50 Mobile Marketing Statistics, Trends & Insights
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The document highlights key mobile marketing statistics, trends, and insights showcasing the rapid evolution of the mobile industry and its impact on various aspects of marketing. Key figures include that 91% of adults have their mobile phone within reach at all times and mobile advertising spending has surged to $22 billion, reflecting the increasing reliance on mobile devices for marketing purposes. The document emphasizes the necessity for businesses to integrate mobile strategies to engage and retain customers effectively.
50 Mobile Marketing Statistics, Trends & Insights
- 2. The mobile industry is
- 3. The mobile industry is EVOLVING
- 4. Marketers are realizing that the recent explosion of mobile is
- 5. Marketers are realizing that the recent explosion of mobile is NOT
- 6. Marketers are realizing that the recent explosion of mobile is NOTjust a trend
- 7. That’s why we wanted to share these aboutstats
- 8. That’s why we wanted to share these aboutstats Mobile Industry The
- 9. That’s why we wanted to share these aboutstats Mobile Usage
- 10. That’s why we wanted to share these aboutstats Mobile Advertising
- 11. That’s why we wanted to share these aboutstats Mobile Commerce
- 12. That’s why we wanted to share these aboutstats Mobile Search
- 13. That’s why we wanted to share these aboutstats Mobile Hospitality
- 14. That’s why we wanted to share these aboutstats Mobile Web
- 15. That’s why we wanted to share these aboutstats Mobile Apps
- 16. That’s why we wanted to share these aboutstats Mobile Social Media
- 17. That’s why we wanted to share these about and stats Mobile Email,
- 18. to show you the effect that mobile
- 19. to show you the effect that mobile is having on modern marketing
- 20. So we wanted to share these…
- 21. Mobile Marketing Statistics, Trends, & Insights So we wanted to share these…
- 23. 91%of adults have their mobile phone within arms reach 24/7
- 24. 81%U.S. cell users will have smartphones by 2015
- 25. 271 Million Adults in the U.S. own at least one mobile device
- 26. The global mobile market will grow from in 2010 to in 2016 $3.4 Billion $22 Billion
- 27. 75% Apple and of the smartphone Android represent more than market
- 28. QR code scans increased 300% In 2011,
- 30. use a mobile device while watching TV 86% of mobile internet users
- 31. OVERTAKE desktop internet usage 2014, mobile internet usage will By
- 32. mobile media than newspapers and magazines COMBINED Adults spend more time on
- 34. $22 Billion more than 2012 was spent on In mobile advertising
- 35. for mobile, only 2012, of marketers ran campaigns In exclusively 11%did in 2011 52%
- 36. 52% of smartphone users prefer receiving offers on their mobile device
- 37. 30% of marketers are using mobile coupons
- 39. 52%of all are done from a mobile device local searches
- 40. purchase mobile phone 9 of 10 searches result in a visit or
- 41. 95% of mobile users use their local search devices for
- 42. 3 of 5 searches are conducted on a mobile device
- 43. 52% Mobile to win of online retail sales this year
- 45. 17%of travelers mobile app research their trip on a or website
- 46. 12% of smartphone users have related downloaded an app to travel
- 47. explore travelers use 3 in 4 their mobile device to destination their
- 48. purchase of travel or restaurant 50% mobile queries result in a
- 49. App Store of apps in Apple’s 5% are categorized for travel
- 51. mobile devices of adults use 52% while in store to get help with purchasing decisions
- 53. 1 in 5scan product barcodes 1 in 8compare prices in store
- 54. of instances where 39% a consumer walks out of a store without buying were influenced by smartphones
- 55. of U.S. retailers 19% have an M-Commerce Only App
- 57. 99% use their mobile browser once a day at least
- 58. will NOT return to a mobile site 46%of consumers that is not working properly
- 59. 39%of website to make their mobile ready businesses DO NOTHING
- 60. as quickly expect web 71% pages to load faster or than on a desktop
- 61. 18% Of all web traffic in the U.S. is mobile 30%that number skyrockets to in Africa 25% in Asia
- 62. 74% of consumers will wait only 5 seconds for a web page to load on their mobile device before abandoning the site
- 64. 300 thousand apps have been developed 50 billion apps have been downloaded
- 65. 82% of mobile media time is from apps & 18% is from mobile browsers
- 66. mobile app of marketers are 40% planning for developing a in the next year
- 67. of business apps use 73% like product research pre-buying features price comparisons, inventory checks, and customer reviews, opposed to strictly purchasing
- 68. of marketers 35% are working with mobile apps
- 70. 200 Million are seen on YouTube videos mobile devices everyday
- 71. 30% of all time spent on mobile devices is using social media
- 72. of mobile internet access is for social activities 91%
- 73. 30% of Facebook users access from their mobile app 50%of tweets come from the Twitter mobile app Over Over
- 76. 6 months, mobile email In opens increased 34%while webmail and PC opens decreased by 11% & 9.5% respectively
- 77. email of mobile users from their 74% check their smartphone everyday
- 78. 1 hour,If all U.S. internet time was condensed into would be spent on email 25 minutes
- 79. There has been a 73% increase in emails opened from iPads
- 80. 58% email marketers Despite the growth NOT of are designing for it of mobile email
- 81. Now you see why mobile is increasingly becoming a
- 82. Now you see why mobile necessity is increasingly becoming a in every business’s
- 83. Now you see why mobile necessity is increasingly becoming a in every business’s marketing strategy
- 84. find, so you can begin to
- 85. find, convert, so you can begin to
- 86. find, convert, and keep so you can begin to
- 87. find, convert, and keep mobile customers so you can begin to
- 88. Thank you!
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