Cartels are groups of companies that agree to limit competition by controlling production or sale of a product to influence market prices. While cartels aim to raise profits, they negatively impact consumers by increasing prices, restricting output, and dividing up markets. Successful cartels require all members to agree on price and production levels, prevent cheating, and maintain contact. Historically, De Beers' control of the global diamond supply through the Central Selling Organization was a highly successful cartel. However, most cartels ultimately fail due to members cheating and lack of coordination.
What is Cartel?
•A cartel is a group of companies, countries or other
entities that agree to work together to influence
market prices by controlling the production and
sale of a particular product Illegal association
• Cartels can be most powerful when high barriers
of entry are introduced to the industry or market
and all the members can be controlled by a
dominant member.
Negative effect onConsumer’s
interests
• Increase the prices
• Lacks transparency
• Restrict output
• Carve up the market
5.
Successful Cartel
• Allthe members of the cartel
must agree on the price and
the production levels of the
product.
• The potential of a member to
gain monopoly
• Inter-market contact between
firms increases
6.
Unsuccessful Cartel
• Unableto prevent members
from cheating because they
cannot prevent entry or
competition from new
products
• Cartels are inefficient to the
extent that they approximate
the behavior of a monopolist
• Lack of Coordination
7.
Global Successful Cartel
DeBeers was founded by British businessman Cecil Rhodes in
the 1870s
• successful cartel in history both in terms of profit and longevity
• In reality, diamond scarcity was artificially created by De Beers
• Rhodes owned the entire supply of diamond in the world.
Central Selling Organization is key to their strategy
• convince the Oppenheimers, who owned a mine whose output
equaled the combined output of Rhodes’ mines, to join him in
1902
9.
Basic Facts
• Createdat the Baghdad Conference on September
10–14, 1960, by Iran, Iraq, Kuwait, Saudi Arabia and
Venezuela and later joined by nine other Members
• secure fair and stable prices for petroleum
• an efficient, economic and regular supply of
petroleum to consuming nations
• a fair return on capital to those investing in the
industry
10.
Locally Successful Cartels
PakistanSugar Mills Association
• Made a three-tier cartel in the industry
• Sugar mills claim that they can convert only 8.5pc of sugarcane juice into
sugar.
• But in reality the industrial average for sugar is 13.5pc
• Enforced a fake high price for sugar
• Create an illegal monopoly
• given cheap long-term loans that are mostly written off by successive
governments
• gets billions of rupees worth of subsidiaries
11.
Globally Unsuccessful Cartel
THEELECTRICAL EQUIPMENT CONSPIRACY
• The (probably) best-known American cartel: the Electrical
Equipment Manufacturer’s Conspiracy
• They had a “phase of the moon” system
• Depending on the phase of the moon, one company was
supposed to submit the winning bid
• GE was losing market share because the cheaters were
undercutting them. Ultimately the system came to a
complete halt when a DOJ investigation began.
12.
Locally Unsuccessful
Cartel
The PakistanShip Agents Association, in 2011, was fined Rs. 1 Million after
the findings of creation of a cartel that restricted competition in the market.
The Competition Commission of Pakistan held that PSAA was in violation of
Section 4 of the Competition Act 2010 after recommending a range of
charges for shipping services to the members.
PSAA comprised of 70 members who handled vessels at the port. Its
argument was that it was being pressurized by the government to regulate
prices and to conform competition laws. However, it admitted that although
the price range was not binding on its members, whenever a member tried
to charge in excess, complaints were received from merchants and trade
organizations.
Hence PSAA was found guilty of violating section 4 resulting if unsuccessful
cartel.
13.
Summary
• Cartel isa type of market structure
• Cartels are illegal
• The only legal cartel in the world is OPEC
• Cartels often fail because firms don’t cooperate
due to lack of trust