The document discusses using predictive analytics and data visualization in education. It outlines an objective to build predictive models for student success and map them to retention themes. Examples of visualization include monitoring courses and modules, and identifying at-risk students. Guidelines recommend visualizations be simple to interpret, adapt to the user, indicate how predictions are built, bridge predictive and historical data, enable user response and monitoring of actions. The goal is to identify at-risk students earlier and understand factors influencing student success.