Back to the Basic with Social Media Marketing - ASE 09
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The document outlines strategies for effectively utilizing various social media platforms and niche sites to build engagement and reach targeted audiences. Key recommendations include experimenting with different mediums, being active and helpful in communities, and balancing personal promotion with genuine participation. It also suggests contributing to smaller niche sites that align with one’s interests for better visibility and relevant link-building.
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Back to the Basic with Social Media Marketing - ASE 09
- 2. • With all the new sites/mediums, make sure you use what works for you
- 3. • Experiment, test & try new things • But, don’t get caught up in the hype – If something isn’t working for you, don’t waste all your time there
- 4. • Balance What works for you? Examples: • Facebook Pages vs. Facebook Groups • Micro-Blogging vs. Forums • Flickr Groups vs. Wiki’s
- 5. • Strategy – Join communities and participate – You get out what you put in • Be active • Be helpful • Provide good content • Don’t be overly self-promotional • Be a genuine member
- 6. • Strategy – Work to hit your goals for set medium • “Don’t use Twitter just to tweet”
- 7. • Mix Twitter w/ Blogs • YouTube channels on Facebook • Flickr in your blog • Promote blog posts that link to you Mix it all up, get good engagement.
- 18. Niche social news sites are great for gaining a targeted audience & building relevant links.
- 19. Pick sites that match your niche & become a contributor.
- 20. Smaller communities mean its easier to reach homepage.
- 28. • Some smaller sites that may work for you
- 29. • Tip’d - Finance • Feed The Bull – Investing • Motley Fool Caps –Small Cap Investing • Value Investing News - Investing • Pfbuzz – Personal Finance • Real Estate Voices: Real Estate • Sphinn – Internet Marketing • Killer Startups – New Biz
- 30. • Dealspl.us - Deals • iliketotallyloveit- Cool Products • Dealigg -Deals • ThisNext - Recommended Products
- 31. • ArmchairGM: General Sports • BallHype – General Sports • Yardbarker – General Sports • AutoSpies - Auto • N4G – Gaming News
- 32. • Design Float: - Design • PhotographyVoter - Photography • Pixel Groovy - Design Tuts • Design Bump - Design
- 33. • DZone - Programing • dotNet Kicks - .NET programming • Tweako - Computing
- 34. • ShowHype - Celebrity News • VideoSift - Unique Videos • Linkinn – Entertaining Media • WeHeartGossip – Celeb news • Plime – General Entertainment
- 35. • Kirtsy - Women’s News • Stylehive -Style bookmarking • Chictini – Woman’s Style
- 36. • Care2 – Better world • EcoURLS – Environment • Mind BodyGreen – Green living
- 37. • Test to find what works • Scrap what doesn’t • Be active & helpful in communities • Leverage different social sites • Go niche