100 Internal Exam: 25 marks + External Exam: 75 marks

A. Scheme for internal Assessment:

Maximum marks for written test: 20 marks
3 internal tests, each of I hour duration shall be conducted every semester.
To the average of the best two written examinations must be added the marks scored
in. The assignment for 5 marks.

The break up for internal assessment shall be:

Written test- 20 marks; Assignment -5 marks Total - 25 marks

B. Scheme of External Examination

3 hrs. examination at the end of the semester
A – Part : 1 mark question two - from each unit
B – Part : 5 marks question one - from each unit
C – Part : 8 marks question one - from each unit

 Conversion of Marks into Grade Points and Letter Grades

Grade point
S.No Marks Letter Grade Performance
(GP)
1 90-100 O 10 Outstanding
2 80-89 A+ 9 Excellent
3 70-79 A 8 Very Good
4 60-69 B+ 7 Good
5 50-59 B 6 Above Average
6 40-49 C 5 Pass
7 0-39 RA - Reappear
8 0 AA - Absent

 Cumulative Grade Point Average (CGPA)

 GP = Grade point, C = Credit

 CGPA is calculated only for Part-III courses
 CGPA for a semester is awarded on cumulative basis

 Classification
a) First Class with Distinction : CGPA 7.5*
b) First Class : CGPA 6.0
c) Second Class : CGPA 5.0 and 6.0
d) Third Class : CGPA 5.0

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Part I Tamil

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(TITLE OF THE COURSE)
ghlj;jpl;lj;jpd; Nehf;fq;fs; (Course Objectives)
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vjph;ghh;f;Fk; gbg;gpd; KbTfs; (Expected Course Outcomes)

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2. ePjp Ehy;fs; thapyhf xOf;fr; rpe;jidfis vLj;Jiuj;jy;

3. nkhop mikg;gpid czh;j;jp fbjq;fs; vOjg; gof;Ftpj;jy;

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5. rkaq;fshy; gilf;fg;gl;l ,yf;fpaq;fis mwpKfk; nra;jy;

K1 - epidtpy; nfhs;Sjy; (Remember) K2- Ghpe;J nfhs;Sjy;

(understand) K3 - tpz;zg;gpj;jy; (Apply) K4 - gFj;jha;jy; ( Analyze)
K5 - kjpg;gpL nra;jy; (Evaluate) K6 - cUthf;Fjy; (Create)
Unit:1 nra;As; 30 Hours
Njthuk; Kjy; ed;ndwp tiu - gy;fiyf;fof ntspapL, mDrpj;uh
gg;spNf~d;],; nrd;id-33.njhiyNgrp vz; : 044-24743719,
Email : [email protected].
Unit:2 ,yf;fzk; : nrhy; ,yf;fzk; 15 Hours

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2. ngah;r;nrhy; - ,yf;fzk;> tiffs;

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 tpz;zg;gf; fbjk;
 gj;jphpifapy; nra;jpfs; ntspapLtjw;Fg; gapw;rp mspj;jy;
Unit:3 ciueil 15 Hours
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cq;fs; Ehyfk;> nrd;id -14 njhiyNgrp vz; : 044-28482441
Unit:4 tho;f;if tuyhW 15 Hours
kNdhd;kzpak; Re;judhhpd; tho;Tk; gzpAk;
Mrphpah; Kidth; m.fh.ngUkhs;>
ne];ypq; Gf;]; gg;sp~pq;> nrd;id -50
njhiyNgrp vz; : 044-26251968> 26258410> 48601884
Unit:5 ,yf;fpa tuyhW 15 Hours
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2. ehyhapuj; jpt;tpa gpuge;jk;
3. rkz ,yf;fpaq;fs;
4. ngsj;j ,yf;fpaq;fs;
5. fpwpj;Jt ,yf;fpaq;fs;
6. ,];yhkpa ,yf;fpaq;fs;
7. mwEhy; ngah;fs; kl;Lk; (gjpndz; fPo;f;fzf;fpy;)

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PART-1 MALAYALAM

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PART II ENGLISH
Unit I

1. Listening and Speaking

a. Listening and responding to complaints (formal situation)
b. Listening to problems and offering solutions (informal)

2. Reading and writing

a. Reading aloud (brief motivational anecdotes)
b. Writing a paragraph on a proverbial expression/motivational idea.

