The document outlines the differences between structured, semi-structured, and unstructured data, highlighting their characteristics, technology usage, flexibility, transaction management, and performance parameters. It also discusses the various types of data analytics—predictive, descriptive, prescriptive, and diagnostic—and their applications across sectors such as retail, healthcare, finance, manufacturing, marketing, and transportation. Additionally, it emphasizes the growing importance of data analytics in making informed, data-driven decisions to improve business outcomes.