SlideShare a Scribd company logo
Business SWOT
Analysis, Product
Comparison and
Competitive Landscape
Your company name
Table of Contents
Company Overview /
Elevator Pitch
01
Our Team
02
The Problem
03
The Solution
04
Value Proposition
- Product Service
05
Product Roadmap
06
Milestones Achieved
07
Traction
08
Business Model
09
Revenue Streams
10
Revenue Model
11
Expense Model
12
Growth Strategy
13
Go-to-Market Strategy
14
Marketing Strategy
15
Competitive Landscape
16
SWOT Analysis
17
Product Comparison
18
Financial Projection
19
Break-Even Analysis
20
Financing
21
Use of Funds
22
Shareholding Pattern
23
Exit Strategy
24
Company Overview
Clientele
1
S e r v i c e
2
S e r v i c e
3
S e r v i c e
4
S e r v i c e
Service Area
1
L o g o
2
L o g o
3
L o g o
4
L o g o
Offering
Introduction
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Mission
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Our Mission & Vision
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Elevator Pitch (Option 1 of 2)
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What’s the
service/product?
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What’s the core Problem
you are solving?
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What’s the
service/product?
Elevator Pitch (Option 2 of 2)
What’s the
service/product?
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01
What’s the core Problem
you are solving?
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02
What’s your big
vision?
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03
Our Team
Name Here
Designation
Primary
Responsibilities
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Name Here
Designation
Primary
Responsibilities
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Name Here
Designation
Primary
Responsibilities
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Name Here
Designation
Primary
Responsibilities
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The Problem
Example: 95% of companies make
decision by either guessing or using
their gut. No one uses data analytics
tools. (For analytics startups)
Problem 3
Example: Video files are too large to e-
mail. (For tech startups)
Problem 4
Example: Price is an important concern
for customers purchasing online (for E-
commerce company)
Problem 1
Example: In UK, stress results in
105 MM lost workdays each year
(For Health tech startup)
Problem 2
To better illustrate your problem,
as well as convey the problem
statement to someone who’s less
immersed in it than you, consider
adding some components in the
following way: 1. Customer Tries
Something; 2. Here’s the terrible
they are facing; 3. Existing
solutions are broken/Non-existent
The Solution (Option 1 of 2)
Solution
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If the investor has no clue what
the product does even after
getting deep into a pitch; now is
the time for a short explanation or
demo
Solution
The Solution
(Option 2 of 2)
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If the investor has no clue what
the product does even after
getting deep into a pitch; now is
the time for a short explanation
or demo
Value Proposition – Product/Services
Company:
Product:
Ideal Customer:
Substitutes
What do people
currently do
instead?
Customer
What are the
emotional
drivers of
purchasing?
Wants
What are the
hidden needs?
Needs
Risks of
switching to
your product?
Fears
What are the
rational drivers
of purchasing?
Product
What your
product do?
Benefits
How does your
product work?
Features
What does it
feel to use your
product?
Experience
Value Proposition – Product/Services (Option 2 Of 2)
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audience's attention.
Your
Offering
What The
Customer
Needs
The
Marketplace
Offerings
Your Value
Proposition
Product Roadmap
FY18 FY19
Q2 Q3 Q4 Q1 Q2
New
Platforms
New
Integrations
New
Channels
Enterprise
Ready
Native Mac App
Ipad, Ios
Android
Bots Netsuite
Dropbox
Hubspot
WhatsApp Exchange
Messenger
Teams Custom Rights Light Users Advanced
Reporting
SSO
We have categorized product
roadmap in to four most
common categories just to give
a basic idea on classification
which can be altered by you as
per your requirement.
Launched the API
Launched Web App
USD 1 million
10,000 users
Integrated in 50 Apps
Jan
FY17
01
Apr
FY17
02
Oct
FY17
03
100,000 users Aug
FY17
04
Oct
FY17
05
Milestones Achieved
Adding few success stories with
the investors will grab their
eyeballs and further support
your pitch
824075
1160050
283525
868080
1449991
990356
1160050
Text Here Text Here Text Here Text Here Text Here Text Here Text Here
A growing pipeline that will generate
USD XX in next X year
Any coverage in articles/news
Company’s
Logo
We’re Performing Amazing For
These Clients, Look At These
Results
Any Awards Like Best Start-
up, Best Tech Transforming
Company Etc.
