2016 Hiring and Compensation Trends for Creatives
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The document outlines the 2016 hiring and compensation trends in the creative industry, highlighting that job seekers have greater control, digital skills are increasingly in demand, and companies are offering enhanced work-life balance perks. It lists seven key trends impacting hiring, including job-hopping, rising salaries, and the demand for indie creatives, with specific salary ranges provided for various creative positions. Additionally, the document identifies in-demand skills such as coding, content management, and soft skills, emphasizing the need for roles like digital strategist and UX designer.
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2016 Hiring and Compensation Trends for Creatives
- 1. © 2015 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Vet. All rights reserved. 2016HIRING AND COMPENSATION TRENDS © 2015 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Vet. All rights reserved. © 2015 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Vet. Presenter Name Presenter Title
- 2. © 2015 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Vet. 7 Sizzling Trends Impacting Hiring 1. Job seekers are in command 2. Digital reigns supreme 3. Perks have come into season 2
- 3. © 2015 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Vet. 7 Sizzling Trends Impacting Hiring Advertising and marketing executives were asked: Which one of the following work- life balance perks do you think employees at your company would find most appealing? Does your company offer this perk? Source: The Creative Group survey of more than 400 advertising and marketing executives in the United States Flexible work schedule or a compressed workweek Remote working options Liberal vacation policies and/or sabbaticals Concierge services (e.g., on-site dry cleaning, car wash, haircut) Day care or the ability to bring children to work 3
- 4. © 2015 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Vet. 7 Sizzling Trends Impacting Hiring 4. Companies are sharpening employee skills 5. Job-hopping and counteroffers are on the rise 6. Full-time and contract-to-hire employment is heating up 7. Indie creatives are in demand 4
- 5. © 2015 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Vet. Salary Trends in 2016 Starting salaries are getting bigger: +4.2% for interactive jobs +3.8% overall Multimedia Designer $61,750 - $91,000 6.3% 5
- 6. © 2015 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Vet. *Salary ranges represent starting compensation only, because factors such as seniority and work ethic make ongoing pay difficult to measure. Position LOW HIGH % Change Interactive Creative Director $104,500 - $193,000 6.0% User Experience (UX) Specialist $86,500 - $132,500 5.9% User Interface (UI) Developer $87,500 - $132,000 5.9% Information Architect $90,000 - $137,250 5.7% Infographics Designer $58,000 - $83,000 5.4% Video Producer $65,500 - $95,500 5.4% Interaction Designer (1-5 years) $58,250 - $88,500 5.2% Front-End Web Developer (3+ years) $72,000 - $100,000 5.0% Email Designer $55,000 - $78,750 4.7% Mobile Designer $75,000 - $113,750 4.6% Salary Trends in 2016 6
- 7. © 2015 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Vet. 5 In-Demand Areas of Expertise • Coding • Content management systems • SEO/SEM • Social media • Soft skills 7
- 8. © 2015 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Vet. Indispensable Positions • Digital strategist • Content strategist • User experience (UX) designer • User interface (UI) developer • Front-end web developer • Web content writer 8
- 9. © 2015 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Vet. The Creative Group Salary Center Your resource for current hiring and compensation trends: creativegroup.com/salary-center 9