Easily Discover the Conversations
Goodbye, Traditional QA.
Hello, Speech Analytics!
The New Best Practice in Quality
Assurance
Easily Discover the Conversations
• Manual monitoring practices:
– Time intensive
– Resource limited
– Difficult to identify coach-worthy calls
– Prohibits complete review and analysis of performance
– Lacks ability to benchmark performance and measure KPIs consistently
• Limited ability to document with accuracy
• Inadequate and statistically invalid sample sets
Challenges of Traditional Monitoring
Easily Discover the Conversations
Practices Are Changing
• Contact centers are pivotal in the customer journey
• Quality assurance programs need to change to meet the demands
of customers today
– It takes 12 positive customer experiences to make up for one negative
experience
– Consumers are 2x more likely to share their bad customer service experiences
than they are to talk about positive experiences
• Every phone call with a customer is elemental to the success of a
business
Easily Discover the Conversations
Speech Analytics is Transforming QA
• Speech analytics eliminates manual, time-consuming quality
monitoring:
– Rapid, automated drill-down to the most relevant, critical calls
– Efficient discovery of every conversation
– Unlimited ability to categorize calls by topics, agents, products, etc.
• Transforms knowledge from a shot in the dark to a direct hit!
Easily Discover the Conversations
Impact on the Bottom Line
• Small improvements in the quality of the
customer experience can have enormous
financial impact:
– 40% say the overall customer experience is a key driver
to spend more with a company
– A 10% increase in customer retention levels result in a
30% increase in the value of the company
– Companies that are in tune with customers' needs
experience a 28% year-over-year increase in revenue
Easily Discover the Conversations
• Recent article on speech analytics applied in the insurance industry
– Speech analytics revealed that once the word “ridiculous” appeared in an
interaction, the customer canceled four out of five times
– 80% more likely to change their insurer within three months
Practical Applications for QA
Easily Discover the Conversations
Results with Speech Analytics
• Other results directly related to implementing speech analytics in the
healthcare segment:
– 59% increase to inbound lead conversion rates
– 100% compliance with TCPA regulations, and reduction in litigation risk
– 90% reduction in hours to analyze conversations and identify successful script
transitions and timing
Easily Discover the Conversations
Misperceptions of Speech Analytics
• Introducing a new technology is too complex
• Resources to manage the complex technology
are limited
• Capital investment in hardware and
software is too high
The reality and advancements made
within the last few years tell a
different story…
Easily Discover the Conversations
Speech Analytics Facilitates QA, CX
• Redefine and expand QA programs:
– Introduction of cloud-based solutions
– More efficient and affordable
• Cloud-based solutions are prevalent and allow more ease of use
• Results are obtained within weeks of implementation vs months
• Vast improvements to the customer experience and bottom line
revenue
Easily Discover the Conversations
Impact of Insufficient QA Monitoring
• Consider the opportunity cost of not adopting new best practices
and speech analytics:
It is estimated that businesses & contact centers
lacking speech analytics technology fail to capture over 90%
of all customer communications, leaving an enormous
gap in business knowledge.
• Contact center speech analytics seats grew 26.0% from July 2013
to the end of May 2014
• Estimated that the speech analytics market will grow by 20% in
2014
Easily Discover the Conversations
CallFinder’s Speech Analytics Solution
• Cloud-based call recording and speech analytics solution
– Affordable, flexible and scalable
– No hardware or software to install
• Fast audio processing
– Indexes thousands of calls within minutes
• One-to-one onboarding process with a specialist
– From goal identification, to search creation and refining to ensure optimal results
• 24 years of experience building telecom and marketing technology
solutions
• Providing clients with technology to improve their internal or external
contact centers
Easily Discover the Conversations
Sabrina DeRose
CallFinder - Account Manager
800-514-0434
sderose@mycallfinder.com
www.linkedin.com/in/sabrinaderose
Let’s Connect!