Growing Fast, Generating
Good Revenues
Traction
Business Model
How do you acquire
customers?
How do you
monetize?
How do you provide
your service?
Type of business
model
(For e.g.: Freemium model
with consistent 3% conversion
from free to paid plans)
This slide will be helpful in
making the investor understand
about how your company
works, generates revenue and
structure of your business
model
Business Model (Example Slide)
From:
Advertising
Email
Distribution
partners
Includes:
A/c types
Spending pattern
Credit history
Demographics &
preferences
Based
on:
History
Usage
Spending habits
Current market
deals/rates
Fee
types:
Bank A/c
Credit card
Cell phone carrier
ISP
Loan
Company XX Makes Money When Users Make Money Rather Than Relying On Creating Value Through Added Service
Large
expected
user
base
High
quality
user data
Premium
targeted
ads
High
profit
potential
+ + =
Future Potential: Advertising
Revenue Streams
Revenue
Streams
Supplier Commission
Anybody can open an A/c start selling
their product
Indirect sources such as
advertising, affiliates etc.
Selling products at profitable rates
Partner Commission
Partner with other players in value
chain to increase business
Selling in-house products
Selling products at profitable rates
Revenue streams have been
classified in to 2 parts: present
sources and future sources and
these can be altered as per
your revenue model
Revenue Model
Life-time value of a
customer- $5000
Pricing - whether you will
be charging flat fee or %?
Recurring Revenue Frequency -
Once every six months / Once a year
Estimated Yearly Revenue - 100
clients x A units x B Fee = $ C Revenue
Expected conversion rate to get a
paid client- 10% of total customers
Expected
ARPU- $ 100
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We have considered 6
most important and
commonly considered
factors which are
expected by the investors
to be a part of their
revenue model
Expense Model (Option 1 of 2)
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your audience's attention.
Name top 3 expenses like
Employee Expense, IT expenses &
License purchase expenses Key
Expenses needed to generate revenue?
1 month
How long is sales cycle to get a client?
Name of company & purpose it serves
Any unique strategic alliances?
$ 50
Average cost to acquire a customer
$ 30
Cost to maintain a customer and build a
recurring sales?
Now: $5000 | After: $50,000
Monthly burn rate, now vs. after funding?
1 Year
How long will new funding last?
Investors would like to
understand how your company
would manage the funding and
understand the key expenses
that you will be making
Expense Model (Option 2 of 2)
Name top 3 expenses like
Employee Expense, IT expenses &
License purchase expenses Key
Expenses needed to generate revenue?
1 month
How long is sales cycle to get a client?
Name of company & purpose it serves
Any unique strategic alliances?
$ 50
Average cost to acquire a customer
$ 30
Cost to maintain a customer and build a
recurring sales?
Now: $5000 | After: $50,000
Monthly burn rate, now vs. after funding?
1 Year
How long will new funding last?
