IBM Bluemix is a cloud platform that provides developers with APIs, services, and infrastructure to quickly launch applications. Bluemix was designed with a user-centric approach to address the needs of novice, experienced, and enterprise developers. It allows developers to compose applications using useful APIs and services while avoiding tedious backend configuration. Bluemix provides a fully managed platform where developers can focus on their code while IBM manages the infrastructure and platform. Developers can choose from flexible deployment options including public, dedicated, and on-premises models and IBM provides a rich set of services including Watson, mobile, internet of things, and more.