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NetworkingSandy BlanqueraSocial Boomerang
AgendaWhat is Networking?Multiple Ways to ConnectYour Networking Score10 Networking MythsRequirements for NetworkingAssessing Your Own NetworkIt’s a Process
What is networking?Interacting socially for the purpose of getting connections or personal advancement.Creating a group of interconnected peopleCreating and maintaining a directory or database of people
What is social networking?Generating content for the purpose of connecting with others or being social.Building communities of people who share similar interests or activities, or who want to explore similar interests or activities.Can network in person, or virtually.
Ways to connect via networking
Email
Phone call
Meet in person
Talk to individual at a networking event
Connect to the individual on a social site.One-to-one
Email to a distribution
Conference call
Meet in person
Group conversation at networking event
Connecting to a group on a social site.One-to-many
Newsletter
Webinar
Speaker
Speaking to the crowd on twitter
Comment to a communityOne-to-All
10 Networking Myths~ Adapted from Make Your Contacts Count by Anne Baber & Lynne Waymon
Everyone who needs to know about your work already does.Does that include future bosses and clients?I shouldn’t have to network;my work speaks for itself
There is no such thing as fast food networkingI networked last week and it didn’t work
You never outgrow the need to networkYou never know when you will need a new job, a new client or  a new contactJunior people need networking, not me
It shouldn’t be about arm twisting or selling…It should be about building relationshipsNetworking = Manipulation
Are you moving away from conversations that are not meaningful?Are you infusing interesting discussion points?Networking is just schmoozing, boring and uncomfortable
It’s best to network before, during and after a job search and hire.I don’t need to network I don’t need a job
Hard to believe you haven’t experienced some magic from networking.People provide access to vital information, news, resources, activity.A single conversation could change your life.Networking has never done a thing for my career
Nearly 95% of people throw business cards in the trash within 24 hours.It’s like throwing money away.Networking is just about handing out a business card
Only 10% of the population naturally engages in conversation.The rest of us can use a method or process to make it successful.I don’t have the gift of gabso I won’t be good at networking
85% of people who network have no goal, strategy  or idea of what they want to achieve.Goals are key to success.Networking is a waste of time
Losing out on job possibilities Losing out on meeting people who could impact your lifeLosing out on business or a saleIt becomes a challenge, if not impossible to become an expertYou won’t build a brandWhat are the implications if you don’t network?
The Answer is…always “networking”.
How job seekers find jobs… networking!Executive Office of Labor and Workforce Development (EOLWD)
Being strategic Being preparedUnderstanding your skills and developing themPhysically meeting peopleUnderstanding and using resourcesAchieving resultsFollow-throughA system for storing/retrieving networking dataNetworking requires…
Being Strategic
Being StrategicDetermine what your networking goal isGet a jobMeet people in a particular industry or fieldMeet people at a particular companyDecide how many people you need to meet and how oftenWrite your goals down and measure your performance against goalsRe-evaluate
Being StrategicExamples for setting networking goals:1-2 x per month attend professional organizations1-2 x per week go to group events1-2 x meet people in a certain job or positionDaily or 1 x per week put contacts in your address book1-2 x per week get referrals of who to connect toIf seeking a job, your networking goals should be more aggressive
Being Prepared
Being PreparedAssess your strengths and weaknessesCreate a stellar resumeHave business cards madeCreate an elevator pitchFind a way for people to remember your nameUpdate social networking profiles
Skills
Skills - Understand & DevelopUnderstanding networking etiquetteKnow how to open a conversationPractice your elevator pitchTalk less than 50% of the timeHave a catchy way people remember your nameDon’t force a relationship – ask for their card
Skills – Understand & DevelopUnderstand your own comfort zone and work it outBe open-mindedPractice storiesGet comfortable saying what you want or need from peopleMake it important to care about people’s namesCan politely move on from people
Skills – Understand & DevelopTarget contacts - review meetup sites for list of who is coming Review contact info before meeting peopleDetermine how to enhance or repair existing relationships tooAsk the question, “how can I help you?”
