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Big	
  Data	
  
	
  
	
   	
  
       Bre%	
  Colbert	
  
       VP,	
  IT	
  Strategy	
  and	
  Enterprise	
  Architecture	
  
       November,	
  2012	
  
       @bre%_colbert	
  

                                                                        1
“Every day, we create 2.5 quintillion bytes of data
 — 90% of the data in the world today has been
       created in the last two years alone.


This data comes from everywhere: sensors used
   to gather climate information, posts to social
media sites, digital pictures and videos, purchase
transaction records, and cell phone GPS signals
       to name a few. This data is big data.”


                                              - IBM

                                                      2
Data	
  Explosion!	
  
 Where	
  is	
  it	
  all	
  coming	
  from?	
  




                                                   3
Every	
  minute,	
  more	
  and	
  more	
  data	
  is	
  created	
  
                  The	
  end	
  of	
  business	
  as	
  usual   	
  




                                                                       Domo.com


                                                                                  4
and…	
  don’t	
  forget	
  the	
  Internet	
  of	
  Things	
  
                                                                                    	
  
         Creates	
  even	
  more	
  data	
  –	
  M2M	
  –	
  Machine	
  to	
  Machine




                                                                                           5
Brian Solis
              6
Social	
  feeds	
  Social	
  feeds	
  more	
  Social	
  
                                                                      	
  
 Social	
  conPnues	
  to	
  expand	
  and	
  so	
  does	
  the	
  data




                                                                             Brian Solis
                                                                                           7
Why	
  Big	
  Data	
  Now?	
  
           Confluence	
  of	
  4	
  forces	
  –	
  Mobile,	
  Social,	
  Cloud	
  and	
  InformaPon   	
  

Social                                                                            Enables
interaction                                                                       perpetual
has taken off                                                                     connectivity




                                                                                    Any data, any
Information as                                                                      time, any
a business                                                                          where on any
differentiator                                                                      device

                                    Gartner’s Nexus of Forces



                                                                                                            8
Technical	
  Impact	
  of	
  Big	
  Data	
  
   Technology	
  challenges	
  àNew	
  Big	
  Data	
  SoluPons   	
  
“Explosive growth in the amount of data businesses must
track has challenged legacy database platforms.

New unstructured, text-centric, data sources, such as
feeds from Facebook, and Twitter do not fit into the
structured data model.

These unstructured datasets tend to be very big and
difficult to work with.

A ‘Big Data’ movement has emerged to address the need
for a next generation data analytics platform.

Hadoop, an open source software product, is emerging as
the preferred solution for Big Data analytics.”


                                                    - Hyve Solutions

                                                                         9
Explosion	
  of	
  data	
  à	
  Explosion	
  of	
  technologies	
  




                                http://cdi-mdm.blogspot.com/2011/07/nosql-newsql-and-mdm.html

                                                                                                10
So,	
  what	
  exactly	
  is	
  Big	
  Data?	
  
      The	
  value	
  is	
  evident	
  but	
  the	
  definiPons	
  differ	
  




                                                                              11
Overwhelming	
  number	
  of	
  Big	
  Data	
  soluPons	
  
                                                                                 	
  
            Every	
  vendor	
  wants	
  to	
  be	
  in	
  the	
  game	
  à	
  $$$




                                                                                        * CapGemni
                                                                                               12
GeYng	
  to	
  Business	
  Value,	
  Faster	
  
          Big	
  Data	
  vs	
  Classic	
  Business	
  Intelligence	
  




                                                                         13
The	
  Rise	
  of	
  the	
  Data	
  ScienPst	
  
          New	
  job	
  opportuniPes	
  from	
  Big	
  Data   	
  




                                                                     Indeed.com

                                                                                  14
Some	
  colleges	
  are	
  even	
  offering	
  
              courses	
  
          New	
  job	
  opportuniPes	
  from	
  Big	
  Data   	
  




                                                                     15
Key	
  Links	
  
h%p://www.mckinsey.com/Insights/MGI/Research/Technology_and_InnovaPon/Big_data_The_next_fronPer_for_innovaPon	
  
