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The Strategic I/O Survey



Shaun Walsh
SVP of Corporate Marketing
and Development


                             1
Industry Trends




                  2
Key IT Trends


 Virtualization          Global Cloud          Big Data              Converged                Caching
                           Delivery            Analytics             Networking               Storage




  Pervasive server        The mobility of       Disparate data      Growth of 10GbE            SSD/Flash
      and storage        the data center,      characterized by            will drive      will change I/O at
  virtualization are     application and      increased velocity,   consolidation of IP     every tier of the
improving hardware       device will drive     variety & volume      traffic evolving to     data center &
utilization, speeding      global cloud        will be converted    convergence of IP       drive optimized
     deployment,         implementation         into actionable       & Fibre Channel        cloud delivery
 delivering IT agility    & consumption      information, driving         delivering
    and laying the                                   profits              simplicity,
    foundation for                                                  manageability and
  cloud computing                                                      TCO savings


       Networking is the Foundation for Global Information
                                                                                                            3
The Bandwidth Big Bang


                                                                                                     Growth in

8      Zettabytes
8,000,000,000,000,000,000,000
                                                                      2X                             East-West
                                                                                                       Data
                                                                                                      Traffic
Storage Expanding by 3X by 20141                                     33% CAGR in data networking2


   78% CAGR in Mobile Data3                                                 Virtual Machine Density


                            Web
90%                       Video &
                          Pictures1                                  3X                          on „Romley‟
                                                                                                  Servers4

         Sources: 1:IDC Predictions 2012: Competing for 2020 (#231720, December 2011), 2:Cisco Global Cloud Index: Forecast
         and Methodology, 2010–2015, 3:Cisco Visual Networking Index (VNI) Global Mobile Data Traffic Forecast Update, February   4
         2012 , 4: Enterprise Strategy Group: Data Center Networking Trends, January 2012 and 2016
I/O Industry Roadmap

                      2012              2013                 2014               2015
Key Industry          SRIOV          RDMA (RoCE)
                     PCIe 3.0                              MR-IOV            PCIe 4.0
Technologies                        Overlay Networks

High Performance        10Gb
                                         40Gb                100Gb
Networking          Kernel Bypass

Converged
                      10Gb              40Gb                                    100Gb
Networking

10GbE
                        10Gb                        40Gb                        100Gb
NIC/iSCSI

Universal                                          40Gb                40Gb
                        10Gb
LOM & Modular LOM                                Blade LOM           Rack LOM

Fibre Channel          8Gb               16Gb                         32Gb


Multi-Fabric        8FC & 1GbE       16FC & 10GbE                        32FC & 40/100GbE
Adapters

InfiniBand          FDR (56Gb)                      EDR (100Gb)

                                                                                            5
Survey Results




                 6
The Strategic I/O Survey


  August 2012 survey of 1,529 IT
  staffers across North America and
  Europe

  Explored the state of data center
  networks and the strategic
  networking mission of IT
  departments

  Understand the rate of adoption of
  key networking and IT technologies

  Understand the key challenges
  facing IT managers between now
  and 2016


                                       7
Key Findings of Survey


              said growing demand                         believe storage


81%                                      78%
              for increased network                      and data networks
               bandwidth is one of                         will inevitably
                 the most critical                        converge into a
                issues facing data                         single unified
                   centers today                              network

   Network I/O Is Strategic               Convergence Is Happening


Critical to Data Center Growth           Bandwidth Will Grow to 100Gb

                 believe network I/O                         said their


76%               is the most critical
                 potential bottleneck
                   in the data center    54%               networks will
                                                            operate at
                                                             100Gbps
                                                              by 2016



              Source: Emulex IT Survey                                     8
From 1 to 100GbE by 2016

100Gb
        54% of IT managers
           expect to have
          deployed some
          100GbE by 2016




 10Gb


 1Gb
         2008                2012   2016




                                           9
The Drivers for Increased I/O

        Server                 Network                      Cloud                       Big
    Virtualization           Convergence                  Computing                     Data




