CASE STUDY NEHRU PLACE,DELHI
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Nehru Place is a large commercial center in Delhi known as one of Asia's largest IT hubs. It houses over 1500 offices and 400 registered IT dealers selling computers, hardware, and software. While originally planned as a formal business area, it now has a mix of formal offices and retailers alongside hundreds of informal hawkers. It sees over 130,000 visitors daily traveling via metro, bus, or auto to access its shops and low prices goods but suffers from congestion due to its high density of activities.
CASE STUDY NEHRU PLACE,DELHI
- 1. NEHRU PLACE AASHNA KHUSHBOO GARIMA NIKITA BANSAL SHRISHTI SHASHI
- 2. INTRODUCTION • Nehru place is a large commercial, financial, and business centre in Delhi. • Nehru place is a prominent commercial area in south delhi and houses the headquarters of several indian firms. • Its earlier name was kalkaji complex. • It was the biggest of all the 15 district centres proposed in the 1962 master plan of Delhi. • Planned by Delhi development authority, the 38- hectare site was built atop the aravalli mountain range. • By the 1980s, it was renamed Nehru Place, after Jawaharlal Nehru, and functioned more as a regional commercial, financial and business centre. • Today, it is one of Asia’s largest IT hubs. • Hundreds of shops sell hardware from computers to spare parts, second-hand products, and pirated software. From textile and digital printing shops to multinational technology companies and hawkers, Nehru Place is a confluence of informal and corporate labour, bringing 1,30,000 people daily from all corners of Delhi.
- 3. LOCATION INDIA NEW DELHI SOUTH DELHI NEHRU PLACE ACCESSIBILITY As Nehru place lies next to the outer ring road, an arc that encompasses major parts of south Delhi, it can be easily accessed by all forms of public transport. It has its own delhi-metro station on violet line. It has its own bus terminal, popularly known as nehru place bus terminal. 30 minutes from nizamuddin railway station and 1 hour from new delhi railway station. Metro Station Bus Termina l Lotus Temple N KALKAJI CHIRAG ENCLAVE ST. NAGAR DELHI METRO VIOLET LINE OUTER RING ROAD LALA LAJPAT RAI ROAD ARTERIAL ROAD CORE COMPLEX OFFICE TOWERS SATYAM CINEPLEX MULTI-LEVEL PARKING EROS HOTEL
- 4. ACTIVITIES Nehru Place was planned to decentralize Delhi’s commercial activity from Chandni chowk and Connaught place. The main plaza is a 4-storey complex, home to around 1500 offices,400 registered IT dealers, computer retailers, textile and digital printing shops and eateries. The common areas of plaza are dotted with 600 hawkers. Between the textile, digital printing and IT industries and hundreds of hawkers selling items from spare electronics parts and pirated software to clothes and shoes, Nehru Place has become a city of its own. 1.FORMAL ACTIVITIES IT HARDWARE/DOCUMENTATION PLAN SHOWING AREAS OF FORMAL ACTIVITIES ELECTRONICS FABRICS TOTAL FORMAL RETAIL AREA : 12877.81 SQM FOOD JOINTS
- 5. 2.INFORMAL ACTIVITIES PLAN SHOWING AREAS OF INFORMAL ACTIVITIES HAWKERS TOTAL PAVED AREA : 16501.70 SQM APPROX TOTAL INFORMAL RETAIL AREA : 9900.259SQM CORE OFFICE COMPLEX PLAN SHOWING AREAS OF CORE OFFICE COMPLEX MAXIMUM HEIGHT G+8 AREA : 1,40,000 SQM TOWERS PLAN SHOWING AREAS OF TOWER LOCATED AROUND OFFICE COMPLEX AREA 1,70,000 SQM CORE OFFICE COMPLEX TOWER
- 6. MOVEMENT VEHICULAR SURFACE PARKING PLAN BASEMENT PARKING PLAN MULTILEVEL PARING PLAN SURFACE PARKING BASEMENT PARKING MULTILEVEL T PARKING
- 7. 1. Parking area near devika towers • Capacty- 50 cars 50 two-wheelers • BUT DUE TO INFORMAL MANNER OF PARKING OF THE CARS APPROX 70 CARS CAN be PARKED IN THIS AREA 2. Parking area near modi towers four –wheeler) • Capacity-90 cars • Due to informal manner of parking 115 cars can be parked at a time. • Fare –rs 20/- per hour 3.Parking area near vishal bhawan(four –wheeler) • Capacity -120 cars at a time • Informal parking 4. Parking near modi towers(tow wheelers) • Capacity-115 bikes at a time • Fare- rs 10/- per hour 5. Parking near vishal bhawan (two-wheelers) • Capacity -250 at a time • Informal manner of parking 6.Basemnet parking • Capacity-100 two wheeler and four wheeler 7. Informal parking Shop owners car was parked infront of there shops. Hawkers zone(7) was also used as car parking and also three wheelers were parked. 4-WHEELER PARKING. 350 CARS GET PARKED AT A TIME WHICH IS ALMOST DOUBLE THE PROPOSED 2-WHEELER PARKING. VEHICLES WERE PARKED MUCH MORE THEN PROPOSED 4-WHEELER PARKING NERA MODI TOWERS. THIS PARKING IS MUCH PLANNED. BASEMENT PAKING. AUTO STANDS PARKED IN FRONT OF THE ENTRY GATE OF THE TOWER SHOING INFORMAL PARKING. RICKSHAWS AND CYCLES ARE PARKED INSIDE THE COURTYARD.
