The document discusses building a basic Drupal website quickly using common tools and techniques. It recommends choosing an install profile to match client needs, using Drush to install the site in a new subdirectory, enable relevant modules and features, apply a contributed theme, and create a client account. With these steps, the document claims the $500 website can be built in about 30 minutes once the developer has configured their Drupal "toolkit" with commonly used modules.