85% 45% 43% 30%
 Server virtualization    45% of classified         43% said the same         30% cited big data
  is the #1 trend           the convergence of         of cloud adoption          as a “very
  driving the need for      storage and data          BYOD & application         significant” or
  increased I/O in the      networks as a “very”       transitions to the         “extremely
  data center               or “extremely              cloud are driving this     significant” catalyst
 69% rating it “very”      significant” factor in     trend                      for increased
  or “extremely”            the need for                                          I/O in the data
  significant”              increased I/O                                         center


                                                                                                   10
VM Density Growing by 4X Over Next 4 Years

                                                                                             100VMs
  100
                   VMs driving I/O
                    and network
    75
                    demands per
                   physical server

    50


                                                                    24VMs
    25
                     10VMs


                     2008*                                           2012*                    2016


Sources : *Enterprise Strategy Group: Data Center Networking Trends, January 2012 and 2016

                                                                                                      11
Go East-West Young Man…


   East-West Traffic            North-South Traffic




    Faster Growing Use of        Biggest Volume Use of
    Bandwidth in Data Centers    Bandwidth in Data Centers
    Server Virtualization        Application to Application
    vMotion                      Network Convergence
    Big Data                     NAS and iSCSI
    HPC                          Cloud and BYOD


                                                              12
Cloud Networking Growth



                           53% See Cloud Demand
                           A majority of respondents (53%) indicated
                           that adoption of the cloud had driven the
                           need for additional network bandwidth in
                           the corporate data center




                          40% See Over 25% Growth
                           40% indicated that migration to the cloud
                           brought with it a need for at least 25%
                           more network capacity in the data center




                                                                       13
Cost Savings Are the #1 Driver of Cloud Adoption


       What are the primary drivers for adoption of the cloud in your organization?          – Nearly half (45%) of
                                                                                               survey respondents
                                                                                               said cost savings was
45%       45%                                                                                  a driver of cloud
40%
                                                                                               adoption in their
                                                                                               organization, making it
35%                                                                                            the #1 reason
                       31%                                                                     organizations are
30%                                 30%          30%           29%                             moving to the cloud
25%                                                                        26%
                                                                                             – Scalability and speed
20%                                                                                            of deployment were
                                                                                               the #2 and #3 cloud
15%                                                                                  16%
                                                                                               catalysts, being cited
10%                                                                                            by 31% and 30% of
                                                                                               respondents
5%
                                                                                               respectively
0%
        Cost       Dynamic       Speed of       Data      Reduced IT   Improved   Security
      Reduction   Scalability   Deployment   Protection    Burden       Uptime



                                                                                                                   14
Big Data Is Driving Bandwidth




    50%                    58%                    19%
        Say                    Say                    Say

  50%+                   50%+                 100%+
Increase in Bandwidth   Increase in Storage   Increase in Storage in
    in Next 2 Years       in Next 2 Years          Next 2 Years



    Big Data Is Driving Both Networking and Storage
                                                                   15
Big Data Not Just for the Cloud

                    What is the nature of the big data applications
                              within your organization?


                                        Search Engine
                                         Applications Other                                                  – Big data applications
                                             5%        1%
         Social Media Analytics                                                                                are dominated by
Retail Analytics  6%
                                                          Scientific Applications                              business intelligence
     5%
                                                                    11%                                        (24%), financial
                                                                                    Financial Applications
                                                                                                               (18%), security
             Website Analytics                                                               18%               (11%), and scientific
                   11%
                                                                                                               applications (11%)
          Medical Applications
                  8%

                                                                            Business Intelligence
                        Security Applications                                       24%
                                 11%




                                                                                                                                   16
Convergence Is Inevitable…




      10GbE                   Network                   Storage
  Romley and VMs           Virtualization               Growth
– 10GbE on Blades      – Fabric-based            – IP Driven via
– Growth in 10GbE on     Computing Networks        NAS, iSCSI and Big
  Racks                – 10GbE is the Network      Data
– VM Density             of Choice               – FCoE Growing with
                       – 10/40/100GbE Co-exist     10GbE Market
– VDI & BYOD

       78% Inevitably Will Converge Networking and Storage
                                                                        17
Network Convergence



              68%           64%
    say that managing a     of IT organizations have
   converged network is     either moved to a single
simpler than maintaining    converged network for
   separate storage and     data and storage, or
           data networks    have plans to converge




