ENTREPRENEURSHIP DEVELOPMENT (Ajeenkya D Y Patil University)
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NRM bags ltd. is a partnership business that manufactures cloth bags to capitalize on the ban of plastic bags in India. Their target market is retailers in Lohegaon, Pune. NRM sources bags from Eco generation bags ltd. and sells them to retailers, while also providing printing services. Their bag products come in cotton/cloth in 4 sizes ranging from Rs. 3.20 to Rs. 6.00 each. NRM aims to expand their business and eventually set up their own production, while also empowering women by providing employment in bag manufacturing.
![ COMPANY : NRM bags ltd.
BUSINESS TYPE : partnership business.
[ Third party]
PRODUCT : Cloth bags
MARKET OPPORTUNITY : Ban of plastic bags in India.
TARGET MARKET : Lohegaon , Pune
TARGET CUSTOMERS : All retail stores
CHANNEL STRATERGY: Manufacturer to Retailer, wholesaler](https://image.slidesharecdn.com/finalppt-ed-stage-5-181011190504/85/ENTREPRENEURSHIP-DEVELOPMENT-Ajeenkya-D-Y-Patil-University-2-320.jpg)
ENTREPRENEURSHIP DEVELOPMENT (Ajeenkya D Y Patil University)
- 2. COMPANY : NRM bags ltd. BUSINESS TYPE : partnership business. [ Third party] PRODUCT : Cloth bags MARKET OPPORTUNITY : Ban of plastic bags in India. TARGET MARKET : Lohegaon , Pune TARGET CUSTOMERS : All retail stores CHANNEL STRATERGY: Manufacturer to Retailer, wholesaler
- 3. PRODUCT DETAILS Our product. Our Brand Logo.
- 4. PRODUCT MANUFACTURER : Eco generation bags ltd ROLES & RESPONSIBILITIES OF NRM : setting orders by making direct contact with target customers and providing them the bags, brought from Eco generation bags ltd. It's an third party business. Our logo is Pentacle - it's a Symbol of protection , we indirectly refer to protection of earth .
- 5. PRODUCT INFORMATION : cotton / cloth bags. Available in 4 sizes 10×14 costs Rs.3.20 12×16 costs Rs.4.00 14×19 costs Rs.5.00. 16×21 costs Rs.6.00 Available in 6 color's , pink , green , yellow , sky-blue , red, orange Printing costs Re.1 extra per bag , and the printing matter plate will cost Rs.250.
- 6. FUTURE GOALS OF NRM : To expand our business from area to area and finally set up our own production . To encourage the women empowerment by providing them employment facilities in our cloth bag industry ,as the process involved in production of cloth bags can be done in good way by women when compared to men. It includes cutting , stitching , finishing , checking and packing.
- 7. SR . NO PARTICULARS RATE (Rs.) AMOUNT (Rs.) 1. Free samples - Rs. 150 2. Travelling expenses Rs.20.00 Rs.600 3. Order for 1000 bags (14×19) Rs.5.00 Rs.5000 4. Order for 500 (12×16) Rs.4.00 Rs.2000 5. Call expenses Rs.50 Rs.150 6. Order for 500 printed bags Rs.6.00 Rs.3000 7. Our total investment - Rs.900 8. (-) profits Rs.2000 Rs.2000 - 900 = 1100 BALANCE SHEET FOR 1 MONTH
- 8. THANK YOU . FROM NRM Bags ltd.