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The Briefing Room
Bridging the Gap: Analyzing Data In and Below the Cloud
Twitter Tag: #briefr The Briefing Room
Welcome
Host:
Eric Kavanagh
eric.kavanagh@bloorgroup.com
Twitter Tag: #briefr The Briefing Room
!   Reveal the essential characteristics of enterprise software,
good and bad
!   Provide a forum for detailed analysis of today s innovative
technologies
!   Give vendors a chance to explain their product to savvy
analysts
!   Allow audience members to pose serious questions... and get
answers!
Mission
Twitter Tag: #briefr The Briefing Room
Topics
This Month: CLOUD
August: ANALYTIC PLATFORMS
September: ANALYTICS
Twitter Tag: #briefr The Briefing Room
Cloud
Twitter Tag: #briefr The Briefing Room
Analyst: Dean Abbott
Dean Abbott is President of Abbott Analytics, Inc.
Dean has more than 21 years of experience
applying advanced data mining, data preparation
and data visualization methods in real-world
data-intensive problems, including fraud
detection, response modeling, survey analysis,
planned giving, predictive toxicology, signal
process and missile guidance. He has developed
and evaluated algorithms for use in commercial
data mining and pattern recognition products,
including polynomial networks, neural networks,
radial basis functions and clustering algorithms.
He is a seasoned instructor, having taught a wide
range of data mining tutorials and seminars.
Twitter Tag: #briefr The Briefing Room
!   Tableau builds software for data visualization, business
intelligence and analytics
!   Its latest release, Tableau 8.0, offers new capabilities such
as native connectors to cloud-based applications
(Salesforce.com, Google Analytics and BigQuery, Amazon
Redshift) and Tableau Online, a hosted version of Tableau
Server
!   These added features enable access to BI and analytics in
the cloud using both on-premise and cloud-based data
Tableau Software
Twitter Tag: #briefr The Briefing Room
Ellie Fields
Ellie Fields is the Director of Product
Marketing at Tableau Software. She
has spoken at numerous industry
events for business intelligence as
well as for data journalism. Prior to
Tableau, Ellie worked at Microsoft
and in late-stage venture capital.
Ellie is a graduate of Rice University
and the Stanford Graduate School of
Business.
Bridging the Gap: Analyzing Data in and Below the Cloud
Bridging the Gap: Analyzing Data in and Below the Cloud
Tableau Desktop
For Anyone	

• Explore and visualize data
• Self-service analytics for everyone
• Blazing speed against massive data
Tableau Server
For Organizations	

• Complete business intelligence system
• Web dashboards and applications
• Secure information management
• Enterprise scalability
Fast, easy, beautiful
self-service analytics
for everyone
Bridging the Gap: Analyzing Data in and Below the Cloud
Bridging the Gap: Analyzing Data in and Below the Cloud
Tableau Server
running
in the Cloud
Start fast
Stay secure
Work anywhere
Grow smart
Fast,	
  Flexible	
  Deployment	
  
76%	
  
Choose	
  Cloud	
  for	
  
Speed	
  to	
  Deploy	
  
IDC	
  
Sandeep	
  Varma,	
  Herring	
  Creek	
  Capital	
  	
  
Easy	
  Mobile	
  Access	
  
No	
  VPN	
  or	
  DMZ	
  Required	
  
Easy	
  to	
  Secure	
  
Easy	
  sharing	
  
Greg	
  Sheldon,	
  Chief	
  InformaKon	
  
Officer	
  at	
  Elite	
  Brands.	
  	
  
	
  
Greg	
  Sheldon,	
  Chief	
  InformaKon	
  Officer	
  at	
  Elite	
  Brands.	
  
Bridging the Gap: Analyzing Data in and Below the Cloud
Tableau	
  Online	
  
Tableau	
  Online	
  
On-­‐Premise	
  Data	
  	
  
(push)	
  
Tableau	
  Online	
  
Cloud	
  Data	
  	
  
(pull)	
   On-­‐Premise	
  Data	
  	
  
(push)	
  
