Dual Track Agile: Discovering and Delivering on Customer Needs Together
- 1. Discovering and delivering on customer needs together
- 2. Dave Agile Coach Anna Designer & Researcher
- 3. • Genesis of DTA • Current Landscape • Benefits of DTA • What’s Next? • Q&A
- 4. “As more organizations adopt agile development practices, usability practitioners want to ensure that the resulting products are still designed with users in mind” Desiree Sy, 2007
- 6. Software development process today
- 7. Uh oh... We’ve built the wrong thing! Software development process today
- 8. Our customers really don’t like this... Software development process today
- 9. Why are we building this again? Software development process today
- 10. Software development process today
- 11. What’s going on? Learn/Build Learn/Build Learn/Build
- 12. How does this work? Learn Build
- 13. How does this work? Discovery — unknowns, ambiguity Delivery — predictability and quality
- 14. What do our customers need? How does this work? What are our success metrics? What tech should we use?
- 15. How does this work? Lean Startup Jobs To Be Done Design Thinking Lean Startup Lean Startup Jobs To Be Done Jobs To Be Done Design Thinking Design Thinking
- 16. • Create new offset track • Don’t time bind at first • Make sure it’s collaborative • Introduce different success metric for Discovery
- 20. Better facilitation for coaches How do I help?
- 22. Customer focus
- 23. • Discovery is different from delivery • DTA accommodates both • Fosters transparency, collaboration and customer focus.
- 25. What’s next?
- 26. Q&A Dave Anna