              66%           47%
   say that the “pros” of   Say politics or
 consolidating disparate    organizational structure
       data and storage     is preventing them from
  networks into a single    moving to a converged
     converged network      network
    outweigh the “cons”


                                                  18
Final Thoughts


More Data, Users and Bandwidth Is Inevitable



Globalization of Data and Delivery



Convergence Is Continuing



Use the Right Tools for the Job



I/O Continues to Be Strategic to Business


                                               19
QUESTIONS


            20

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Emulex Presents Why I/O is Strategic Global Survey Results

  • 1. The Strategic I/O Survey Shaun Walsh SVP of Corporate Marketing and Development 1
  • 3. Key IT Trends Virtualization Global Cloud Big Data Converged Caching Delivery Analytics Networking Storage Pervasive server The mobility of Disparate data Growth of 10GbE SSD/Flash and storage the data center, characterized by will drive will change I/O at virtualization are application and increased velocity, consolidation of IP every tier of the improving hardware device will drive variety & volume traffic evolving to data center & utilization, speeding global cloud will be converted convergence of IP drive optimized deployment, implementation into actionable & Fibre Channel cloud delivery delivering IT agility & consumption information, driving delivering and laying the profits simplicity, foundation for manageability and cloud computing TCO savings Networking is the Foundation for Global Information 3
  • 4. The Bandwidth Big Bang Growth in 8 Zettabytes 8,000,000,000,000,000,000,000 2X East-West Data Traffic Storage Expanding by 3X by 20141 33% CAGR in data networking2 78% CAGR in Mobile Data3 Virtual Machine Density Web 90% Video & Pictures1 3X on „Romley‟ Servers4 Sources: 1:IDC Predictions 2012: Competing for 2020 (#231720, December 2011), 2:Cisco Global Cloud Index: Forecast and Methodology, 2010–2015, 3:Cisco Visual Networking Index (VNI) Global Mobile Data Traffic Forecast Update, February 4 2012 , 4: Enterprise Strategy Group: Data Center Networking Trends, January 2012 and 2016
  • 5. I/O Industry Roadmap 2012 2013 2014 2015 Key Industry SRIOV RDMA (RoCE) PCIe 3.0 MR-IOV PCIe 4.0 Technologies Overlay Networks High Performance 10Gb 40Gb 100Gb Networking Kernel Bypass Converged 10Gb 40Gb 100Gb Networking 10GbE 10Gb 40Gb 100Gb NIC/iSCSI Universal 40Gb 40Gb 10Gb LOM & Modular LOM Blade LOM Rack LOM Fibre Channel 8Gb 16Gb 32Gb Multi-Fabric 8FC & 1GbE 16FC & 10GbE 32FC & 40/100GbE Adapters InfiniBand FDR (56Gb) EDR (100Gb) 5
  • 7. The Strategic I/O Survey August 2012 survey of 1,529 IT staffers across North America and Europe Explored the state of data center networks and the strategic networking mission of IT departments Understand the rate of adoption of key networking and IT technologies Understand the key challenges facing IT managers between now and 2016 7
  • 8. Key Findings of Survey said growing demand believe storage 81% 78% for increased network and data networks bandwidth is one of will inevitably the most critical converge into a issues facing data single unified centers today network Network I/O Is Strategic Convergence Is Happening Critical to Data Center Growth Bandwidth Will Grow to 100Gb believe network I/O said their 76% is the most critical potential bottleneck in the data center 54% networks will operate at 100Gbps by 2016 Source: Emulex IT Survey 8
  • 9. From 1 to 100GbE by 2016 100Gb 54% of IT managers expect to have deployed some 100GbE by 2016 10Gb 1Gb 2008 2012 2016 9
  • 10. The Drivers for Increased I/O Server Network Cloud Big Virtualization Convergence Computing Data 85% 45% 43% 30%  Server virtualization  45% of classified  43% said the same  30% cited big data is the #1 trend the convergence of of cloud adoption as a “very driving the need for storage and data  BYOD & application significant” or increased I/O in the networks as a “very” transitions to the “extremely data center or “extremely cloud are driving this significant” catalyst  69% rating it “very” significant” factor in trend for increased or “extremely” the need for I/O in the data significant” increased I/O center 10
