SlideShare a Scribd company logo
High wealth customer engagement
through chat-driven case and process
Micha Kiener – CTO
micha.kiener@flowable.com
Financial
Institutions
We can’t reach our
clients through email
anymore!
New
Channels
How would processes
look like when adding
instant messaging as
a new channel!
High Wealth Client wants to talk to their Relationship Manager
using their chat app – a change address process needs to be
executed
Blend structured process in the unstructured chat
all defined using BPMN
Use AI and machine learning to augment the
conversation behind the scenes
Demo Scenario
4
Chat Engine
Core Systems
Case- and Business Process Management Platform
FRONTEND
Preferred Channel Banking Service
5
REST API
Flowable
Design
Flowable
Forms
Chat Application
BPMN
Engine
CMMN
Engine
DMN
Engine
Form
Engine
Content
Engine Action
Definition
Engine
Chat Integrations
WhatsApp, WeChat…
Template
Engine
Flowable Engage Architecture
6
Persistence Service
Job Service
Variable Service
Task Service
Identity Service
Engine specific services
Indexing Service
Confidential
IDM
Admin
Chat
Engine
Case and process models describe chatbot interactions
Define behaviours through BPM
Introduce forms and flow with collaborative data filling
Structured questionnaires
Timer events trigger processes that start at a future time
Tasks, Reminders and timed actions
Natural language understanding and dialogue management based on trained models
Conversational AI
Chatbots augment the conversation
7
Model what interactions are available and
appropriate at different stages
CMMN as a Conversation Container
Mix auto-start of processes and auto-create of tasks,
or processes made available on demand
Bring together processes and tasks
Conversation as Case Management
8
Demo
Time to take you on a customer journey
9
Flowable: High wealth customer engagement through chat-driven case and process

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Flowable: High wealth customer engagement through chat-driven case and process

  • 1. High wealth customer engagement through chat-driven case and process Micha Kiener – CTO [email protected]
  • 2. Financial Institutions We can’t reach our clients through email anymore!
  • 3. New Channels How would processes look like when adding instant messaging as a new channel!
  • 4. High Wealth Client wants to talk to their Relationship Manager using their chat app – a change address process needs to be executed Blend structured process in the unstructured chat all defined using BPMN Use AI and machine learning to augment the conversation behind the scenes Demo Scenario 4
  • 5. Chat Engine Core Systems Case- and Business Process Management Platform FRONTEND Preferred Channel Banking Service 5
  • 6. REST API Flowable Design Flowable Forms Chat Application BPMN Engine CMMN Engine DMN Engine Form Engine Content Engine Action Definition Engine Chat Integrations WhatsApp, WeChat… Template Engine Flowable Engage Architecture 6 Persistence Service Job Service Variable Service Task Service Identity Service Engine specific services Indexing Service Confidential IDM Admin Chat Engine
  • 7. Case and process models describe chatbot interactions Define behaviours through BPM Introduce forms and flow with collaborative data filling Structured questionnaires Timer events trigger processes that start at a future time Tasks, Reminders and timed actions Natural language understanding and dialogue management based on trained models Conversational AI Chatbots augment the conversation 7
  • 8. Model what interactions are available and appropriate at different stages CMMN as a Conversation Container Mix auto-start of processes and auto-create of tasks, or processes made available on demand Bring together processes and tasks Conversation as Case Management 8
  • 9. Demo Time to take you on a customer journey 9