Common Google Ads Mistakes and How to Avoid Them for Better Campaign Performance.
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The document outlines common mistakes in Google Ads, such as poor landing page relevance, not monitoring performance, and ignoring ad extensions, which lead to high bounce rates and wasted budgets. Solutions include aligning landing page content with ad copy, scheduling regular campaign reviews, and utilizing ad extensions to enhance click-through rates. It also emphasizes the importance of negative keywords and focusing on specific long-tail keywords to optimize campaign performance.
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Common Google Ads Mistakes and How to Avoid Them for Better Campaign Performance.
- 1. 03. Poor Landing Page Relevance Impact: High bounce rates and lower ad quality scores. Solution: Align landing page content with ad copy and target keywords. 04. Not Monitoring Performance Regularly Impact: Missed opportunities to optimize underperforming campaigns. Solution: Schedule regular campaign reviews and tweak strategies. Impact: Ads show to irrelevant audiences, wasting budget. Solution: Add negative keywords to filter out unwanted searches. 02. Ignoring Ad Extensions Impact: Missed opportunity to add value and increase CTR. Solution: Use site links, callouts, and structured snippets. 05. Bidding Too Broadly 01. Not Using Negative Keywords Impact: Overspending on generic terms with low ROI. Solution: Focus on specific long-tail keywords for targeted results www.sagetitans.com [email protected] COMMON GOOGLE ADS MISTAKES and How to Avoid Them for Better Campaign Performance