3. Word Power/Vocabulary
a. Synonyms & Antonyms

4. Grammar in Context
a. Adverbs
b. Prepositions

Unit II

1. Listening and Speaking

a. Listening to famous speeches and poems
b. Making short speeches- Formal: welcome speech and vote of thanks.
Informal occasions- Farewell party, graduation speech

2. Reading and Writing

a. Writing opinion pieces (could be on travel, food, film / book reviews or on
any contemporary topic)
b. Reading poetry
b.i. Reading aloud: (Intonation and Voice Modulation)
b.ii. Identifying and using figures of speech - simile, metaphor, personification
etc.

3. Word Power
a. Idioms & Phrases
4. Grammar in Context
Conjunctions and Interjections

Unit III
1. Listening and Speaking
a. Listening to Ted talks
b. Making short presentations – Formal presentation with PPT, analytical
presentation of graphs and
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reports of multiple kinds

c. Interactions during and after the presentations

2. Reading and writing

a. Writing emails of complaint
b. Reading aloud famous speeches

3. Word Power
a. One Word Substitution

4. Grammar in Context: Sentence Patterns

Unit IV

1. Listening and Speaking

a. Participating in a meeting: face to face and online
b. Listening with courtesy and adding ideas and giving
opinions during the meeting and making concluding remarks.

2. Reading and Writing

a. Reading visual texts – advertisements
b. Preparing first drafts of short assignments

3. Word Power
a. Denotation and Connotation
4. Grammar in Context: Sentence Types

Unit V
1. Listening and Speaking
a. Informal interview for feature writing
b. Listening and responding to questions at a formal interview
2. Reading and Writing
a. Writing letters of application

3. Word Power
a. Collocation

4. Grammar in Context: Working With Clauses

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Core –3
MICRO ECONOMICS – II

Objective:
To enable the students to understand the basic concepts of Cost, Revenue,
Market Structure and Distribution Theories.

Unit I:
Cost and Revenue
Cost concepts – Fixed Cost and Variable Cost – Average Cost and Marginal
Cost – Short-Run Cost Curves – Long Run curves - Reason for ‘U’ Shaped Curve –
Revenue concepts.

Unit II:
Market Theories
Perfect Competition: Features – Price determination – Equilibrium of Firm and
Industry. Monopoly: Types – Features – Price Determination. Monopolistic
Competition: Features – Price determination (General).

Unit III:
Distribution Theory
The Marginal Productivity Theory of Distribution – Rent – Ricardian Theory
of Rent – Quasi-Rent – Modern Theory of Rent – Situation Rent – Scarcity Rent.

Unit IV:
Wages
Wages – Money Wage – Real Wage – Causes for difference in wage –
Theories of Wages – Subsistence Theory of Wages – Standard of living Theory –
Wage fund Theory – Residual Claimant Theory – Trade Union and Wages.

Unit V:
Interest and Profit
Interest – Net Interest – Gross Interest – Theories of Interest: Liquidity
Preference Theory – Loanable Fund Theory – Profit – Net Profit – Gross Profit –
Theories of Profit: Risk Theory - Uncertainty Theory – Dynamic Theory – Innovation
Theory.

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References:
1. K.P.M.Sundaram & M.C.Vaish, Principles of Economics, Vikas Publishing
House Pvt.Ltd., 1982.
2. M.L.Seth, Principles of Economics, Lakshmi Narain Agarwal, 2017.
3. M.L.Jhingan, Micro Economic Theory, Vrinda Publications Pvt.Ltd., 2014.
4. H.L.Ahuja, Principles of Microeconomics, A New-Look Text Book of
Microeconomic Theory, S Chand Company Ltd., 2020
5. D.Bose & A.Marimuthu, An Introduction to Micro Economics, Himalaya
Publishing House, 2015.

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Core – 4
STATISTICS FOR ECONOMICS-II

Objective:
To learn the use of statistical concepts with greater precision and have a proper
understanding of statistical applications in Economics.

Unit I:
Correlation
Meaning – Types - Methods of Measuring Correlation: a)Karl Pearson’s Co-
efficient of Correlation b)Spearman’s Rank Correlation - Uses and Limitations of
Correlation.

Unit II:
Regression
Definition - Difference between Correlation and Regression - Estimation of
Regression Equations - Uses of Regression.

Unit III:
Analysis of Time Series
Meaning – Components - Measurement of Trend: a) Graphic Method b)
Method of Semi Averages c) Method of Moving Averages d) Method of Least
Squares - Uses of Time Series.

