The next library
Lee Rainie
Director, Pew Internet Project
October 19, 2015
Future of Libraries – Univ. of Toronto
@lrainie | @pewinternet | @pewresearch
October 20, 2015 2www.pewresearch.org
The next library will be built around 5 new insights
1. People seek personal enrichment
and entertainment in new ways
2. People seek knowledge and
reference expertise in new ways
3. Some groups especially need and
want access to technology through
trusted community institutions
4. Learning is a social process
5: Where they fit on these continuums
ALA’s “Confronting the Future”
Totally physical
(facilities and media)
Individual focus
Collection library
(physical and virtual)
Archive
Everything for everyone
Totally virtual
(facilities and media)
Community focus
Creation library
(social, maker space)
Portal
Specialized niche
People: Serve and Learn
Tech experts
Master teachers in age of
lifelong learning
Visionaries for the
knowledge economy
and the jobs it
produces
Experts in sense-making,
context, and curation
Monitors of algorithms
Place: Reconfigured and
Repurposed
Artifacts are connected
and data-rich
Nodes for “system of
systems” with
databases and media
Test beds – maker
masters
Community information
and media stewards
Platform: Community Resource
Trusted institution and
privacy watchdog
Advocates for free and
open
Advocates for closing
digital divides
Data and collections
repositories
Civic specialists – esp.
in learning realms
10/20/2015 8
Examples of market and cultural shortcomings librarians can
address (and are addressing)
1) Assist technology non-users - skills training in new
literacies
2) Run pre-school programs
3) Run after-school activities
4) Offer English as a second language courses
5) Promoter of lifelong learning opportunities /
credentialing for mastery of competencies
6) Gap filler in local media ecosystem – community and
civic information/curation
7) Help for small business / entrepreneurs / non-profits
8) Agents of serendipitous discovery
State of library usage: 2015
Went to library / bookmobile in past 12 months
% of those ages 16+
53
48 46
0
10
20
30
40
50
60
2012 2013 2015
Library user demographics
% who have visited a library or bookmobile in person in
the past 12 months
All Americans ages 16+ 46%
Men 39%
Women 52%
Age
16-17 57%
16-29 52%
30-49 50%
50-64 42%
65+ 34%
Education attainment
No high school diploma 30%
High school grad 40%
Some College 49%
College + 56%
Parent of minor
Parent 53%
Non-parent 43%
Used library website / app in past 12 months
% of those ages 16+
25
30
22
0
10
20
30
40
20132012 2015
Library website user demographics
% who have ever used a library website or app in the past 12
months
All Americans ages 16+ 22%
Men 18%
Women 26%
Age
16-17 29%
18-29 28%
30-49 28%
50-64 18%
65+ 11%
No high school diploma 11%
High school grad 16%
Some College 24%
College + 34%
Parent of minor
Parent 29%
Non-parent 20%
Library user demographics
% who have ever used a library website or app n the
past 12 months
All Americans ages 16+ 22%
White 22%
Black 25%
Hispanic 19%
Household income
Under $30,000 18%
$30,000-$49,999 21%
$50,000-$74,999 26%
$75,000+ 29%
Community Type
Urban 25%
Suburban 24%
Rural 14%
October 20, 2015 16www.pewresearch.org
The clear public
mandate: Do
something for
education ….
Large majorities of
Americans see
libraries as part of
the educational
ecosystem and as
resources for
promoting digital
and information
literacy.
Should libraries move some print books and stacks OUT OF public
locations to free up more space for things such as tech centers,
reading rooms, meetings rooms, and cultural events? % of those ages 16+
30
40
25
20
39
36
Should definitely do
Should maybe do
Should definitely not do
Nov-12 Apr-15
85
12
2
0
10
20
30
40
50
60
70
80
90
100
Should definitely do Should maybe do Should definitely not do
Should libraries offer free early literacy programs to help young
children prepare for school?
% of those ages 16+
Should libraries coordinate more closely with local schools in
providing resources to kids?
% of those ages 16+
85
11
2
0
10
20
30
40
50
60
70
80
90
100
Should definitely do Should maybe do Should definitely not do
Should libraries offer programs to teach people, including kids and
senior citizens, how to use digital tools such as computers,
smartphones and apps?