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Investors would like to
understand how your company
would manage the funding and
understand the key expenses
that you will be making
Acquiring Customers
▪ Online marketing like SEO, SMM, deal of the day
▪ Refer a friend
▪ Loyalty discounts
▪ Incentive for employees on increasing sales
Retaining Customers
▪ Dedicated customer service representative
▪ Customer Feedback System in place
Staying Competitive
▪ Consumer product advisory board to drive
consumer features
▪ Add Android App
▪ Add iOS App
Marketing
& Sales
Customer
Service
Product
Development
Growth
Strategy
Go-to-Market Strategy
Provocation Discovery Discovery Design Recommenda
-tion
Outcomes ▪ Goal Alignment/Validation ▪ Verify The Nature Of The
Market Opportunity
▪ Determine How You Will
‘Play’ (GTM Model)
▪ Identify How You Will
Measure Results (Metrics)
▪ Determine How You Will ‘Win’
Inputs/
Tasks
▪ Review Market Data
▪ Validate Project Approach
▪ Design & Schedule Work Plan
▪ Organize Core & Steering Teams
▪ Identify Define, & Map Markets
▪ Determine Buying Processes And
Choice Drivers
▪ Asses Addressable Markets W/
Attractiveness Criteria
▪ Determine Company’s Ability To
Compete In Attractive Markets
▪ Identify Key Buying Influencers &
Desired Behavioral Objectives
▪ Determine The Optimal Offering &
Positioning For Target Markets
▪ Determine Ideal Channel Partner
Criteria
▪ Identify, Assess And Prioritize
Potential Channel Partners By
Targets Markets
▪ Develop Recommendation
For Go To Market Approach
▪ Market-channel Positioning
Platform Tested
▪ Organizational Alignment
Assessed
Focus ▪ Clarify Desired Outcomes/
Objectives
▪ Identify Market Attractiveness
Factors, And ‘As Is’ Situation
▪ Understanding The
Opportunity To Create
Deferential Advantage
▪ Identify And Assess Market
Channel Options
▪ The Best Channel Approach
Key
Question
▪ What Are We Trying To
Accomplish?
▪ What Are The Potential
Markets?
▪ Where Should We Compete
And What Must We Deliver?
▪ What Go To Market
Aooroach Is Optimal?
▪ What Is Winning Worth?
This slide varies but the goal is
the same: Show you’re thinking
about (or have data or an unfair
advantage in) distribution.
Email
Marketing
Social
Media
Analytics &
Reporting
Paid
Advertising
Blog
Website
Design
Search
Engine
Optimization
Marketing
Strategy
Competitive Landscape
Industry Segment 1
Industry Segment 2
Industry Segment 3
Direct
Competitors
Company Logo
Company Logo
Company Logo
Indirect
Competitors
Company Logo
Company Logo
Company Logo
Product Comparison
Company Feature 1 Feature 2 Feature 3 Feature 4 Feature 5 Feature 6
Company XX
Competitor A
Competitor B
Competitor C
Indirect Competitor A
Indirect Competitor B
Indirect Competitor C
SWOT Analysis (Option 1 of 3)
S W
T O
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Strength
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Opportunity
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attention.
Threat
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Weakness
SWOT Analysis (Option 2 of 3)
S
W
O
T
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Strength
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Weakness
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Opportunity
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Threat
Strength Weakness
Opportunity Threat
SWOT
Analysis
(Option 3 of 3)
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audience's attention.
FY18 FY19 FY20 FY21 FY22 FY23
Target Market (MM) 14 14.25 14.50 15 16 18
Users (MM) 0.05 0.1 0.2 0.3 0.4 0.5
Net Revenue ($ MM) 650 700 750 800 850 900
Total Expenses ($ MM) 60 70 75 80 85 90
EBITDA ($ MM) 100 120 130 140 150 160
EBITDA margin 26% 28% 29% 21% 22% 23%
Financing Cost ($ MM) 10 15 20 25 30 35
PAT ($ MM) 50 55 60 65 70 75
PAT margin 10% 11% 12% 11% 10% 9%
Financial Projections
Break-Even Analysis
Key Comments on the table
Units of Output
Fixed Cost
($)
Variable Cost
($)
Total Cost
($)
Sales
Revenue ($)
Profit/(Loss)
($)
100 5000 1000 6000 2000 (4000)
200 5000 2000 7000 4000 (3000)
300 5000 3000 8000 6000 (2000)
400 5000 4000 9000 8000 (1000)
500 5000 5000 10000 10000 -
600 5000 6000 11000 12000 1000
700 5000 7000 12000 14000 2000
Financing
Investment Terms
Preferred Equity (convertible in to common) @ X pre-money valuation
Convertible note @ $X valuation cap; 1.5 X premium
$5 MM
How much capital
are you willing to
raise?
