The Social Semantic Web
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This document summarizes John Breslin's presentation on the social semantic web. It discusses how semantic web technologies like FOAF, SIOC, and OGP can help connect isolated social networks and allow users to easily move between sites while bringing their data. Standards like OpenID Connect aim to provide interoperability across social platforms. Emerging projects also seek to annotate social media content with semantics and bring the data into the linked open data cloud. The goal is a unified social semantic web where users have distributed identities and their profiles and content can easily cross between different social platforms.
![Openid connect
"an Interoperable identity interchange
protocol for the social web [...] all the
technology is on the verge of being
ready"](https://image.slidesharecdn.com/20100527awashingtondcsemwebmeetup-100526222219-phpapp02/85/The-Social-Semantic-Web-51-320.jpg)
The Social Semantic Web
- 1. The social semantic web John breslin
- 2. social semantics via lego
- 3. Social semantics via scribbles
- 4. Just boring old slides today... ...well, hopefully not *that* boring! image from tinyurl.com/lionyawns
- 5. lecturer at Nui galway Engineering and informatics
- 6. Researcher at Deri, nui galway
- 9. Social media is exploding! image from tinyurl.com/nuketest
- 10. Breakdown of ugc visits • .61 = social networks • .11 = forums • .11 = UG content sites, e.g. UrbanDictionary.com • .10 = UG marketplaces, e.g. Craigslist.org • .03 = Blogs • .01 = UG reviews, e.g. ApartmentRatings.com • .01 = Wikis • .02 = Other Text from tinyurl.com/briscougc
- 11. Sites go up... image from tinyurl.com/rocket15
- 13. ...and sites come down image from tinyurl.com/elhell
- 14. bebo
- 15. It's the social objects we create… • Discussions • Bookmarks • Annotations • Microblogs • Multimedia
- 16. …that connect us to other people
- 17. Social media sites are like data silos image from pidgintech.com
- 18. Many isolated communities of users and their data image from pidgintech.com
- 19. Need ways to connect these islands image from pidgintech.com
- 20. Allowing users to easily move from one to another image from pidgintech.com
- 21. Enabling users to easily bring their data with them image from pidgintech.com
- 24. Semantics
- 26. Two-way street: semantic web can help social web, vice versa • Can Use semantic web to describe people, content objects and the connections that bind them all together so that social sites can interoperate via semantics • In the other direction, object-centered social websites can serve as rich social data sources for semantic applications image from tinyurl.com/highway2
- 27. Foaf (friend of a friend)
- 28. What's foaf? • An ontology for describing people and the relationships that exist between them: – foaf-project.org – Identity, personal profiles, social networks – Can integrate with other SW vocabularies – Used on LiveJournal, MyOpera, identi.ca, MyBlogLog, hi5, Fotothing, Videntity, FriendFeed, Ecademy, Typepad image from tinyurl.com/friendship2
- 29. Distributed identities with FOAF
- 33. SIOC, pronounced shock image from tinyurl.com/siocshock
- 34. Semantically-Interlinked Online Communities (SIOC) • Goal of the SIOC ontology is to address interoperability issues on the Social Web • sioc-project.org • SIOC has been adopted in a framework of 50 applications or modules deployed on over 400 sites • Web 2.0, enterprise information integration, HCLS, e-government
- 36. Some of the SIOC core ontology classes and properties
- 40. RDFA (Sioc, FOAF) in drupal 7 • Drupal is a cms used by various sites: – whitehouse.gov, warnerbrosrecords.com, uk.sun.com, motogp.com... • Five Alpha versions of drupal 7 released already, semantic web support built-in – Release candidate version on its way
- 41. Semantic search
- 42. Opo (Online presence ontology) • aims to unify presence information and status notification processes across different services: – Twitter, Facebook, Foursquare, etc. • Help solve the information overload issue at the same time, by providing a means to identify who / which community the information should reach: sharing spaces
- 43. MOAT (meaning of a tag) • moat-project.org • A model to define "meanings" of tags – SPARQL → dbpedia.org/resource/SPARQL • User-driven interlinking • Tagged content enters Linked Data web • Collaborative approach towards the sharing of meanings in a community image from tinyurl.com/whichapple
- 44. An ontology stack for the social semantic web
- 47. Stuff that looks exciting image from tinyurl.com/fireflames
- 48. Diaspora effort nyti.ms/aDYjKQ and joindiaspora.com
- 50. OneSocialWeb
- 51. Openid connect "an Interoperable identity interchange protocol for the social web [...] all the technology is on the verge of being ready"
- 52. Facebook open graph • Allows metadata from external pages to be embedded (claimed) within facebook • E.g. metadata about a restaurant (name, location, contacts) could be imported into a facebook news feed via a like button • Good for facebook, good for the semantic web? Yes!
- 53. An object described using OGP
- 54. e.g. Linking ogp objects to blog posts / reviews
- 55. OGP in RDF (FOAF, DC, SIOC, GR)
- 56. Twitter Annotations • forthcoming initiative by Twitter: – attach arbitrary metadata to any tweet – overall limit for the metadata payload – May be able to attach RDF-type statements • Going beyond annotating tweets with geotemporal information: – new types of / properties for tweets image from tinyurl.com/twannotation
- 57. image from knightriderfestival.com What If your car could tweet
- 58. Everywhere Real-time streams image from sonyericsson.com
- 62. our new book now at amazon.com
- 63. Twitter.com /johnbreslin Johnbreslin.com Slides at www.slideshare.net/cloud