Chapter 7 outlines design rules for maximizing usability in interaction design, emphasizing principles of learnability, flexibility, and robustness. It elaborates on types of design rules—principles, standards, and guidelines—with varying levels of authority and generality, and introduces heuristics like Shneiderman's eight golden rules and Norman's seven principles to guide the design process. The chapter advocates for the use of design patterns as a means to encapsulate successful design solutions and knowledge for creating effective user interfaces.