$10 MM
Valuation of the
company
Use Of Funds
41%
12%
20%
27%
Relevant Example
▪ Sales & Marketing, Hire key employees,
Founder Salaries
▪ Build out/further develop technology, File
patents
▪ Achieve key milestones: 1st client?
Breakeven time? 3x Revenue growth?
New Hires
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Operational Cost
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Marketing
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Product Development
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Be thoughtful about this
slide, since that’s how
VCs think about finances.
And definitely don’t try to
project anything beyond
two years. It’s just not
reasonable.
Shareholding Pattern
Shareholder
Name
Name 1
Name 2
Name 3
Name 5
Name 4
Total
45 36%
47 37%
09 7%
12 10%
13 10%
126 100%
After Funding
Total Shares
85
56%
41
27%
15
10%
5
3%
12
8%
158
100%
Before Funding
Total Shares
Shareholding Pattern
Exit
Strategy
Acquisition: Most likely exit options for
companies:
▪ Name potential companies (any unique
relationship with them)
▪ Name type/category of companies that could
acquire you?
▪ Why would they acquire you? How do you fir in
their category?
▪ Why won’t they try to built it themselves?
Financial Buyer: Will your company
generate excess cash flow that could make it
attractive to financial buyers to generate a
return?
IPO: Least likely exit for a company, but a
probability. Preferred strategy only when no
buyer could afford the valuation of your company.
John Disouza
CEO & Founder
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Rosy Parker
Financial Advisor
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Client
Testimonials
Office 1
Office 2
Email ID
Contact Details
Address with
Contact details
Address with
Contact details
Email ID
Contact Details
Address with
Contact details
Address with
Contact details
Email ID
Contact Details
Address with
Contact details
Address with
Contact details
Contact Details
It’s Time For A
Coffee Break
Charts &
Graph
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on it and select “Edit Data”.
5
20
10
9
35
15
30 30
56
0
10
20
30
40
50
60
0% 10% 20% 30% 40% 50%
In
millions
Product 01
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Product 02
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Line Chart
0
10
20
30
40
50
60
70
80
90
100
FY 12
FY 11
FY 10
FY 09
FY 08
FY 07
FY 06
FY 05
FY 04
FY 03
FY 02
FY 01
100%
In
Percentage
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Product 01
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Product 02
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Area Chart
0
10
20
30
40
50
60
70
80
90
100
FY '16 FY '17 FY '18
Sales
in
Percentage
(%)
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on it and select “Edit Data”.
Bar Chart
Product 01
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Product 02
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Product 03
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Donut Pie Chart
40%
30%
20%
10%
Product 01
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Product 04
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Product 03
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Product 02
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This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
0
2
4
6
8
10
12
14
FY 01 FY 02 FY 03 FY 04
Revenue
In
Percentage
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Bar Chart
Product 01
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Product 02
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Product 03
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Additional
Slides
Our Mission
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Name Here
Designation
Name Here
Designation
Name Here
Designation
Photoshop
ILLustrator
Software skills
Photoshop
ILLustrator
Software skills
Photoshop
ILLustrator
Software skills
Our Team
About Us
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Just right click and replace image.
Our Main Goal
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Focus on
Quality
1
Trust &
Sincerity
2
Commitment &
Dedication
3
Comparison
Male
Female
40%
Sales by Female
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60%
Sales by Male
Financials
20%
Minimum
Maximum
80%
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audience's attention.
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audience's attention.
- Steve Jobs
The only way to
do great work,
is to love what
you do.
Quotes
25%
Low
50%
Medium
95%
High
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Text Here
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Text Here
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audience's attention.
Text Here
Dashboard
Puzzle
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audience's attention.
01
02
03
04
Target
WWW.COMPANY.COM 54
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04
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03
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audience's attention.
01
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audience's attention.
02
Mind Map
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attention.
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attention.
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attention.
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attention.
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attention.
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needs and capture your audience's
attention.
Timeline
2018
2017
2016
2015
2014
01
02
03
04
05
16/08/201 24/02/2015 10/01/2016 08/05/2017 28/09/2018
Location
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audience's attention.