Meeting People
Meeting People	You can’t network unless you pick up the phone to set something upGo to places where people areGet engaged in social networking sitesYou must physically leave the house for “real networking”!You need constant engagement for “virtual networking””
Resources
Professional organizationsTech Columbus, JAVA, HRACO, NAWBOChambersGroupsAWIB, TechLife, Big Fish, Positive Connections, referral groupsMeetupsSocial, hobby, interestFriends, Family, other business contactsLinkedin, Twitter, FacebookResources – Understand & Use
Achieving Results
Achieving ResultsYou can name 3 pieces of information you have learned after an eventYou can cite examples of how your networking is paying offYou can state how your activities are affecting your careerYou can describe resources and assistance you gain from networkingYour key contacts can vividly talk about you, what you do and how you do itYou can meet 12 new people at each event

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Networking - Effective Tips for Success

  • 2. AgendaWhat is Networking?Multiple Ways to ConnectYour Networking Score10 Networking MythsRequirements for NetworkingAssessing Your Own NetworkIt’s a Process
  • 3. What is networking?Interacting socially for the purpose of getting connections or personal advancement.Creating a group of interconnected peopleCreating and maintaining a directory or database of people
  • 4. What is social networking?Generating content for the purpose of connecting with others or being social.Building communities of people who share similar interests or activities, or who want to explore similar interests or activities.Can network in person, or virtually.
  • 5. Ways to connect via networking
  • 9. Talk to individual at a networking event
  • 10. Connect to the individual on a social site.One-to-one
  • 11. Email to a distribution
  • 14. Group conversation at networking event
  • 15. Connecting to a group on a social site.One-to-many
  • 19. Speaking to the crowd on twitter
  • 20. Comment to a communityOne-to-All
  • 21. 10 Networking Myths~ Adapted from Make Your Contacts Count by Anne Baber & Lynne Waymon
  • 22. Everyone who needs to know about your work already does.Does that include future bosses and clients?I shouldn’t have to network;my work speaks for itself
  • 23. There is no such thing as fast food networkingI networked last week and it didn’t work
  • 24. You never outgrow the need to networkYou never know when you will need a new job, a new client or a new contactJunior people need networking, not me
  • 25. It shouldn’t be about arm twisting or selling…It should be about building relationshipsNetworking = Manipulation
  • 26. Are you moving away from conversations that are not meaningful?Are you infusing interesting discussion points?Networking is just schmoozing, boring and uncomfortable
  • 27. It’s best to network before, during and after a job search and hire.I don’t need to network I don’t need a job
  • 28. Hard to believe you haven’t experienced some magic from networking.People provide access to vital information, news, resources, activity.A single conversation could change your life.Networking has never done a thing for my career
  • 29. Nearly 95% of people throw business cards in the trash within 24 hours.It’s like throwing money away.Networking is just about handing out a business card
  • 30. Only 10% of the population naturally engages in conversation.The rest of us can use a method or process to make it successful.I don’t have the gift of gabso I won’t be good at networking
  • 31. 85% of people who network have no goal, strategy or idea of what they want to achieve.Goals are key to success.Networking is a waste of time
  • 32. Losing out on job possibilities Losing out on meeting people who could impact your lifeLosing out on business or a saleIt becomes a challenge, if not impossible to become an expertYou won’t build a brandWhat are the implications if you don’t network?
  • 33. The Answer is…always “networking”.
