The Blue Zones Project aims to make Cedar Rapids, Iowa a healthier community by encouraging citizens, schools, restaurants, grocery stores, and workplaces to adopt more healthy practices and policies. Some key initiatives include developing bicycle infrastructure, promoting safe routes to school, supporting community gardens and urban farming, updating school wellness policies, and encouraging workplaces to offer healthier foods and activities to employees. The overall goal is to make staying active and eating well an easier and more accessible choice for everyone in the community.