70% Brazil
40%
Australia
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audience's attention.
01
02
03
04
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your audience's attention.
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your audience's attention.
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your audience's attention.
Bulb
Or
Idea
01
02
03
04
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your audience's attention.
Magnifying
Glass
Contact Numbers:
0123456789
Email Address:
emailaddress@gmail.com
Address
# street number, city, state
Thank You

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Business SWOT Analysis Product Comparison And Competitive Landscape Powerpoint Presentation Slides

  • 1. Business SWOT Analysis, Product Comparison and Competitive Landscape Your company name
  • 2. Table of Contents Company Overview / Elevator Pitch 01 Our Team 02 The Problem 03 The Solution 04 Value Proposition - Product Service 05 Product Roadmap 06 Milestones Achieved 07 Traction 08 Business Model 09 Revenue Streams 10 Revenue Model 11 Expense Model 12 Growth Strategy 13 Go-to-Market Strategy 14 Marketing Strategy 15 Competitive Landscape 16 SWOT Analysis 17 Product Comparison 18 Financial Projection 19 Break-Even Analysis 20 Financing 21 Use of Funds 22 Shareholding Pattern 23 Exit Strategy 24
  • 3. Company Overview Clientele 1 S e r v i c e 2 S e r v i c e 3 S e r v i c e 4 S e r v i c e Service Area 1 L o g o 2 L o g o 3 L o g o 4 L o g o Offering Introduction This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Mission This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Our Mission & Vision This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 4. Elevator Pitch (Option 1 of 2) This slide is 100% editable. Adapt it to your needs and capture your audience's attention. What’s the service/product? This slide is 100% editable. Adapt it to your needs and capture your audience's attention. What’s the core Problem you are solving? This slide is 100% editable. Adapt it to your needs and capture your audience's attention. What’s the service/product?
  • 5. Elevator Pitch (Option 2 of 2) What’s the service/product? This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 01 What’s the core Problem you are solving? This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 02 What’s your big vision? This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 03
  • 6. Our Team Name Here Designation Primary Responsibilities This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Name Here Designation Primary Responsibilities This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Name Here Designation Primary Responsibilities This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Name Here Designation Primary Responsibilities This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 7. The Problem Example: 95% of companies make decision by either guessing or using their gut. No one uses data analytics tools. (For analytics startups) Problem 3 Example: Video files are too large to e- mail. (For tech startups) Problem 4 Example: Price is an important concern for customers purchasing online (for E- commerce company) Problem 1 Example: In UK, stress results in 105 MM lost workdays each year (For Health tech startup) Problem 2 To better illustrate your problem, as well as convey the problem statement to someone who’s less immersed in it than you, consider adding some components in the following way: 1. Customer Tries Something; 2. Here’s the terrible they are facing; 3. Existing solutions are broken/Non-existent
  • 8. The Solution (Option 1 of 2) Solution ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. If the investor has no clue what the product does even after getting deep into a pitch; now is the time for a short explanation or demo
  • 9. Solution The Solution (Option 2 of 2) ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. If the investor has no clue what the product does even after getting deep into a pitch; now is the time for a short explanation or demo
  • 10. Value Proposition – Product/Services Company: Product: Ideal Customer: Substitutes What do people currently do instead? Customer What are the emotional drivers of purchasing? Wants What are the hidden needs? Needs Risks of switching to your product? Fears What are the rational drivers of purchasing? Product What your product do? Benefits How does your product work? Features What does it feel to use your product? Experience
  • 11. Value Proposition – Product/Services (Option 2 Of 2) This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Your Offering What The Customer Needs The Marketplace Offerings Your Value Proposition
  • 12. Product Roadmap FY18 FY19 Q2 Q3 Q4 Q1 Q2 New Platforms New Integrations New Channels Enterprise Ready Native Mac App Ipad, Ios Android Bots Netsuite Dropbox Hubspot WhatsApp Exchange Messenger Teams Custom Rights Light Users Advanced Reporting SSO We have categorized product roadmap in to four most common categories just to give a basic idea on classification which can be altered by you as per your requirement.
