The document serves as a comprehensive guide for designing and building highly scalable data services for large enterprises, emphasizing a framework that can adapt to evolving needs over the next decade. It outlines the author's expertise and contributions to the fields of data quality, master data management, and data governance, and includes technical details on implementing a service-oriented architecture (SOA) that improves efficiency and reduces costs. Additionally, it provides insights into potential challenges, client case studies, and the benefits of using the proposed framework for successful project delivery.