10 Lessons I Learned Growing Past $40m in ARR (and 230 employees)
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The document outlines ten key lessons learned by a company that grew past $40 million in annual recurring revenue and consists of insights on product development, sales, customer success, marketing, partnering, hiring, finance, operations, international expansion, and personal leadership growth. Key recommendations include treating new product introductions like a startup, hiring a seasoned customer success manager, and establishing a decision-making framework. The overall focus is on leveraging experiences and principles for sustainable growth and leadership development.
10 Lessons I Learned Growing Past $40m in ARR (and 230 employees)
- 1. Copyright. M ovable, Inc. COM PANY CONFIDENTIAL 10 Lessons I Learned Growing Past $40mm in ARR (and 230 employees) 1 SaaStock on Tour NYC | June 20, 2018
- 2. Copyright. M ovable, Inc. COM PANY CONFIDENTIAL 1. Product 2 New product introduction? Shrink your company back down to a startup.
- 3. Copyright. M ovable, Inc. COM PANY CONFIDENTIAL 2. Sales 3 Discover your own first principles
- 4. Copyright. M ovable, Inc. COM PANY CONFIDENTIAL 3. Customer Success 4 Your head of customer success is your most seasoned manager
- 5. Copyright. M ovable, Inc. COM PANY CONFIDENTIAL 4. Marketing 5 Embrace marketing without clear-cut ROI
- 6. Copyright. M ovable, Inc. COM PANY CONFIDENTIAL 5. Partnering 6 Arm a bigger company with a slingshot
- 7. Copyright. M ovable, Inc. COM PANY CONFIDENTIAL 6. People 7 The secret to hiring A-players
- 8. Copyright. M ovable, Inc. COM PANY CONFIDENTIAL 7. Finance 8 Hire a CFO before $10mm in ARR who has SaaS experience
- 9. Copyright. M ovable, Inc. COM PANY CONFIDENTIAL 8. Operations 9 Establish a decision-making framework
- 10. Copyright. M ovable, Inc. COM PANY CONFIDENTIAL 9. International 10 Follow the bread crumbs of those who’ve come before you
- 11. Copyright. M ovable, Inc. COM PANY CONFIDENTIAL 10. Growing as a Leader 11 Push yourself to grow every single year
- 12. Copyright. M ovable, Inc. COM PANY CONFIDENTIAL Q&A 12