Mobile + Journalism / Digital Summit 2013

Mobile + Journalism / Digital Summit 2013

• 1.
  MOBILE + JOURNALISM SmartphoneReporting #dsum13 15 May 2013 @ToTheVictor Wednesday, May 15, 13
• 2.
  FIRST OF ALL,SOME CONTEXT “WHO’s THIS FRIGGING GUY?” CNN for more than 10 years Mostly with Editorial / Newsgathering Technology / Social Media / Mobile Occasionally write about Mobile Apps Streamlining Workflow / Collaboration Lead Innovation + Journalism Strategies Wednesday, May 15, 13
• 3.
  YOUR MOBILE MOMENT? Mobilehas changed our lives in profound and fundamental ways. In a recent survey, people said they can get by if they leave their wallet/purse at home, but not their phone. Mobile can... - save the day - save you money - save your life - start a relationship Wednesday, May 15, 13
• 4.
  YOUR MOBILE MOMENT? Mobilehas changed our lives in profound and fundamental ways. In a recent survey, people said they can get by if they leave their wallet/purse at home, but not their phone. Mobile can... - save the day - save you money - save your life - start a relationship WHAT IS YOUR MOBILE MOMENT? Wednesday, May 15, 13
• 5.
  Consumers crave mobile– So much so that mobile is expected to be bigger than the internet in 4 years, and in just 2 years, 81% of all U.S. cell users will be wielding smartphones. http://www.business2community.com/mobile-apps/consumers-increasingly-committed-to-mobile-0251345 Wednesday, May 15, 13
• 6.
  29% of Americanssay their phone is the first and last thing they look at every day. http://www.time.com/time/interactive/0,31813,2122187,00.html Wednesday, May 15, 13
• 7.
  13 years isthe average age a kid gets a mobile phone. http://www.time.com/time/interactive/0,31813,2122187,00.html (actual 13 year old!) Wednesday, May 15, 13
• 8.
  Usage is growingrapidly: 85% of smartphone users reported second screen-linked behavior at least once a month  https://intelligence.businessinsider.com/welcome?utm_source=House&utm_medium=Edit&utm_term=SS&utm_content=link&utm_campaign=BIIMobile+ Wednesday, May 15, 13
• 9.
  IMPACTS TO JOURNALISM Morecontent, faster Eyewitness accounts Diverse perspectives, voices Engagement + branding Second-screen/sync opportunities Wednesday, May 15, 13
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  IDENTIFYING MOBILE STRATEGIES +PROPER EXECUTIONS Wednesday, May 15, 13
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  Mobility / Convenience Connectivity Social Creativity CostsQuality ADVANTAGES TO MOBILE Wednesday, May 15, 13
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  G A ME C H A N G E R As a Brand Connector: Wednesday, May 15, 13
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  Wireless Revolution Citizen Journalism* EmergingTechnologies Personalization MOBILE OUTLOOK Centerpiece / Hub Wednesday, May 15, 13
• 14.
  about.me/victorhernandez @ToTheVictor [email protected] Wednesday, May 15,13