% of those ages 16+
78
16
3
0
10
20
30
40
50
60
70
80
90
100
Should definitely do Should maybe do Should definitely not do
Blacks, lower-income ,
and urban residents are
especially likely to say
this
October 20, 2015 21www.pewresearch.org
Do something for
special
populations
Americans say
libraries should
offer services to
help recent
immigrants,
veterans and
activity duty
military.
Should libraries create services or programs for active military
personnel and veterans?
% of those ages 16+
74
20
3
0
10
20
30
40
50
60
70
80
90
100
Should definitely do Should maybe do Should definitely not do
Should libraries create services or programs for immigrants and
first-generation Americans?
% of those ages 16+
59
29
9
0
10
20
30
40
50
60
70
80
90
100
Should definitely do Should maybe do Should definitely not do
October 20, 2015 24www.pewresearch.org
Do something for the
economy and jobs
Many believe libraries
should be pathways
to economic
opportunity,
especially when it
comes to providing
resources for
business
development, jobs
search, and
enhancing
workforce skills.
Should libraries create services or programs for local businesses
and entrepreneurs?
% of those ages 16+
52
35
8
0
10
20
30
40
50
60
70
80
90
100
Should definitely do Should maybe do Should definitely not do
Should libraries buy 3-D printers and other digital tools to allow
people to learn how to use them to make different kinds of
objects? % of those ages 16+
45
35
17
0
10
20
30
40
50
60
70
80
90
100
Should definitely do Should maybe do Should definitely not do
Be not
afraid

2015 10.19.15 - next library - dysart

  • 1.
    The next library LeeRainie Director, Pew Internet Project October 19, 2015 Future of Libraries – Univ. of Toronto @lrainie | @pewinternet | @pewresearch
  • 2.
    October 20, 20152www.pewresearch.org The next library will be built around 5 new insights
  • 3.
    1. People seekpersonal enrichment and entertainment in new ways 2. People seek knowledge and reference expertise in new ways 3. Some groups especially need and want access to technology through trusted community institutions 4. Learning is a social process
  • 4.
    5: Where theyfit on these continuums ALA’s “Confronting the Future” Totally physical (facilities and media) Individual focus Collection library (physical and virtual) Archive Everything for everyone Totally virtual (facilities and media) Community focus Creation library (social, maker space) Portal Specialized niche
  • 5.
    People: Serve andLearn Tech experts Master teachers in age of lifelong learning Visionaries for the knowledge economy and the jobs it produces Experts in sense-making, context, and curation Monitors of algorithms
  • 6.
    Place: Reconfigured and Repurposed Artifactsare connected and data-rich Nodes for “system of systems” with databases and media Test beds – maker masters Community information and media stewards
  • 7.
    Platform: Community Resource Trustedinstitution and privacy watchdog Advocates for free and open Advocates for closing digital divides Data and collections repositories Civic specialists – esp. in learning realms
  • 8.
    10/20/2015 8 Examples ofmarket and cultural shortcomings librarians can address (and are addressing)
  • 9.
    1) Assist technologynon-users - skills training in new literacies 2) Run pre-school programs 3) Run after-school activities 4) Offer English as a second language courses 5) Promoter of lifelong learning opportunities / credentialing for mastery of competencies 6) Gap filler in local media ecosystem – community and civic information/curation 7) Help for small business / entrepreneurs / non-profits 8) Agents of serendipitous discovery
  • 10.
    State of libraryusage: 2015
  • 11.
    Went to library/ bookmobile in past 12 months % of those ages 16+ 53 48 46 0 10 20 30 40 50 60 2012 2013 2015
  • 12.
    Library user demographics %who have visited a library or bookmobile in person in the past 12 months All Americans ages 16+ 46% Men 39% Women 52% Age 16-17 57% 16-29 52% 30-49 50% 50-64 42% 65+ 34% Education attainment No high school diploma 30% High school grad 40% Some College 49% College + 56% Parent of minor Parent 53% Non-parent 43%
  • 13.
    Used library website/ app in past 12 months % of those ages 16+ 25 30 22 0 10 20 30 40 20132012 2015
  • 14.
    Library website userdemographics % who have ever used a library website or app in the past 12 months All Americans ages 16+ 22% Men 18% Women 26% Age 16-17 29% 18-29 28% 30-49 28% 50-64 18% 65+ 11% No high school diploma 11% High school grad 16% Some College 24% College + 34% Parent of minor Parent 29% Non-parent 20%
  • 15.
