
Organization / Workplace
University of Southern CaliforniaLocation
Greater Los Angeles Area United StatesOccupation
Managing Director + Research Fellow at University of Southern CaliforniaIndustry
Education
Website
www.ebreilly.comAbout
Erin Reilly is Managing Director & Research Fellow for Annenberg Innovation Lab at USC's Annenberg School for Communications & Journalism and Executive Director of Blackstone LaunchPad USC. In her role, she oversees all aspects of lab programming, product design and mentoring students in developing applications and business ideas using digital media and how it impacts society. Her research focuses on new media literacies, transmedia play and learning, social entrepreneurialism, audience engagement and the future of media and entertainment. Erin’s most recent research is on Leveraging Engagement. Currently, she leads multiple teams who conduct engagement research in the areas of unscri.