- 8. PARKING PARKING PARKING PARKING FROM METRO STATION FROM BUS STOPS AND AUTOS PEDESTRIAN PEDESTRIAN MOVEMENT PLAN. SHOWING HOW PEOPLE MOVE FROM PARKING LOTS,METRO STATIONS,BUS STOPS AND THEN ENTER THE MARKET..THEN WHERE DO THEY MOVE(IN COURTYARD,SHOPS,OFFICES COURTYARD • Informal activities taking place in the open space. • Since most informal activity takes place on the central courtyards therefore a large number of hawkers are present. These hawkers occupy over 60% of courtyard spaces which creates congestions for movement. • No green space around the premises • Irregular in movement due to hawkers present in between of the passage. • Very poor lighting. • No sitting space provided for the customers .
- 10. • PEOPLE FROM ALL AGE GROUPS VISIT THIS PLACE SINCE ELECTRONICS IS A NECESSITY USED BY ANYONE AND EVERYONE. • BUT THE MAJORITY OF PEOPLE VISITING LIES BETWEEN 25- 35YEARS. • SECOND MOST USERS VISITED ARE OF THE CATEGORY OF 19-24 YEARS AND LASTLY 35-30 YEARS. • AND THERE ARE RARELY ANY OF THE OTHER THREE CATEGORIES. USER GROUPS 25-35 YEARS 35-50 YEARS 19-24 YEARS AGE GROUPS (YEARS) 0-12 13-18 19-24 25-35 35-50 50 ONWARDS NO.OF PEOPLE 0 0 68 206 64 0 TIME - 2:00pm to 2:15pm
- 11. DEMOGRAPHICS HIGH DENSITY IN OFFICE COMPLEX SPARSE CONSUMERS MORNING 10 AM OFFICE GOERS VISIT PLAZA FOR LUNCH CONSUMERS INCREASES OFFICE GOERS LEAVE PLAZA HEAVILY CROWDED AFTERNOON 2 PM EVENING 6 PM PEOPLE GOING TO THEIR OFFICES AND SHOPS. ALSO, HAWKERS GOING TO THEIR RESPECTIVE PLACES TO SET UP THEIR SHOPS CROWD DURING LUNCH HRS. SOME FOR EATING, SOME FOR HARDWARE REPAIRING, AND SOME FOR HARDWARE SHOPPING. PEOPLE GOING HOME AFTER OFFICE AND THE SHOPKEEPERS TOO AS THE MARKET SHUT DOWNS BETWEEN 7-8 PM
- 12. SAFETY AND SECURITY • No such dark areas are present inside or near Nehru place market . • In day as well during night time, this area is under police surveillance. • Females feel safe till the market shut downs at 8:30 pm. Enough street lights are present in the corridor. Even some females have their own shops. • Nehru place is under CCTV surveillance. POLICE BOOTH AT REAR ENTRANCE FEMALES WALKING ALONE IN THE MARKET POLICE BOOTH IN THE COURTYARD PRESENCE OF CCTV CAMERAS • Nehru place is not handicap friendly. • No such public convinience is there.
- 13. Swot ANALYSIS • STRENGTH • Nehru place is located on the Outer Ring Road so it can be easily accessible by the other parts of the Delhi. • As the market is just opposite to Kalkaji Colony and CR Park so it makes the market secure. • Moreover police patrolling is also there when the market shut downs. Being an IT Hub, the market caters more to the people of age group 25-35 years because of there shops or job or shopping, etc. • Nehru Place is designed in such a way that large open spaces are there between the towers, in form of courtyards and parking. Due to long courtyard connectivity fresh air enter these corridors with a thrust. • Parking are designed near to the Towers which makes it easy for the crowd and the employees and also to the transporters. • Office blocks are on the second floor which are totally segregated from the loud and the crowd. WEAKNESS •Since it was not planned to accommodate these numbers, the result is congestion, lack of sanitation, and a degenerating infrastructure in and around the areas surrounding Nehru Place. •The market is not so User Friendly, i.e. can’t be easily accessed by handicaps and senior citizens find it difficult to climb the stairs THREATS •The United States has named New Delhi's popular Nehru Place as among the world's notorious markets for pirated and counterfeited products including software. •The ever growing number of hawkers also cause a threat to the placemaking of nehru place causing congestion in movement. •There have been many bomb scares in nehru place in last decade. •The security is less as compared to the footfall. OPPOURTUNITIES •There can be green spaces or recreational spaces which socialise the office employees and the shopkeepers. •The hawkers can be assigned a more specific corners/blocks or square rather than the central open courtyards.