Cloud Brokerage:
A Cloud Marketplace?
 Éamon Moore BSc, Dip. Cloud
About me
15 Years experience in the ICT Sector
15 Years experience in the ICT Sector



  Founded E-MIT Solutions in 2003
15 Years experience in the ICT Sector



  Founded E-MIT Solutions in 2003


Leading provider of ICT Consultancy &
 Outsourcing services to the SME and
         semi-state sectors.
15 Years experience in the ICT Sector



   Founded E-MIT Solutions in 2003


Leading provider of ICT Consultancy &
 Outsourcing services to the SME and
         semi-state sectors.

   Launched Cloud Compare in 2013
Ireland's first Cloud Services Brokerage
What is a
Cloud Services
  Brokerage?
CloudCompare NC4
…???
…???
A cloud services brokerage
is a third party company
that adds value to cloud
services on behalf of cloud
service consumers…
Their goal is to make the
service more specific to a
company, or to integrate or
aggregate services, to
enhance their security…
Or to do anything which
adds a significant layer of
value (i.e. capabilities) to
the original cloud services
being offered.
- Daryl Plummer, Gartner
The Numbers…
By 2015, 40% of all
cloud services will be
distributed through
Cloud Services
Brokerages
By 2015, Cloud
>$100     Services Brokerages
          will be the largest
          growth category
Billion   (>$100 Billion) in
          Cloud Computing
Types of Cloud
Services Brokerage
1
Traditional Broker
2
Marketplace
3
Community
Cloud Brokerage:
    A Cloud
  Marketplace?
Single Platform

Seamless Delivery

  Consolidation

  Shop Window

  One Location
Cloud Services
Brokerage Model
Business and End-
    customers
Customer’s
                    data center/
                     Outsourcer




                    Public Cloud
Business and End-
    customers




                       Service
                     Providers
                    (Community
                      Specific)
Aggregate/
                      Orchestrate                Enrich
                                      bundle
                                                                  Customer’s
                                                                 data center/
                                                                  Outsourcer




                                                     Integrate
               Use

                     Secure                                      Public Cloud
Business and End-
    customers
                                    Manage


                                                                    Service
                                                                  Providers
                                                                 (Community
                                                                   Specific)
A Cloud
Marketplace
Cloud
Services Catalogue – SaaS Offerings        (Example Providers)
                                                                   Services




        IaaS & PaaS Offerings (Example Providers)




      Cloud Services Aggregation & Delivery Platform




 Enterprises                 Channels                            SMBs
Cloud
Services Catalogue – SaaS Offerings        (Example Providers)
                                                                   Services




        IaaS & PaaS Offerings (Example Providers)




      Cloud Services Aggregation & Delivery Platform




 Enterprises                 Channels                            SMBs
Cloud
Services Catalogue – SaaS Offerings        (Example Providers)
                                                                   Services




        IaaS & PaaS Offerings (Example Providers)




      Cloud Services Aggregation & Delivery Platform




 Enterprises                 Channels                            SMBs
Who will become
the Cloud Brokers?
Internal   External
Internal                   External


    Internal IT
   Departments
Adopted by large enterprises
 and financial organizations
Internal                     External
                                Telecom Providers

                               Systems Integrators
    Internal IT
   Departments                  Hosting Providers
Adopted by large enterprises
 and financial organizations   Independent Service
                                     Vendors

                                    Resellers
Advantages for
  End Users
Advantages for End Users

       Centrally managed
             Choice
          Single Sign-on
 Ease of provisioning new services
 Monitoring, Reporting & Auditing
            Financial
Advantages for
 IT Providers
Advantages for IT Providers

   New Recurring Revenue Stream

 Protects existing client relationships

   Keeps the reseller market intact

        Value Added Services
The Cloud Compare
       Take
Limited IT
                   Cloud          Market
 Provider
                Expectations     Education
Offerings


Feasibility Studies     Is the market ready?
QUESTIONS?
     Eamon Moore
   Phone: 01 5312300
 eamon@cloudcompare.ie
  www.cloudcompare.ie
     @CloudCompareIE

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