Dept ppt sharing simple survey considerations

Dept ppt sharing simple survey considerations

• 1.
  Planning for a survey SIMPLESURVEY CONSIDERATIONS
• 2.
  What data doyou need? Qualitative? Specific comments / Statements Feelings / Opinions Quantitative? Observable trends? Numbers? Sales figures / participation rates / etc. PURPOSE FOR THE SURVEY
• 3.
  What is thetotal amount of people you have access to? How many people are you prepared to administer your survey to? Do you want your survey to be representative? SAMPLE SIZE
• 4.
  Systemic sampling Setting aprefix indicator Time / Specific number Every 3rd/5th/etc person, we will survey Every time the indicator comes up, you conduct the survey Random sampling Random selection of any potential respondent that crosses your survey area. SAMPLING
• 5.
  Keep questions shortand simple. Each question should only address 1 area. Do not direct the respondent’s answer. Do not introduce your own biases. KEY CONSIDERATIONS
• 6.
  Personal Details Yes /No Range indicator Data entry / open-ended option QUESTION TYPES
• 7.
  Necessary to spotpotential trends. Demographic trends can affect survey results. Not a bias you built in but a resultant one nonetheless. Track the following Age Sex Education level Income group PERSONAL DATA
• 8.
  Structured data Simple contrasts Providechoices that you want to track Inaccuracy due to option that is not present Choose the next best option. CLOSED ENDED QUESTIONS
• 9.
  Allows for measuringdegree How much / How little Useful for comparing differences in your respondent groups. People above 15 prefer … People 15 and below prefer Use an odd number scale. 5 point scale would be easier to analyse. RANGE / SCALE
• 10.
  Providing a finaloption for respondents to insert their own answer. Enhances accuracy Potentially useful only as a sidenote. Numerically too little to be of significant value. OPEN-ENDED OPTION
• 11.
  Sensitive question What isyour monthly income? Does the weather affect your work performance? Irrelevant question How often do you skip lunch? (Survey is on food stalls in school canteen) Biased question Why is Coke a better beverage than Pepsi? Double-barrelled question Do you agree that the lack of amenities is a problem with this theme park and that the number of visitors should be limited? SOME BAD QUESTIONS
• 12.
  Any questions? HOPE THISHELPS!