Bridgestone Associates Ltd. is a consulting and energy services company in Australia that provides services to energy producers, suppliers, and other related industries. An interview was conducted with Abdul Raffay, a Business Development Executive at Bridgestone with 15 years of experience. He discussed some of the complexities of working with a culturally diverse group, including language barriers, differences in individualism and context, and potential favoritism. These complexities can negatively impact decision making processes and productivity within organizations by reducing coordination and enabling opposition to change. However, Raffay notes that cultural complexities can be overcome by creating a comfort zone, holding workshops, ensuring leadership understands different cultures, using translators, and involving employees in decision making