Unit IV:
Index Number
Definition – Types - Problems in the construction of Index Numbers - Methods
of Weighted Aggregate Index Number: a)Laspeyre’s Method b)Paasche’s Method
c)Fisher’s Method - Test of Consistency of Index Numbers: a) Time Reversal Test
b) Factor Reversal Test - Consumer Price Index - Uses and Limitations of Index
Numbers.

Unit V:
Probability and Association of Attributes
Probability: Meaning - Types of Events - Theorems of Probability: a) Addition
Theorem b) Multiplication Theorem -Simple Problems - Association of Attributes:
Meaning - Types of Association - Yule’s Co-efficient of Association.

References:
1. S.P.Gupta, Statistical Methods, Sultan Chand & Sons, 2012.
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2. R.S.N.Pillai, & Bagavathi, Statistics:Theory & Practice, S.Chand &

Company Ltd., 2019.
3. M.Wilson,Business Statistics, Himalaya Publishing House, 2020.
4. S.Sachdeva, Quantitative Techniques, Lakshmi Narain Agarwal
Educational Publishers, 2017.
5. Mohan Singhal, Elements of Statistics-Theory and Practice, Lakshmi
Narain Agarwal Educational Publishers, Agra.

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Professional English for

Arts and Social Science Colleges
Objectives:
The Professional Communication Skills Course is intended to help Learners in
Arts and Science colleges,
• Develop their competence in the use of English with particular reference to
the workplace situation.
• Enhance the creativity of the students, which will enable them to think of
innovative ways to solve issues in the workplace.
• Develop their competence and competitiveness and thereby improve their
employability skills.
• Help students with a research bent of mind develop their skills in writing
reports and research proposals.

Unit 1- Communicative Competence

Listening – Listening to two talks/lectures by specialists on selected subject specific

topics -(TED Talks) and answering comprehension exercises (inferential questions)

Speaking: Small group discussions (the discussions could be based on the listening
and reading passages- open ended questions

Reading: Two subject-based reading texts followed by comprehension

activities/exercises

Writing: Summary writing based on the reading passages.

Grammar and vocabulary exercises/tasks to be designed based on the discourse

patterns of the listening and reading texts in the book. This is applicable for all
the units.

Unit 2 - Persuasive Communication

Listening: listening to a product launch- sensitizing learners to the nuances of
persuasive communication

Speaking: debates – Just-A Minute Activities

Reading: reading texts on advertisements ( on products relevant to the subject areas)

and answering inferential questions

Writing: dialogue writing- writing an argumentative /persuasive essay.

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Unit 3- Digital Competence

Listening to interviews (subject related)

Speaking: Interviews with subject specialists (usingvideo conferencing skills)

Creating Vlogs (How to become a vlogger and use vlogging to nurture interests –
subject related)

Reading: Selected sample of Web Page (subject area)

Writing: Creating Web Pages

Reading Comprehension: Essay on Digital Competence for Academic and

Professional Life.

The essay will address all aspects of digital competence in relation to MS Office and
how they can be utilized in relation to work in the subject area

Unit 4 - Creativity and Imagination

Listening to short (2 to 5 minutes) academic videos (prepared by EMRC/ other

MOOC videos on Indian academic sites – E.g.
https://www.youtube.com/watch?v=tpvicScuDy0)

Speaking: Making oral presentations through short films – subject based

Reading: Essay on Creativity and Imagination (subject based)

Writing – Basic Script Writing for short films (subject based)

- Creating webpages, blogs, flyers and brochures (subject based)

- Poster making – writing slogans/captions(subject based)

Unit 5- Workplace Communication& Basics of Academic Writing

Speaking: Short academic presentation using PowerPoint

Reading & Writing: Product Profiles, Circulars, Minutes of Meeting.

Writing an introduction, paraphrasing

Punctuation(period, question mark, exclamation point, comma, semicolon, colon,
dash, hyphen, parentheses, brackets, braces, apostrophe, quotation marks, and ellipsis)

Capitalization (use of upper case)

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Outcomes of the Course

At the end of the course, learners will be able to,
• Attend interviews with boldness and confidence.
• Adapt easily into the workplace context, having become communicatively
competent.
• Apply to the Research &Development organisations/ sections in companies and
offices with winning proposals

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Allied –2
ECONOMICS OF MARKETING

Objective:
Train the students to understand the basic marketing concepts and apply their
knowledge and skill in the Marketing field.