h"p://www.domo.com/blog/2012/06/how-­‐much-­‐data-­‐is-­‐created-­‐every-­‐minute/	
  
h"p://blog.revolu?onanaly?cs.com/2011/07/growth-­‐in-­‐data-­‐related-­‐jobs.html	
  
h"p://www.netapp.com/templates/mediaView?m=asup-­‐hadoop.pdf&cc=us&wid=136819448&mid=136819448	
  
h"p://www.dataversity.net/the-­‐nosql-­‐movement-­‐what-­‐is-­‐it/	
  
	
  
	
  
	
  
	
  




                                                                                                                    16

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Big data overview external

  • 1. Big  Data         Bre%  Colbert   VP,  IT  Strategy  and  Enterprise  Architecture   November,  2012   @bre%_colbert   1
  • 2. “Every day, we create 2.5 quintillion bytes of data — 90% of the data in the world today has been created in the last two years alone. This data comes from everywhere: sensors used to gather climate information, posts to social media sites, digital pictures and videos, purchase transaction records, and cell phone GPS signals to name a few. This data is big data.” - IBM 2
  • 3. Data  Explosion!   Where  is  it  all  coming  from?   3
  • 4. Every  minute,  more  and  more  data  is  created   The  end  of  business  as  usual   Domo.com 4
  • 5. and…  don’t  forget  the  Internet  of  Things     Creates  even  more  data  –  M2M  –  Machine  to  Machine 5
  • 7. Social  feeds  Social  feeds  more  Social     Social  conPnues  to  expand  and  so  does  the  data Brian Solis 7
  • 8. Why  Big  Data  Now?   Confluence  of  4  forces  –  Mobile,  Social,  Cloud  and  InformaPon   Social Enables interaction perpetual has taken off connectivity Any data, any Information as time, any a business where on any differentiator device Gartner’s Nexus of Forces 8
  • 9. Technical  Impact  of  Big  Data   Technology  challenges  àNew  Big  Data  SoluPons   “Explosive growth in the amount of data businesses must track has challenged legacy database platforms. New unstructured, text-centric, data sources, such as feeds from Facebook, and Twitter do not fit into the structured data model. These unstructured datasets tend to be very big and difficult to work with. A ‘Big Data’ movement has emerged to address the need for a next generation data analytics platform. Hadoop, an open source software product, is emerging as the preferred solution for Big Data analytics.” - Hyve Solutions 9
  • 10. Explosion  of  data  à  Explosion  of  technologies   http://cdi-mdm.blogspot.com/2011/07/nosql-newsql-and-mdm.html 10
  • 11. So,  what  exactly  is  Big  Data?   The  value  is  evident  but  the  definiPons  differ   11
  • 12. Overwhelming  number  of  Big  Data  soluPons     Every  vendor  wants  to  be  in  the  game  à  $$$ * CapGemni 12
  • 13. GeYng  to  Business  Value,  Faster   Big  Data  vs  Classic  Business  Intelligence   13
  • 14. The  Rise  of  the  Data  ScienPst   New  job  opportuniPes  from  Big  Data   Indeed.com 14
  • 15. Some  colleges  are  even  offering   courses   New  job  opportuniPes  from  Big  Data   15
  • 16. Key  Links   h%p://www.mckinsey.com/Insights/MGI/Research/Technology_and_InnovaPon/Big_data_The_next_fronPer_for_innovaPon   h"p://www.domo.com/blog/2012/06/how-­‐much-­‐data-­‐is-­‐created-­‐every-­‐minute/   h"p://blog.revolu?onanaly?cs.com/2011/07/growth-­‐in-­‐data-­‐related-­‐jobs.html   h"p://www.netapp.com/templates/mediaView?m=asup-­‐hadoop.pdf&cc=us&wid=136819448&mid=136819448   h"p://www.dataversity.net/the-­‐nosql-­‐movement-­‐what-­‐is-­‐it/           16