20 Things You Can Do As A Comms Person With Social Media
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The document discusses various strategies for utilizing social media as a communication tool, emphasizing the importance of engaging with audiences where they are, such as on platforms like Facebook and Twitter. It highlights different approaches, including hosting campaigns, sharing content, and publishing open data to enhance communication efforts. The author encourages innovation in communication practices within local councils and emphasizes social media's role in making information more accessible.
20 Things You Can Do As A Comms Person With Social Media
- 1. 20 Things You Can Do With 44 Social Media As A Comms Person Dan Slee, Walsall Council, LG Comms, Cardiff, January 2012.
- 2. How did we used to tell people?
- 3. When I was a kid….
- 5. +
- 6. “Many of those institutions are so mismatched to the task at hand that most of them face a choice, at best, between radical restructure and outright collapse.” - Clay Shirky, New York University (NYU) as a Distinguished Writer in Residence at the Arthur L. Carter Journalism Institute, December 2011
- 7. “People might not go to their council website to read news but they’re happy to sign up for Facebook and Twitter feeds that bring the news to them.” - Adrian Short, web developer
- 8. We’ve been here before...
- 9. We’ve been here before...
- 10. We’ve been here before...
- 11. We’ve been here before...
- 12. We’ve been here before...
- 14. 1 44
- 15. 1 44
- 16. Social media is SOCIAL! 2 44
- 17. Social media is SOCIAL! 2 44
- 18. Help make sure there’s a low 3 44 barrier to entry
- 21. How many? Have lots... 5 44
- 22. Dudley Council Leader’s Q&A 6 44
- 28. Afterwards, do a highlights package...
- 29. Be engaging 8 44
- 30. Be engaging 8 44
- 32. Be engaging 1044 Crisis Comms
- 33. 10 44
- 35. 1144 Use Flickr (you don’t have to be a photographer!)
- 36. 11 44
- 37. Stage a Flickr meet 11 44
- 38. Have A Photostream 11 12 44 379,000 in 10 months
- 39. 11 13 44 Take the rebuttal online
- 40. 14 9 4 Respect bloggers...
- 41. 60 a day 4,000 a month 1,000 Facebook likes 6,000 a day
- 42. A hyperlocal case study: Fire in Selly Oak
- 49. 15 9 4 Wikipedia
- 50. The Alchemist in Search of the Philosopher's Stone, by Joseph Wright, 1771 Derby Museum and Art Gallery GLAM Derby project
- 52. 9 16 4
- 53. 9 17 4 Publish Open Data
- 54. Infographics Dud (and data visualisation) 184
- 55. Go to unconferences 194
- 56. Don’t be frightened to Innovate! 20 4
- 57. Creative Commons credits Sweets: http://flic.kr/p/92Ra8X Stop sign: http://flic.kr/p/6NRMpC Chains: http://flic.kr/p/9QLD1Z Flooding: http://flic.kr/p/9abd1K Swimming: http://flic.kr/p/73c31x Tim Berners-Lee: Paul Clarke http://en.wikipedia.org/wiki/File:Timbernerslee.jpg
- 58. Thank you Any questions? Dan Slee [email protected] www.danslee.wordpress.com Twitter: @danslee