Doctor call presentation1

Doctor call presentation1

• 1.
  Doctor call Prepared by Kamrudeensamani
• 2.
   Doctors sharevery strong and unusual relationships with Medical Representatives.  Medical Representative is essentially a catalyst who conveys knowledge on most recent trends in medical diagnostic and treatment to the doctors.  However, medical representatives are being treated only as sales personals, but in reality they are channel for conveying information to medical fraternity.
• 3.
   Ask yourself? What is MR?  What is role and responsibility?
• 4.
   What doyou want to be?  As a Catalyst for Sharing Knowledge ?  Or a Salesperson?  Its upto you...  Because MR are the Catalyst for Sharing Knowledge,  But Not a Salesperson
• 5.
   When youact like a salesman, the doctor may treat you the same way..  If you act like a Catalyst for Sharing Knowledge, the doctor may treat you similarly. How do you become Catalyst for the doctor  You should have adequate knowledge and skill to be a competent resource for sharing information and industry trends.
• 6.
  What does amedical representative expect from a doctor?  To prescribe his products  To greet him upon his visit.  To understand the properties of his product over competitors’ ones.  Feedback
• 7.
  What doctors expectto get from medical representatives?  An effective drug.  Information concerning the drug.  An idea concerning drug price.  Available dosage forms.  Free samples.  Brochures  Conferences  Services  Frequent visits.
• 8.
  Why doctors maynot prescribe your specific product??  No frequent visits.  If he is not convinced with your product.  Previous trial failure of the drug.  Simply because he does not like you.  Negative opinion or bad relations with your company  There is no product in your company that matches his needs.  His loyalty to other company
• 9.
   Knock onthe doctor's door and ask, "Doctor, may I come?“  (if he allow you then go inside if he says wait for some time then have some patience for that particular moment)
• 10.
   Good morning,Dr.  I am ……….  Best regards Dekha herbals, nature's gifts for good health  Doctor, thank you so much for this opportunity.  I'm here to introduce my newest product, i.e. “comfort capsule”.
• 11.
  Talk about youproduct based on product paper given While presenting, touch the following. 1. Description 2. Concentrate on a few key herbs that are commonly used. 3. Pharmacology 4. Indication 5. Directions: 6. Dose 7. Side effects 8. Adverse effects 9. Special warning and precautions 10. Fertility, pregnancy and lactation
• 12.
   At last… Please know that if you prescribe this medicine, I will be really grateful.  Thank you so much for your precious time  Have a nice day doctor