Usable	
  
BY	
  EVERYONE	
  
Accessible	
  
EVERYWHERE	
  
Easily	
  
EVERYPLACE	
  
Applicable	
  
TO	
  ALL	
  DATA	
  
Simple	
  Pricing	
  
$500	
  	
  
per	
  user	
  	
  
per	
  year	
  
200	
  
Bridging the Gap: Analyzing Data in and Below the Cloud
Twitter Tag: #briefr The Briefing Room
Perceptions & Questions
Analyst:
Dean Abbott
Analyzing Data
in the Cloud
Dean Abbott
Abbott Analytics, Inc.
July 23, 2013
Email: dean@abbottanalytics.com
Blog: http://abbottanalytics.blogspot.com
Twitter: @deanabb
© Abbott Analytics, Inc. 2001-201331
What is a Cloud?
•  Hardware that isn’t “here”
•  Flexible hardware and virtual machines
•  Don’t worry about size—grow as needed
•  Don’t worry about time—only pay for what you use
32
How Big is Big?
•  Most analytics projects use small data
•  10Ks to 1Ms of records; < 1GB; desktop tools
•  Some analytics projects use medium data
•  > k GB; too big for comfortable laptop/standard desktop
•  Fits into server -> client – server architecture
•  A few analytics projects use true big data
•  10s GB active processing
•  Leverage specialty software / hardware
•  Column stores; high performance database
•  Cloud (Google File System, Hadoop)
33
Predictive Analytics in the Cloud
•  Analytics (BI, BA, PA, DM): Data-Driven Decisions
•  Predictive Analytics: Data-Driven Decisions using
machine learning / statistics / AI
•  Automated discovery of which variables relate to target
variable
•  Building potentially complex, multi-dimensional, nonlinear
relationships between inputs and target
•  Visualization of PA: Data Insight
•  Show how variables relate to target
•  Informs decision-makers why key variables are important in
predictions
Obstacles
•  Setup costs
•  Not IT setup costs, but there are still infrastructure costs
•  Integration with operational systems
•  The cloud environment is a silo.
•  Connectivity
•  Real-time operational systems vs. the analyst sandbox
•  Security
•  Or perception of security issues
•  Public/secure cloud vs. private servers
© Abbott Analytics, Inc. 2001-201335
Questions
1.  How flexible is the query environment for visualization?
How easy is it to change the variables and slices one
needs to visualize? (cloud vs. local OLAP cubes)
2.  How would an analyst interact with the cloud
environment to do Exploratory Data Analysis (EDA)?
1.  What is the framework to connect with data mining /
predictive analytics software?
3.  What strategies do you recommend for reducing data
flow to / from the cloud environment?
Twitter Tag: #briefr The Briefing Room
Twitter Tag: #briefr The Briefing Room
July: CLOUD
August: ANALYTIC PLATFORMS
September: ANALYTICS
Upcoming Topics
www.insideanalysis.com
Twitter Tag: #briefr The Briefing Room
Thank You
for Your
Attention
Image credit for Slide 5: yukipon / 123RF Stock Photo

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Bridging the Gap: Analyzing Data in and Below the Cloud

