Creativity
in
Leadership
DESIGN THINKING:
INTRODUCTION
Module 1: Design-Thinking
INNOVATIVE
TOOLS AND
STRATEGIES
UNDERSTAND
USER LED
DESIGN
60 MINS
Creativity? – A buzz word, surely?
Ops
Sales
Finance
Product
design
Logistics
HR
Strategy
Modern Leadership
Leader
Courage
Vision
Integrity
Wisdom
Empathy
Determinatio
n
Resilience
Design Thinking – How Might We?
What’s Wrong with Assumptions?
THE IMPORTANCE OF SELF-AWARE LEADERSHIP
Unwritten Rules
Stakeholder buy-in Sustainability
Echo Chambers
Avoid Stereotyping Market Evolution
Cognitive Bias
Perception Vs Reality Learned Response
Design Thinking:
Failure is part of success
EMPATHISE IDEATE
DEFINE
TEST
PROTOTYPE
The Development (Re) Cycle
Research (Re)Define Create
Pilot Analyse Launch
Seeing Doing
Thinking Feeling
Feeling:
What is the user
likely feeling?
What does the user
expect or desire to
be feeling when
participating?
Doing:
What actions are
required from the
user to participate?
Seeing:
What is the user seeing
before and during
participation?
Where is the user seeing
information about the
change?
Thinking:
What is the user likely
thinking before and
during participation?
What is the user
motivation (or
revulsion) re:
participation?
Empathy Study
What problem
are we trying
to solve?
What Steps
are needed to
bring about
change?
Who is the key
audience?
What is your
entry point to
reaching the
audience?
What is the
long term
change you
see as your
goal?
Measurabl
e Effect
Wider
Benefit
Effect Benefit
Benefit
Effect
Theory of Change
Key
Assumptions
Key
Assumptions
Key
Assumptions
Key
Assumptions
Key
Assumptions
Key
Assumptions
Stakeholders
I want to clarify my priorities
By defining my goals and the path reach them
Empathy Study
Thank You!
RyanLecky
Ryan@solocan.co.uk
0044 7912 526 690
www.solocan.co.uk
www.HighPressureDiamond.com

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