  • 13. Launched the API Launched Web App USD 1 million 10,000 users Integrated in 50 Apps Jan FY17 01 Apr FY17 02 Oct FY17 03 100,000 users Aug FY17 04 Oct FY17 05 Milestones Achieved Adding few success stories with the investors will grab their eyeballs and further support your pitch
  • 14. 824075 1160050 283525 868080 1449991 990356 1160050 Text Here Text Here Text Here Text Here Text Here Text Here Text Here A growing pipeline that will generate USD XX in next X year Any coverage in articles/news Company’s Logo We’re Performing Amazing For These Clients, Look At These Results Any Awards Like Best Start- up, Best Tech Transforming Company Etc. Growing Fast, Generating Good Revenues Traction
  • 15. Business Model How do you acquire customers? How do you monetize? How do you provide your service? Type of business model (For e.g.: Freemium model with consistent 3% conversion from free to paid plans) This slide will be helpful in making the investor understand about how your company works, generates revenue and structure of your business model
  • 16. Business Model (Example Slide) From: Advertising Email Distribution partners Includes: A/c types Spending pattern Credit history Demographics & preferences Based on: History Usage Spending habits Current market deals/rates Fee types: Bank A/c Credit card Cell phone carrier ISP Loan Company XX Makes Money When Users Make Money Rather Than Relying On Creating Value Through Added Service Large expected user base High quality user data Premium targeted ads High profit potential + + = Future Potential: Advertising
  • 17. Revenue Streams Revenue Streams Supplier Commission Anybody can open an A/c start selling their product Indirect sources such as advertising, affiliates etc. Selling products at profitable rates Partner Commission Partner with other players in value chain to increase business Selling in-house products Selling products at profitable rates Revenue streams have been classified in to 2 parts: present sources and future sources and these can be altered as per your revenue model
  • 18. Revenue Model Life-time value of a customer- $5000 Pricing - whether you will be charging flat fee or %? Recurring Revenue Frequency - Once every six months / Once a year Estimated Yearly Revenue - 100 clients x A units x B Fee = $ C Revenue Expected conversion rate to get a paid client- 10% of total customers Expected ARPU- $ 100 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. We have considered 6 most important and commonly considered factors which are expected by the investors to be a part of their revenue model
  • 19. Expense Model (Option 1 of 2) This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Name top 3 expenses like Employee Expense, IT expenses & License purchase expenses Key Expenses needed to generate revenue? 1 month How long is sales cycle to get a client? Name of company & purpose it serves Any unique strategic alliances? $ 50 Average cost to acquire a customer $ 30 Cost to maintain a customer and build a recurring sales? Now: $5000 | After: $50,000 Monthly burn rate, now vs. after funding? 1 Year How long will new funding last? Investors would like to understand how your company would manage the funding and understand the key expenses that you will be making
  • 20. Expense Model (Option 2 of 2) Name top 3 expenses like Employee Expense, IT expenses & License purchase expenses Key Expenses needed to generate revenue? 1 month How long is sales cycle to get a client? Name of company & purpose it serves Any unique strategic alliances? $ 50 Average cost to acquire a customer $ 30 Cost to maintain a customer and build a recurring sales? Now: $5000 | After: $50,000 Monthly burn rate, now vs. after funding? 1 Year How long will new funding last? This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Investors would like to understand how your company would manage the funding and understand the key expenses that you will be making
  • 21. Acquiring Customers ▪ Online marketing like SEO, SMM, deal of the day ▪ Refer a friend ▪ Loyalty discounts ▪ Incentive for employees on increasing sales Retaining Customers ▪ Dedicated customer service representative ▪ Customer Feedback System in place Staying Competitive ▪ Consumer product advisory board to drive consumer features ▪ Add Android App ▪ Add iOS App Marketing & Sales Customer Service Product Development Growth Strategy