  • 34. How job seekers find jobs… networking!Executive Office of Labor and Workforce Development (EOLWD)
  • 35. Being strategic Being preparedUnderstanding your skills and developing themPhysically meeting peopleUnderstanding and using resourcesAchieving resultsFollow-throughA system for storing/retrieving networking dataNetworking requires…
  • 37. Being StrategicDetermine what your networking goal isGet a jobMeet people in a particular industry or fieldMeet people at a particular companyDecide how many people you need to meet and how oftenWrite your goals down and measure your performance against goalsRe-evaluate
  • 38. Being StrategicExamples for setting networking goals:1-2 x per month attend professional organizations1-2 x per week go to group events1-2 x meet people in a certain job or positionDaily or 1 x per week put contacts in your address book1-2 x per week get referrals of who to connect toIf seeking a job, your networking goals should be more aggressive
  • 40. Being PreparedAssess your strengths and weaknessesCreate a stellar resumeHave business cards madeCreate an elevator pitchFind a way for people to remember your nameUpdate social networking profiles
  • 42. Skills - Understand & DevelopUnderstanding networking etiquetteKnow how to open a conversationPractice your elevator pitchTalk less than 50% of the timeHave a catchy way people remember your nameDon’t force a relationship – ask for their card
  • 43. Skills – Understand & DevelopUnderstand your own comfort zone and work it outBe open-mindedPractice storiesGet comfortable saying what you want or need from peopleMake it important to care about people’s namesCan politely move on from people
  • 44. Skills – Understand & DevelopTarget contacts - review meetup sites for list of who is coming Review contact info before meeting peopleDetermine how to enhance or repair existing relationships tooAsk the question, “how can I help you?”
  • 46. Meeting People You can’t network unless you pick up the phone to set something upGo to places where people areGet engaged in social networking sitesYou must physically leave the house for “real networking”!You need constant engagement for “virtual networking””
  • 48. Professional organizationsTech Columbus, JAVA, HRACO, NAWBOChambersGroupsAWIB, TechLife, Big Fish, Positive Connections, referral groupsMeetupsSocial, hobby, interestFriends, Family, other business contactsLinkedin, Twitter, FacebookResources – Understand & Use
  • 50. Achieving ResultsYou can name 3 pieces of information you have learned after an eventYou can cite examples of how your networking is paying offYou can state how your activities are affecting your careerYou can describe resources and assistance you gain from networkingYour key contacts can vividly talk about you, what you do and how you do itYou can meet 12 new people at each event
  • 52. Follow ThroughAdd business cards to your databaseAdd them to Linkedin, Facebook, address bookAdd comments about how you met and any important informationFollow-up on promises you made during the conversationRe-connect with people who add value to your networking goalsStay in touch regularly through various channels
  • 54. System for DataOutlookOther mail systems also have address books – gmail, hotmailContact management systemsBatch cards and do once a weekUse information several times a year to send mass updates, emailsReview address book regularly to re-connect
  • 55. Elevator Speech90% of people tell their title or jobTell what you want people to remember about a talent or skillGive a short example showing how you do that wellDon’t use your title in speechThink about three things you want people to know about the brand YOU.
  • 57. Relationship TypesOoops – may never see again or may not fit your goalAcquaintances – people you meet through other contacts, but don’t yet have anything in commonAssociates – people you share some type of membership withEngagers – people you exchange information and resources with activelyAdvocates – people who send you opportunities, talk about you, promote youAllies – people who are invested in you, your business, your success. Can provide you feedback, compassion, celeberatewith you* from Make Your Contacts Count
  • 58. ExerciseList 5 peopleIdentify which group they fit intoThink about how to move them to another relationship type
  • 59. Smile, shake hands confidently and introduce yourself clearlyBe more interested than interestingRemember to use people's namesAsk for other’s contact details/business cards before offering yoursCreate your elevator pitch and practice itAsk open questions.  Give people a chance to talk about themselvesDon't sell yourself or your business.  Build the relationship. Create trustConcentrate on adding value to others rather on how they can be valuable to youOffer help and ask for it when neededBe open minded, talk to many, reap the rewardsNetworking is a Process
  • 60. SummaryUnderstand your networking skills.Understand your current network.Commit to improve your networking skills and network.Set goals. Do the work.Measure performance.
  • 62. Sandy BlanqueraCEO & FounderSocial Boomerang7003 Post RoadSuite 418Dublin, OH 43016http://socialboomerang.comContact me