blog post takashi miyake.pptx
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Create an informative company page on LinkedIn with a concise description of your company, products, and value. Input basic company information and choose relevant keywords. Create a LinkedIn group to contribute value and encourage discussion around trending topics related to your business. When posting, use quality images or video and avoid direct sales pitches in well-written, grammatically correct posts.
blog post takashi miyake.pptx
- 1. 3 LinkedIn Tips for B2B Marketing by Takashi Miyake
- 2. Table of Contents • Tip 1: Create an Informative Company Page • Tip 2: LinkedIn Community • Tip 3: Posting
- 3. Tip 1: Create a Company Page (1/2) • Write a concise description to tell visitors what your company’s purpose, product, and value • Input your basic information such as website URL, contact details, and location, and select your industry and company size.
- 4. Tip 1: Create a Company Page (2/2) • Use relevant terms and phrases so that LinkedIn users can search by keywords. • Upload your company’s logo and a cover image. • Choose a language that aligns with your business needs and target audience preferences.
- 5. Tip 2: Create LinkedIn Groups • Contribute first – Try to bring value to your group. LinkedIn users join groups to seek advice from experts. • Put a community's interests above your own - This builds trust and offers greater value. • Encourage discussion - Start discussions around trending topics and news related to your business. • Avoid Spamming - Any URL to commercial sites that try to sell a product or service will be reported and removed.
- 6. Tip 3: Publish a Post • Use quality images or video content. • Make sure your post is well-written and grammatically correct. • Do not post Sales Pitch.