  • 22. Go-to-Market Strategy Provocation Discovery Discovery Design Recommenda -tion Outcomes ▪ Goal Alignment/Validation ▪ Verify The Nature Of The Market Opportunity ▪ Determine How You Will ‘Play’ (GTM Model) ▪ Identify How You Will Measure Results (Metrics) ▪ Determine How You Will ‘Win’ Inputs/ Tasks ▪ Review Market Data ▪ Validate Project Approach ▪ Design & Schedule Work Plan ▪ Organize Core & Steering Teams ▪ Identify Define, & Map Markets ▪ Determine Buying Processes And Choice Drivers ▪ Asses Addressable Markets W/ Attractiveness Criteria ▪ Determine Company’s Ability To Compete In Attractive Markets ▪ Identify Key Buying Influencers & Desired Behavioral Objectives ▪ Determine The Optimal Offering & Positioning For Target Markets ▪ Determine Ideal Channel Partner Criteria ▪ Identify, Assess And Prioritize Potential Channel Partners By Targets Markets ▪ Develop Recommendation For Go To Market Approach ▪ Market-channel Positioning Platform Tested ▪ Organizational Alignment Assessed Focus ▪ Clarify Desired Outcomes/ Objectives ▪ Identify Market Attractiveness Factors, And ‘As Is’ Situation ▪ Understanding The Opportunity To Create Deferential Advantage ▪ Identify And Assess Market Channel Options ▪ The Best Channel Approach Key Question ▪ What Are We Trying To Accomplish? ▪ What Are The Potential Markets? ▪ Where Should We Compete And What Must We Deliver? ▪ What Go To Market Aooroach Is Optimal? ▪ What Is Winning Worth? This slide varies but the goal is the same: Show you’re thinking about (or have data or an unfair advantage in) distribution.
  • 24. Competitive Landscape Industry Segment 1 Industry Segment 2 Industry Segment 3 Direct Competitors Company Logo Company Logo Company Logo Indirect Competitors Company Logo Company Logo Company Logo
  • 25. Product Comparison Company Feature 1 Feature 2 Feature 3 Feature 4 Feature 5 Feature 6 Company XX Competitor A Competitor B Competitor C Indirect Competitor A Indirect Competitor B Indirect Competitor C
  • 26. SWOT Analysis (Option 1 of 3) S W T O This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Strength This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Opportunity This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Threat This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Weakness
  • 27. SWOT Analysis (Option 2 of 3) S W O T This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Strength This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Weakness This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Opportunity This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Threat
  • 28. Strength Weakness Opportunity Threat SWOT Analysis (Option 3 of 3) This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 29. FY18 FY19 FY20 FY21 FY22 FY23 Target Market (MM) 14 14.25 14.50 15 16 18 Users (MM) 0.05 0.1 0.2 0.3 0.4 0.5 Net Revenue ($ MM) 650 700 750 800 850 900 Total Expenses ($ MM) 60 70 75 80 85 90 EBITDA ($ MM) 100 120 130 140 150 160 EBITDA margin 26% 28% 29% 21% 22% 23% Financing Cost ($ MM) 10 15 20 25 30 35 PAT ($ MM) 50 55 60 65 70 75 PAT margin 10% 11% 12% 11% 10% 9% Financial Projections
  • 30. Break-Even Analysis Key Comments on the table Units of Output Fixed Cost ($) Variable Cost ($) Total Cost ($) Sales Revenue ($) Profit/(Loss) ($) 100 5000 1000 6000 2000 (4000) 200 5000 2000 7000 4000 (3000) 300 5000 3000 8000 6000 (2000) 400 5000 4000 9000 8000 (1000) 500 5000 5000 10000 10000 - 600 5000 6000 11000 12000 1000 700 5000 7000 12000 14000 2000
  • 31. Financing Investment Terms Preferred Equity (convertible in to common) @ X pre-money valuation Convertible note @ $X valuation cap; 1.5 X premium $5 MM How much capital are you willing to raise? $10 MM Valuation of the company
  • 32. Use Of Funds 41% 12% 20% 27% Relevant Example ▪ Sales & Marketing, Hire key employees, Founder Salaries ▪ Build out/further develop technology, File patents ▪ Achieve key milestones: 1st client? Breakeven time? 3x Revenue growth? New Hires This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Operational Cost This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Marketing This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Product Development This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Be thoughtful about this slide, since that’s how VCs think about finances. And definitely don’t try to project anything beyond two years. It’s just not reasonable.
