Fusionspark Media, Inc.

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It all started in Tokyo, in 1998. I was in a bar, digging into a plate of fried squid legs. I looked at the Toyota marketing executives sitting across from me and said, "You know, I think this Internet thing is going to stick around for a while." My brilliant prophecy (certainly, this hadn't occurred to anyone else!) started an all-night discussion in broken Japanese (mine) and broken English (theirs) about the emerging role of online content and visual storytelling to build audience and drive engagement, And so began my Content Marketing journey. By 1999, I'd incorporated FusionSpark Media and launched One World Journeys. Sponsored by Epson, One World Journeys was an innovative pr...

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Fusionspark Media, Inc.

Presentations

Content Strategy for Social Media Success

Content is Gold! (It's NOT King!)

FusionSpark Media Company Introduction Deck 5/2013

Score seattle presentation 7.9

Transplant nov 13

Essentials of Non-Profit Marketing

AMA Nonprofit Workshop - Wash DC - June 21

Emerging Platforms in Interactive Storytelling

The Path to Engagement is Paved with Purpose

Content That Matters: How the Path to Engagement is Paved with Purpose

Russell Sparkman's Content Marketing World 2016 Presentation about Purpose-focused Content Marketing

Essentials of Content Marketing Strategy - Snohomish Tourism

Hidden Neuroscience of Storytelling

Webinar: Purpose-focused Content for B2B Marketing

Infographics

INFOGRAPHIC: Purpose Driven Content Marketing

INFOGRAPHIC: Essentials of Highly Effective Content Marketing for Nonprofits

Likes

Content Marketing World: Training with Content Marketing Jedi Masters #CMWorld

How To Elevate Your Content Today?

Content Strategy for Social Media Success

Secret Ingredients of Better Marketing

Velocity's CMI Orange Awards entry 2012

Context, Chaos & Change - Why Content Strategy Is So Important For Content Marketing

Crap. The Content Marketing Deluge.

Seriously fun

The future of virtual characters appcamp 2011

Make Games, Not War

Transmedia Narratives DDB

Web Content Strategy - How to Plan for, Create and Publish Online Content for Maximum ROI

Content Gone Wild!

Predicate | The Day 2 Problem: A Tour of Editorial Strategy

Predicate | When Content Management Needs a Content Strategy

Content Strategy: The Future of Marketing

Fresh Social Media Marketing