Andrew C. Belton, MBA Resume - July 2025
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Andrew C. Belton, MBA Resume - July 2025
- 1. Andrew C. Belton, MBA Marketing, Proposal and Content Management Professional King of Prussia, PA 19406 | Cell: 267-644-7754 LinkedIn: www.linkedin.com/in/acbelton | Website: www.symmetricalmm.com | Email: [email protected] PROFESSIONAL EXPERIENCE: Content Management Specialist at ABM Industries- Philadelphia, PA (November 2024-Present) Manage Qvidian content database, making regular updates Triage content feedback requests daily, address user items and escalate as needed Oversee content review cycles, coordinate efforts with various stakeholders to maintain database entries Complete scheduled content updates including: organizational charts, branch info, bios and resumes Lead Qvidian architecture projects and assign tasks to team members and subject matter experts Create customized requests for proposal and client presentations Address requests for technology and formatting assistance Conduct proposal and deliverables quality and compliance reviews Maintain and develop associated training materials, host team meetings and recurring monthly trainings Leverage Qvidian AI and Microsoft Copilot throughout proposal and content management processes Perform branding reviews, format documents in correct style, review deliverables for brand compliance Lead content management gamification via challenges such as a Qvidian scavenger hunt and lottery Marketing and RFP Associate at Brandywine Global Investment Management (Franklin Templeton)- Philadelphia, PA (September 2021-November 2024) Create customized requests for proposal and due diligence questionnaires Collaborate on marketing activities such as public relations, digital marketing strategy including content marketing, website and social media management Manage Qvidian content database with over 4,000 records, making 300+ updates quarterly Contribute to strategic product campaigns, email marketing, special reports, content creation, etc. Oversee content review cycles, coordinate efforts with various stakeholders to maintain database entries Institutional RFP/RFI/DDQ’s are generally 50-120 pages for a proposed $100 million-$1 billion dollars Write and schedule an average of over 1,100 social media posts quarterly Designed a new social media holiday and recruiting content campaign for LinkedIn, Facebook and Twitter/X Crafted a digital marketing dashboard highlighting key performance indicators with detailed analysis Created LinkedIn Jobs native postings that have averaged 75 applicants per position within the first 8 months which contributed to multiple new hires, participated in applicant interviews and evaluations Executive Retirement Specialist at Vanguard- Malvern, PA (August 2018-September 2021) Provide retirement plan participants with defined contribution and benefits account information Process a variety of financial transactions and conduct mutual fund investment conversations Discuss complex topics such as non-qualified plans, tax regulations, plan rules and advisory services Coach junior associates and assist the training team ADDITIONAL EXPERIENCE: Director of Marketing & Membership (Volunteer) at Norristown Rotaract (January 2024-Present) Social Media Marketing Strategist & Owner of Symmetrical Media Marketing (December 2015-Present) Writer for Business2Community, LinkedIn Pulse, Venture, Startup Stash, etc. (August 2015-Present) Peer Mentor at Montgomery County Community College- Blue Bell, PA (December 2015-June 2016) Wine & Beer Customer Service at Wegmans Food Markets- Montgomeryville, PA (July 2013-June 2018) INTERNSHIPS: Marketing Intern at The UPS Store- Doylestown, PA (January 2018-July 2018) Marketing Intern at Farmers Insurance- Blue Bell, PA (May 2017-September 2017) Store Operations Intern at Wegmans Food Markets- Montgomeryville, PA (Summer 2016 and 2017) Office Intern at Central Bucks Chamber of Commerce- Doylestown, PA (November 2016-May 2017)
- 2. Social Media Marketing Intern at HR Tech Advisor- West Chester, PA (June 2015-January 2016) SKILLS & TECHNOLOGY: Content Management (Loopio, Qvidian, Seismic) Digital Marketing Strategy & Analytics Digital Marketing Management & Related Tools (Google Analytics, Buffer, Hootsuite, Canva, Sprout Social, IFTTT, etc.) Business Strategy Artificial Intelligence & Automation Systems (Copy.Ai, ChatGPT, Qvidian AI, Microsoft Copilot) Project Management Proposal Writing (RFP, RFI, DDQ) Client Relationship Management CRM Tools (Salesforce, Dynamics, Hubspot) EDUCATION: West Chester University of Pennsylvania- West Chester, PA (August 2019-July 2021) Master Of Business Administration Graduate Program, The College of Business and Public Management GPA: 3.6 Delaware Valley University- Doylestown, PA (August 2016-May 2018) Bachelor of Science, Business Administration with a concentration in Marketing; Minor in Communication GPA: 3.5 / Dean’s List: Fall 2016, Spring 2017, Fall 2017 Organizations: Business Club, Commuter Student Assoc., DelVal Street Team (Social Media and Writing) Study Abroad-Tradium HHX College located in Randers, Denmark (Spring Break 2017 and 2018) Awarded 2nd place in Tv Series Pilot Pitch Competition at 2017 Student Writing Conference at DelVal Attended LeaderShape; A weeklong immersive leadership training experience Administrator for the Small Business and Entrepreneur Center at Delaware Valley University o Provide digital marketing consulting services to center clients, marketing and coordinating events, create and oversee digital marketing campaigns, recruit and manage team members Montgomery County Community College- Blue Bell, PA (July 2014-May 2016; December 2018) Associates of Arts, Liberal Studies 16’; Associates of Applied Sciences, Management 18’ Dean’s List: Fall 2014, Spring 2015 Organizations: Phi Beta Lambda (Business Club), History Club, Phi Theta Kappa International Honor Society o Chapter President of Phi Beta Lambda (October 2015-June 2016) Oversee committee work, manage assignments, preside over and attend weekly chapter meetings, plan and volunteer at events, coordinate fundraising activities 1st in the Social Media Challenge at the PA Phi Beta Lambda State Leadership Conference North Penn High School- Lansdale, PA (2011-2014) CERTIFICATIONS: Management & Strategy Institute: Change Management Specialist (CMS), Project Management Essentials Certification (PMEC), Lean Six Sigma White Belt Certification (LSSWB), AI Prompting Essentials Qvidian Certifications: Qvidian Library Basics, Qvidian and Microsoft Word Templates, Qvidian RFP Management, Automating Word Documents with Qvidian, Automating PowerPoint Presentations with Qvidian, Qvidian Advanced Content Management, Qvidian Advanced Architecture Google Certifications: Google Analytics Certification (Google Analytics 4), Google Analytics Individual Qualification HubSpot Academy Certifications: Inbound Marketing, Content Marketing, Digital Advertising, SEO 1 & 2 (Search Engine Optimization), Email Marketing, Digital Marketing, Social Media Marketing I & II, Growth-Driven Design, Frictionless Sales, Inbound Sales, Sales Enablement, Sales Management Hootsuite Media Inc. Certifications: Social Media Marketing, Social Selling, Hootsuite Platform, Hootsuite Enterprise, Foundations of Social Advocacy, Advanced Social Advertising Sprout Social Certifications: Sprout Social Platform, Customer Care for Team Members, Customer Care for Team Leaders, Reporting, Publishing, Listening, Employee Advocacy Series 6 and 63 Financial Services Licenses (September 2018-November 2026)