CRMxchange - QA Roundtable_FINAL SD version

  • 1.
    Easily Discover theConversations Goodbye, Traditional QA. Hello, Speech Analytics! The New Best Practice in Quality Assurance
  • 2.
    Easily Discover theConversations • Manual monitoring practices: – Time intensive – Resource limited – Difficult to identify coach-worthy calls – Prohibits complete review and analysis of performance – Lacks ability to benchmark performance and measure KPIs consistently • Limited ability to document with accuracy • Inadequate and statistically invalid sample sets Challenges of Traditional Monitoring
  • 3.
    Easily Discover theConversations Practices Are Changing • Contact centers are pivotal in the customer journey • Quality assurance programs need to change to meet the demands of customers today – It takes 12 positive customer experiences to make up for one negative experience – Consumers are 2x more likely to share their bad customer service experiences than they are to talk about positive experiences • Every phone call with a customer is elemental to the success of a business
  • 4.
    Easily Discover theConversations Speech Analytics is Transforming QA • Speech analytics eliminates manual, time-consuming quality monitoring: – Rapid, automated drill-down to the most relevant, critical calls – Efficient discovery of every conversation – Unlimited ability to categorize calls by topics, agents, products, etc. • Transforms knowledge from a shot in the dark to a direct hit!
  • 5.
    Easily Discover theConversations Impact on the Bottom Line • Small improvements in the quality of the customer experience can have enormous financial impact: – 40% say the overall customer experience is a key driver to spend more with a company – A 10% increase in customer retention levels result in a 30% increase in the value of the company – Companies that are in tune with customers' needs experience a 28% year-over-year increase in revenue
  • 6.
    Easily Discover theConversations • Recent article on speech analytics applied in the insurance industry – Speech analytics revealed that once the word “ridiculous” appeared in an interaction, the customer canceled four out of five times – 80% more likely to change their insurer within three months Practical Applications for QA
  • 7.
    Easily Discover theConversations Results with Speech Analytics • Other results directly related to implementing speech analytics in the healthcare segment: – 59% increase to inbound lead conversion rates – 100% compliance with TCPA regulations, and reduction in litigation risk – 90% reduction in hours to analyze conversations and identify successful script transitions and timing
  • 8.
    Easily Discover theConversations Misperceptions of Speech Analytics • Introducing a new technology is too complex • Resources to manage the complex technology are limited • Capital investment in hardware and software is too high The reality and advancements made within the last few years tell a different story…
  • 9.
    Easily Discover theConversations Speech Analytics Facilitates QA, CX • Redefine and expand QA programs: – Introduction of cloud-based solutions – More efficient and affordable • Cloud-based solutions are prevalent and allow more ease of use • Results are obtained within weeks of implementation vs months • Vast improvements to the customer experience and bottom line revenue
  • 10.
    Easily Discover theConversations Impact of Insufficient QA Monitoring • Consider the opportunity cost of not adopting new best practices and speech analytics: It is estimated that businesses & contact centers lacking speech analytics technology fail to capture over 90% of all customer communications, leaving an enormous gap in business knowledge. • Contact center speech analytics seats grew 26.0% from July 2013 to the end of May 2014 • Estimated that the speech analytics market will grow by 20% in 2014
  • 11.
    Easily Discover theConversations CallFinder’s Speech Analytics Solution • Cloud-based call recording and speech analytics solution – Affordable, flexible and scalable – No hardware or software to install • Fast audio processing – Indexes thousands of calls within minutes • One-to-one onboarding process with a specialist – From goal identification, to search creation and refining to ensure optimal results • 24 years of experience building telecom and marketing technology solutions • Providing clients with technology to improve their internal or external contact centers
  • 12.
    Easily Discover theConversations Sabrina DeRose CallFinder - Account Manager 800-514-0434 [email protected] www.linkedin.com/in/sabrinaderose Let’s Connect!

Editor's Notes

  • #3 Current moni
  • #4 Sources: “Understanding Customers” by Ruby Newell-Legner; 2012 Global Customer Service Barometer
  • #6 Sources: Oracle Report: Why Customer Satisfaction is No Longer Enough; Bain & Co.;
  • #7 KPMG / Article on InsuranceTech.com
  • #11 Source: The 2014 - 2015 edition of the Speech Analytics Product and Market Report