    Library user demographics %who have ever used a library website or app n the past 12 months All Americans ages 16+ 22% White 22% Black 25% Hispanic 19% Household income Under $30,000 18% $30,000-$49,999 21% $50,000-$74,999 26% $75,000+ 29% Community Type Urban 25% Suburban 24% Rural 14%
  • 16.
    October 20, 201516www.pewresearch.org The clear public mandate: Do something for education …. Large majorities of Americans see libraries as part of the educational ecosystem and as resources for promoting digital and information literacy.
  • 17.
    Should libraries movesome print books and stacks OUT OF public locations to free up more space for things such as tech centers, reading rooms, meetings rooms, and cultural events? % of those ages 16+ 30 40 25 20 39 36 Should definitely do Should maybe do Should definitely not do Nov-12 Apr-15
  • 18.
    85 12 2 0 10 20 30 40 50 60 70 80 90 100 Should definitely doShould maybe do Should definitely not do Should libraries offer free early literacy programs to help young children prepare for school? % of those ages 16+
  • 19.
    Should libraries coordinatemore closely with local schools in providing resources to kids? % of those ages 16+ 85 11 2 0 10 20 30 40 50 60 70 80 90 100 Should definitely do Should maybe do Should definitely not do
  • 20.
    Should libraries offerprograms to teach people, including kids and senior citizens, how to use digital tools such as computers, smartphones and apps? % of those ages 16+ 78 16 3 0 10 20 30 40 50 60 70 80 90 100 Should definitely do Should maybe do Should definitely not do Blacks, lower-income , and urban residents are especially likely to say this
  • 21.
    October 20, 201521www.pewresearch.org Do something for special populations Americans say libraries should offer services to help recent immigrants, veterans and activity duty military.
  • 22.
    Should libraries createservices or programs for active military personnel and veterans? % of those ages 16+ 74 20 3 0 10 20 30 40 50 60 70 80 90 100 Should definitely do Should maybe do Should definitely not do
  • 23.
    Should libraries createservices or programs for immigrants and first-generation Americans? % of those ages 16+ 59 29 9 0 10 20 30 40 50 60 70 80 90 100 Should definitely do Should maybe do Should definitely not do
  • 24.
    October 20, 201524www.pewresearch.org Do something for the economy and jobs Many believe libraries should be pathways to economic opportunity, especially when it comes to providing resources for business development, jobs search, and enhancing workforce skills.
  • 25.
    Should libraries createservices or programs for local businesses and entrepreneurs? % of those ages 16+ 52 35 8 0 10 20 30 40 50 60 70 80 90 100 Should definitely do Should maybe do Should definitely not do
  • 26.
    Should libraries buy3-D printers and other digital tools to allow people to learn how to use them to make different kinds of objects? % of those ages 16+ 45 35 17 0 10 20 30 40 50 60 70 80 90 100 Should definitely do Should maybe do Should definitely not do
  • 27.

Editor's Notes

  • #2 the role that libraries play in serving underrepresented communities as reported in the attached Pew document. Maybe the three big take-aways from your presentation could be: 1) library use by underrepresented communities, 2) connecting to the formal education system, and 3) opportunities for adult learners and a platform for broad community engagement.   Abstract for an invited oral presentation from Lee Rainie….   The public has given a clear mandate to public libraries to become more directly involved in working with school systems and children in supporting their education, particularly when it comes to STEM subjects. In surveys by the Pew Research Center, 85% of American adults say libraries should coordinate more closely with local schools to provide resources to children and 82% say libraries should offer free early literacy programs to help young children prepare for school. There is also a broad concern among the public and among science professionals that America’s K-12 STEM education is not working work for the country’s children: Only 16% of AAAS scientists and 29% of the general public rank U.S. STEM education for grades K-12 as above average or the best in the world. Fully 46% of AAAS scientists and 29% of the public rank K-12 STEM as “below average.” At the same time, libraries throughout the country are building ESL programs, GED programs, afterschool programs, and other activities tied to education. At this presentation, Lee Rainie will also discuss new Pew Research findings (which will be gathered in the late spring) about people’s perceptions that libraries can be engines of economic opportunity for adult learners and a platform for broad community engagement. The presentation will cover relevant details from Pew Research’s wealth of library research in recent years.