Unit I:
Marketing
Meaning – Evolution - Classification – Features – Objectives of Marketing –
Importance of Marketing – Marketing and selling – Modern Marketing – Role of
Marketing in Economic Development.

Unit II:
Functions of Marketing
Buying – Classes of Buyers - Problems of Buying – Elements of Buying -
Purchasing Methods – Assembling: Advantages and Problems – Selling: Elements –
Kinds.

Unit III:
Product Planning
Features - Classification - Product line ––Product life cycle - Product
Differentiation - Product Mix strategies.

Unit IV:
Standardization
Meaning - Types of Standards – Grading – Types of Grading – Methods of
Grading – Significance – Control of Standard – ISI – AGMARK.

Unit V:
Storage and Channels of Distribution
Storage: Meaning - Essentials of a Good Storage. Channels of Distribution:
Types of Channels of Distribution – Middlemen – Functions of Middlemen –
Wholesaler – Functions of Wholesaler – Retailer – Functions of Retailer - Recent
trends in marketing –Online marketing.

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References:
1. R.S.N Pillai & Bhagavathi, Modern Marketing Principles and Practices, S.
Chand Publishing, 2018.
2. Philip Kotler, Marketing Management Practice, Hall of India Pvt Ltd., New
Delhi
3. Marketing by Dr. N. Rajan Nair & Sanjith R Nair, Sultan Chand &Sons, 2016.
4. Sundar K, Essentials of Marketing, Vijay Nicole Imprints Private
Limited,Chennai, 2016.

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Value Based Education

II Semester
Course Objectives:
The course will enable the student to:
1. state the meaning of social justice, human rights, Globalization, mass media and
new media
2. enumerate the rights of women, children, Dalits, minorities and physically
challenged as per Indian constitution
3. comprehend the social realities and issues and challenges in globalization
and inculcate an essential value system towards building a healthy society

Course Prerequisites:
a. positive attitude towards social justice and communal harmony
b. aspiration to create a better world
c. respect for Indian constitution, humanity, ethics and value

Course Outcome (COs):

After completing the course the students will be able to:
CO1: Identify the contribution of social reformers and factors that influence social
justice
CO2: Compare and list the legal rights provided to women, children, Dalits,
minorities and physically
challenged as per human rights and Indian constitution
CO3: Stay as a responsible citizen and raise voice for any violence against women
CO4: analyze the prospects and challenges in mass media role of media in
CO5: assess the influence of new media on children and youth and use them to
inculcate communal
harmony and social justice
CO6: frame their own personal values based on social ethics to moderate the social
issues and lead a secular society
Course Outline: The course inculcates value and ethics in individual for being a
responsible citizen and build a nation with social justice and communal harmony.

Unit I:
Social Justice
Social Justice: definition – need – parameters – influencing factors – caste and gender
– contributions of social reformers.

Unit II:
Human Rights and Marginalized People
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Human Rights: concept – principles – human rights and Indian constitution – Rights
of Women and children – violence against women – Rights of marginalized people,
women, children, dalits, minorities and physically challenged.

Unit III:
Social Issues and Communal Harmony
Social issues: causes and magnitude – alcoholism, drug addiction, poverty,
unemployment – Communal harmony: concept – religion and its place in public in
public domain – separation of region from politics – secularism role of civil society.

Unit IV:
Media Education and Globalized World Scenario
Mass media: functions, characteristics, need and purpose – effects and influence –
youth and children – media power – socio cultural and political consequences – mass
mediated culture – consumeristic culture – Globalization – New media: prospects and
challenges

Unit V: Values and Ethics

Personal values – family values – social values – cultural values – Professional values
– and overall ethics – duties and responsibilities

Reference Books:
1. Francis, K. (1993). Education reform for social justice (Vol. 2). Discovery
publishing house
2. Satvinder Juss. (2020). Human rights in India. Routledge
3. Smarak Swain, S. (2011). Social issues of India. New Vishal publications
4. Chakraborty, S. K., Chakraborty, D. (2006). Human Values and Ethics. ICFAI
University Press
5. David Buckingham. (2013). Media Education: Literacy, Learning & Contemporary
culture. Wiley
Publishers.

Nesamony Memorial Christian College, Marthandam