  • 33. Shareholding Pattern Shareholder Name Name 1 Name 2 Name 3 Name 5 Name 4 Total 45 36% 47 37% 09 7% 12 10% 13 10% 126 100% After Funding Total Shares 85 56% 41 27% 15 10% 5 3% 12 8% 158 100% Before Funding Total Shares Shareholding Pattern
  • 34. Exit Strategy Acquisition: Most likely exit options for companies: ▪ Name potential companies (any unique relationship with them) ▪ Name type/category of companies that could acquire you? ▪ Why would they acquire you? How do you fir in their category? ▪ Why won’t they try to built it themselves? Financial Buyer: Will your company generate excess cash flow that could make it attractive to financial buyers to generate a return? IPO: Least likely exit for a company, but a probability. Preferred strategy only when no buyer could afford the valuation of your company.
  • 35. John Disouza CEO & Founder This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Rosy Parker Financial Advisor This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Client Testimonials
  • 36. Office 1 Office 2 Email ID Contact Details Address with Contact details Address with Contact details Email ID Contact Details Address with Contact details Address with Contact details Email ID Contact Details Address with Contact details Address with Contact details Contact Details
  • 37. It’s Time For A Coffee Break
  • 39. This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 5 20 10 9 35 15 30 30 56 0 10 20 30 40 50 60 0% 10% 20% 30% 40% 50% In millions Product 01 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Product 02 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Line Chart
  • 40. 0 10 20 30 40 50 60 70 80 90 100 FY 12 FY 11 FY 10 FY 09 FY 08 FY 07 FY 06 FY 05 FY 04 FY 03 FY 02 FY 01 100% In Percentage This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. Product 01 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Product 02 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Area Chart
  • 41. 0 10 20 30 40 50 60 70 80 90 100 FY '16 FY '17 FY '18 Sales in Percentage (%) This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. Bar Chart Product 01 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Product 02 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Product 03 This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 42. Donut Pie Chart 40% 30% 20% 10% Product 01 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Product 04 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Product 03 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Product 02 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
  • 43. 0 2 4 6 8 10 12 14 FY 01 FY 02 FY 03 FY 04 Revenue In Percentage This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. Bar Chart Product 01 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Product 02 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Product 03 This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 45. Our Mission This is a representative image, and should be replaced by your own image. Just right click and replace image.
  • 46. Name Here Designation Name Here Designation Name Here Designation Photoshop ILLustrator Software skills Photoshop ILLustrator Software skills Photoshop ILLustrator Software skills Our Team
  • 47. About Us This is a representative image, and should be replaced by your own image. Just right click and replace image.
  • 48. Our Main Goal This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Focus on Quality 1 Trust & Sincerity 2 Commitment & Dedication 3
  • 49. Comparison Male Female 40% Sales by Female This icon is for display purposes only and is completely editable. You can replace this with any other icon from the www.slideteam.net icons section. This icon is for display purposes only and is completely editable. You can replace this with any other icon from the www.slideteam.net icons section. 60% Sales by Male
  • 50. Financials 20% Minimum Maximum 80% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 51. - Steve Jobs The only way to do great work, is to love what you do. Quotes
  • 52. 25% Low 50% Medium 95% High This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here Dashboard
  • 53. Puzzle This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 01 02 03 04
  • 54. Target WWW.COMPANY.COM 54 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 04 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 03 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 01 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 02
  • 55. Mind Map This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 57. Location This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 70% Brazil 40% Australia This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 58. 01 02 03 04 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Bulb Or Idea
  • 59. 01 02 03 04 ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Magnifying Glass