The Habits
of Highly
Efficient
Searchers
Truly global. Ever-growing.
238M+ members
+4M / month, +2 new members / second
LinkedIn Supported Languages (19): Czech, Danish, Dutch, English, French, German, Indonesian,
Italian, Japanese, Korean, Malay, Norwegian, Polish, Portuguese, Romanian, Russian, Spanish,
Swedish, Turkish.
7M+
Canada
77M+
United States
50M+
Europe
2M+
South Africa
1M+
United Arab
Emirates
12M+
Brazil
19M+
India
4M+
Australia
LinkedIn Confidential ©2013 All Rights Reserved
They do their
1
Are you connected to your
clients, coworkers, &
industry?
Have you joined professional
groups?
Have you updated your
Profile to broadcast your
search?
LinkedIn Confidential ©2013 All Rights Reserved
…
Erica Robertson
Software Engineer
ACME Systems
In their Inbox
On the LinkedIn
Homepage
When they
network with your
employees
When they
research your
company
Via Mobile
LinkedIn App
When they
search for jobs
 Conceptual Search
 Implicit Search
 Natural Language
Search
 Indirect Search
 Similar Profiles
 Profile Matches
LinkedIn Confidential ©2013 All Rights Reserved
And you
thought the
red ones
were rare!
–
LinkedIn Confidential ©2013 All Rights Reserved
Bookmark
Me!
They’re
2
AND Include both
e.g. sales AND Spanish
OR Include either
e.g. RN OR “registered nurse”
NOT Exclude
e.g. manager OR director NOT CEO NOT VP
“ ” Multi-word term/phrase
e.g. “project coordinator”
( ) Pair/apply to all
warehouse (picking OR stocking OR shipping) AND forklift
LinkedIn Confidential ©2013 All Rights Reserved
LinkedIn Confidential ©2013 All Rights Reserved
Cheese
AND
Bread
LinkedIn Confidential ©2013 All Rights Reserved
(Cheddar OR colby OR pepperjack)
AND
(Rye OR wheat OR white)
LinkedIn Confidential ©2013 All Rights Reserved
Sauce
AND
Meat
AND
Vegetables
AND
Cheese
AND
Bread
LinkedIn Confidential ©2013 All Rights Reserved
(Aioli OR “yellow mustard” OR pesto)
NOT
(Mayonnaise OR “honey mustard”)
AND
(Bacon OR egg OR “french fries”)
AND
(Turkey OR ham AND “roast beef”)
AND
(Lettuce AND tomato AND pickles)
AND
(Cheddar OR colby OR pepperjack)
AND
(Rye OR wheat OR white)
LinkedIn Confidential ©2013 All Rights Reserved
(contract OR contractor OR contracted OR contracting OR
consult OR consultant OR consulted OR consulting OR "on
assignment" OR “off assignment” OR temp OR temporary OR
“per diem” OR “hourly rate” OR “corp to corp” OR 1099 OR
“on project” OR “bill rate” OR billrate OR “pay rate” OR
payrate OR freelance OR freelancer OR freelancing OR
“currently looking” OR “looking for work” OR “looking for
assignment” OR “seeking assignment” OR “seeking work”)
NOT (recruiter OR recruitment OR recruiting) AND skillset
Save
Me!
LinkedIn Confidential ©2013 All Rights Reserved
NOT
Ways to use
NOT “XYZ Corporation”
Manager NOT Director
Acountant NOT Accountant
LinkedIn Confidential ©2013 All Rights Reserved
They take 3
LinkedIn Confidential ©2013 All Rights Reserved
 Custom Filters
LinkedIn Confidential ©2013 All Rights Reserved
LinkedIn Confidential ©2013 All Rights Reserved
They
their chaos
4
 Organize work from multiple searches
 Store profiles of interest before taking action
LinkedIn Confidential ©2013 All Rights Reserved
LinkedIn Confidential ©2013 All Rights Reserved
LinkedIn Confidential ©2013 All Rights Reserved
LinkedIn Confidential ©2013 All Rights Reserved
They
5
LinkedIn Confidential ©2013 All Rights Reserved
LinkedIn Confidential ©2013 All Rights Reserved
LinkedIn Confidential ©2013 All Rights Reserved
They invest in their
6
LinkedIn Confidential ©2013 All Rights Reserved
LinkedIn Confidential ©2013 All Rights Reserved
LinkedIn Confidential ©2013 All Rights Reserved
7
They never stop
LinkedIn Confidential ©2013 All Rights Reserved
LinkedIn Confidential ©2013 All Rights Reserved
1 They do their
2 They’re
3 They take
4 They their chaos
5 They
6 They invest in their
7 They never stop
Review
Questions?
38

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