  • 1. The Briefing Room Bridging the Gap: Analyzing Data In and Below the Cloud
  • 2. Twitter Tag: #briefr The Briefing Room Welcome Host: Eric Kavanagh [email protected]
  • 3. Twitter Tag: #briefr The Briefing Room !   Reveal the essential characteristics of enterprise software, good and bad !   Provide a forum for detailed analysis of today s innovative technologies !   Give vendors a chance to explain their product to savvy analysts !   Allow audience members to pose serious questions... and get answers! Mission
  • 4. Twitter Tag: #briefr The Briefing Room Topics This Month: CLOUD August: ANALYTIC PLATFORMS September: ANALYTICS
  • 5. Twitter Tag: #briefr The Briefing Room Cloud
  • 6. Twitter Tag: #briefr The Briefing Room Analyst: Dean Abbott Dean Abbott is President of Abbott Analytics, Inc. Dean has more than 21 years of experience applying advanced data mining, data preparation and data visualization methods in real-world data-intensive problems, including fraud detection, response modeling, survey analysis, planned giving, predictive toxicology, signal process and missile guidance. He has developed and evaluated algorithms for use in commercial data mining and pattern recognition products, including polynomial networks, neural networks, radial basis functions and clustering algorithms. He is a seasoned instructor, having taught a wide range of data mining tutorials and seminars.
  • 7. Twitter Tag: #briefr The Briefing Room !   Tableau builds software for data visualization, business intelligence and analytics !   Its latest release, Tableau 8.0, offers new capabilities such as native connectors to cloud-based applications (Salesforce.com, Google Analytics and BigQuery, Amazon Redshift) and Tableau Online, a hosted version of Tableau Server !   These added features enable access to BI and analytics in the cloud using both on-premise and cloud-based data Tableau Software
  • 8. Twitter Tag: #briefr The Briefing Room Ellie Fields Ellie Fields is the Director of Product Marketing at Tableau Software. She has spoken at numerous industry events for business intelligence as well as for data journalism. Prior to Tableau, Ellie worked at Microsoft and in late-stage venture capital. Ellie is a graduate of Rice University and the Stanford Graduate School of Business.
  • 11. Tableau Desktop For Anyone • Explore and visualize data • Self-service analytics for everyone • Blazing speed against massive data
  • 12. Tableau Server For Organizations • Complete business intelligence system • Web dashboards and applications • Secure information management • Enterprise scalability
  • 13. Fast, easy, beautiful self-service analytics for everyone
  • 17. Start fast Stay secure Work anywhere Grow smart
  • 18. Fast,  Flexible  Deployment   76%   Choose  Cloud  for   Speed  to  Deploy   IDC  
  • 19. Sandeep  Varma,  Herring  Creek  Capital    
  • 20. Easy  Mobile  Access   No  VPN  or  DMZ  Required   Easy  to  Secure   Easy  sharing  
  • 21. Greg  Sheldon,  Chief  InformaKon   Officer  at  Elite  Brands.       Greg  Sheldon,  Chief  InformaKon  Officer  at  Elite  Brands.  
  • 24. Tableau  Online   On-­‐Premise  Data     (push)  
  • 25. Tableau  Online   Cloud  Data     (pull)   On-­‐Premise  Data     (push)  
  • 26. Usable   BY  EVERYONE   Accessible   EVERYWHERE   Easily   EVERYPLACE   Applicable   TO  ALL  DATA  
  • 27. Simple  Pricing   $500     per  user     per  year  
  • 30. Twitter Tag: #briefr The Briefing Room Perceptions & Questions Analyst: Dean Abbott
  • 31. Analyzing Data in the Cloud Dean Abbott Abbott Analytics, Inc. July 23, 2013 Email: [email protected] Blog: http://abbottanalytics.blogspot.com Twitter: @deanabb © Abbott Analytics, Inc. 2001-201331
  • 32. What is a Cloud? •  Hardware that isn’t “here” •  Flexible hardware and virtual machines •  Don’t worry about size—grow as needed •  Don’t worry about time—only pay for what you use 32
  • 33. How Big is Big? •  Most analytics projects use small data •  10Ks to 1Ms of records; < 1GB; desktop tools •  Some analytics projects use medium data •  > k GB; too big for comfortable laptop/standard desktop •  Fits into server -> client – server architecture •  A few analytics projects use true big data •  10s GB active processing •  Leverage specialty software / hardware •  Column stores; high performance database •  Cloud (Google File System, Hadoop) 33
  • 34. Predictive Analytics in the Cloud •  Analytics (BI, BA, PA, DM): Data-Driven Decisions •  Predictive Analytics: Data-Driven Decisions using machine learning / statistics / AI •  Automated discovery of which variables relate to target variable •  Building potentially complex, multi-dimensional, nonlinear relationships between inputs and target •  Visualization of PA: Data Insight •  Show how variables relate to target •  Informs decision-makers why key variables are important in predictions
  • 35. Obstacles •  Setup costs •  Not IT setup costs, but there are still infrastructure costs •  Integration with operational systems •  The cloud environment is a silo. •  Connectivity •  Real-time operational systems vs. the analyst sandbox •  Security •  Or perception of security issues •  Public/secure cloud vs. private servers © Abbott Analytics, Inc. 2001-201335
  • 36. Questions 1.  How flexible is the query environment for visualization? How easy is it to change the variables and slices one needs to visualize? (cloud vs. local OLAP cubes) 2.  How would an analyst interact with the cloud environment to do Exploratory Data Analysis (EDA)? 1.  What is the framework to connect with data mining / predictive analytics software? 3.  What strategies do you recommend for reducing data flow to / from the cloud environment?
  • 37. Twitter Tag: #briefr The Briefing Room
  • 38. Twitter Tag: #briefr The Briefing Room July: CLOUD August: ANALYTIC PLATFORMS September: ANALYTICS Upcoming Topics www.insideanalysis.com
  • 39. Twitter Tag: #briefr The Briefing Room Thank You for Your Attention Image credit for Slide 5: yukipon / 123RF Stock Photo