Bringing Partners, Teams and Systems Together through APIs
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The document discusses how HP and Mitchell International use APIs to bring together partners, teams, and systems. It describes how HP enables internal sharing of developer resources and external exposure of resources through a centralized developer portal. This allows for rapid, low-touch integration among projects. Mitchell addresses unmet customer needs, high switching costs, and lack of visibility through its ToolStore platform and data exchange APIs, which allow partners to provide additional value to customers. A key takeaway is that companies should provide visibility to their customers' other partners and vendors through APIs in order to add value rather than just being software that customers use out of necessity.
Bringing Partners, Teams and Systems Together through APIs
- 1. 1 Bringing Partners, Teams, and Systems Together Through APIs! Evan Scheessele, Hewlett-Packard Michael Phillippi, Mitchell International
- 2. Agenda 2 10:50 – 10:55 Introduction 10:55 – 11:05 HP – Bringing It All Together Through APIs 11:05 – 11:15 Mitchell Story 11:15 – 11:20 Key Takeaways 11:20 – 11:30 Q & A ©2015 Apigee. All Rights Reserved.
- 3. © Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Bringing it all together through APIs Evan Scheessele 13 October 2015
- 4. © Copyright 2015 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
- 5. © Copyright 2015 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
- 6. © Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. “If you want to go fast, go alone. If you want to go far, go together.” - African proverb
- 7. © Copyright 2015 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Objectives • Enable internal sharing of developer resources – Support lean startup methodologies for pilots and incubations – Self-service, rapid, low-touch integration among projects • Enable 1st-class external exposure of developer resources – Support business-partners with rich engagement – Foster interest and imagination of 3rd party developers HP Internal Developers External Developers
- 8. © Copyright 2015 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Diagram courtesy Apigee
- 9. © Copyright 2015 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Independently Together Business Unit A Business Unit B Business Unit C Business Unit D Corporate Façade Org Developer Portal
- 10. Mitchell – Bringing Partners and Customers Together Through APIs 10
- 11. Mitchell - Introduction 11 Unmet customer needs High customer switching costs ©2015 Apigee. All Rights Reserved. Lack of visibility to expense and customer experience
- 12. Mitchell - ToolStore 12 Unmet customer needs ©2015 Apigee. All Rights Reserved.
- 13. Mitchell – Data Exchange 13 High customer switching costs ©2015 Apigee. All Rights Reserved.
- 14. Mitchell – Extended Enterprise 14 ©2015 Apigee. All Rights Reserved. Lack of visibility to expense and customer experience
- 15. Key Takeaways 15 Provide visibility to your customers’ customers and vendors Enable partners to provide value stuff to your customers Decide whether your customers value your software or endure it to get at your information ©2015 Apigee. All Rights Reserved. You are not the center of your customers’ universe!
- 16. Thank you