The document discusses various techniques for optimizing CSS and images to improve page load performance. It recommends reducing CSS file sizes through minification and reusable rules, minimizing HTTP requests by inlining critical CSS and using sprites, and optimizing image file sizes by converting GIFs to PNGs and running JPEG and PNG files through optimization tools. Analyzing the top 1000 sites revealed opportunities to reduce file sizes through these techniques, saving over 20% for CSS and over 10% for images on average.