5 Proven Lead Generation Tips You Can Do Right Now!
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The document outlines five proven lead generation tips to help businesses increase their lead flow. Key strategies include using subscribe forms at the end of blog posts, A/B testing content titles, utilizing Facebook dark posts, implementing progressive profiling on landing page forms, and testing the color of call-to-action buttons. By applying these methods, businesses can significantly enhance their conversion rates and lead generation efforts.
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5 Proven Lead Generation Tips You Can Do Right Now!
- 1. 5Proven Lead Generation TipsYou can Do RIGHT NOW!
- 2. The ultimate goal for every business is to generate more leads to convert into customers so that they can grow.
- 5. LESSON 1: Use subscribe FORMS instead of subscribe buttons at the end of your blog posts. Throughourresearch,we’vefoundthatbyembeddinga subscribeformattheendofeachpost,ratherthana subscribebuttonleadingtoalandingpage,weincreased ourconversionsby20%. TESTED
- 6. Instead, embed a one-field form, like this one: Don’t use a CTA button, like this one:
- 7. LESSON 2: A/B test your content titles. HubSpotchangedthetitleofanebookfrom “TheProductivityHandbookforBusyMarketers” to “7AppsThatWillChangetheWayYouDoMarketing.” Weincreasedleadsby776%. TESTED
- 8. LESSON 3: Use Facebook dark posts. Facebook“darkposts”(NewsFeed-styleadsthatdon’t actuallygetpublishedtoyourPage’sNewsFeed)are extremelyeffective--evenifyouhaveasmallbudgetto invest. Jon Loomer sawa35xROIfrominvestingthebetter partofhis$279.96Facebookadinvestmentindarkposts. TESTED
- 9. LESSON 4: Use progressive profiling on landing page forms. Progressiveprofilingisafeaturethatdetectswhether theuserhasalreadyfilledoutanotherformonyoursite andletsyoureplacepreviouslycapturedfieldswitha newsetoffields.
- 11. LESSON 5:Test the colour of your CTA buttons. WetestedagreenCTAbuttonagainstaredoneand madeasurprisingdiscovery:Theredbutton outperformedthegreenbyawhopping21%! TESTED
- 12. For 40quick and effective ways to generate more leads, sign up for our email course. Sign Me Up
- 13. Go forth and powercharge your lead flow with HubSpot!