  • 11. VM Density Growing by 4X Over Next 4 Years 100VMs 100 VMs driving I/O and network 75 demands per physical server 50 24VMs 25 10VMs 2008* 2012* 2016 Sources : *Enterprise Strategy Group: Data Center Networking Trends, January 2012 and 2016 11
  • 12. Go East-West Young Man… East-West Traffic North-South Traffic Faster Growing Use of Biggest Volume Use of Bandwidth in Data Centers Bandwidth in Data Centers Server Virtualization Application to Application vMotion Network Convergence Big Data NAS and iSCSI HPC Cloud and BYOD 12
  • 13. Cloud Networking Growth 53% See Cloud Demand A majority of respondents (53%) indicated that adoption of the cloud had driven the need for additional network bandwidth in the corporate data center 40% See Over 25% Growth 40% indicated that migration to the cloud brought with it a need for at least 25% more network capacity in the data center 13
  • 14. Cost Savings Are the #1 Driver of Cloud Adoption What are the primary drivers for adoption of the cloud in your organization? – Nearly half (45%) of survey respondents said cost savings was 45% 45% a driver of cloud 40% adoption in their organization, making it 35% the #1 reason 31% organizations are 30% 30% 30% 29% moving to the cloud 25% 26% – Scalability and speed 20% of deployment were the #2 and #3 cloud 15% 16% catalysts, being cited 10% by 31% and 30% of respondents 5% respectively 0% Cost Dynamic Speed of Data Reduced IT Improved Security Reduction Scalability Deployment Protection Burden Uptime 14
  • 15. Big Data Is Driving Bandwidth 50% 58% 19% Say Say Say 50%+ 50%+ 100%+ Increase in Bandwidth Increase in Storage Increase in Storage in in Next 2 Years in Next 2 Years Next 2 Years Big Data Is Driving Both Networking and Storage 15
  • 16. Big Data Not Just for the Cloud What is the nature of the big data applications within your organization? Search Engine Applications Other – Big data applications 5% 1% Social Media Analytics are dominated by Retail Analytics 6% Scientific Applications business intelligence 5% 11% (24%), financial Financial Applications (18%), security Website Analytics 18% (11%), and scientific 11% applications (11%) Medical Applications 8% Business Intelligence Security Applications 24% 11% 16
  • 17. Convergence Is Inevitable… 10GbE Network Storage Romley and VMs Virtualization Growth – 10GbE on Blades – Fabric-based – IP Driven via – Growth in 10GbE on Computing Networks NAS, iSCSI and Big Racks – 10GbE is the Network Data – VM Density of Choice – FCoE Growing with – 10/40/100GbE Co-exist 10GbE Market – VDI & BYOD 78% Inevitably Will Converge Networking and Storage 17
  • 18. Network Convergence 68% 64% say that managing a of IT organizations have converged network is either moved to a single simpler than maintaining converged network for separate storage and data and storage, or data networks have plans to converge 66% 47% say that the “pros” of Say politics or consolidating disparate organizational structure data and storage is preventing them from networks into a single moving to a converged converged network network outweigh the “cons” 18
  • 19. Final Thoughts More Data, Users and Bandwidth Is Inevitable Globalization of Data and Delivery Convergence Is Continuing Use the Right Tools for the Job I/O Continues to Be Strategic to Business 19
  • 20. QUESTIONS 20

Editor's Notes

  • #19: Emulex Branding Americas - Focus On Top OEM & DMR GroupsAPAC and EMEA – 10Gb VAR MediaEmulex = Ethernet#1 for Web SearchesGoogle, Yahoo, Bing, BaiduDMR Search Engine PlacementSocial Media Community BuildingIO Blender.com & Linked In Convergence CommunityECE – Emulex Connected Experience – End User Loyalty ProgramCustomized Content DeliveryMYEMULEX.com, iPhone App - Connected CardsTargeted Push (iSCSI, VMware, Oracle, MSFT, FC, Convergence)SF.com lead and community maturation