Esonance Business Case Competition 2016
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The document outlines a business process re-engineering proposal by N2sys, focusing on enhancing security software sales through website redesign and improved customer engagement strategies. Key recommendations include creating a professional sales team, integrating tutorials, and organizing promotional events to build brand recognition and attract more clients. The proposed budget for these initiatives totals 560,000, with a specific focus on addressing current market demands.
Esonance Business Case Competition 2016
- 1. N2sys Technology Business Process Re-engineering Case Submitted by THE OPTIMISTS Nabila Anzum Mohosin Khan Towhid S.M. Shahariar Rafi
- 2. Mainly focused on providing security software Sales are made directly and through Website query Provides security service and firewalls
- 3. Provides ALL Corporate Technical Needs Advanced IPLC and corporate IP PABX Software + Hardware = All IT Related Solution Tagged with BKAV (One of the Largest Antivirus Companies) Partnership for storage with – HP, DELL, FUJITSU,IBM
- 4. Extending product services Providing inter corporation related services Getting new clients using companies brand value Building brand recognition
- 5. Operational agility Assessing customer Customer reach Evaluating existing IT costs for improving efficiency
- 6. • Technological Skill • Highly Experienced FirmStrength • Low Growth • Focusing too much services at the same the without getting recognized in the market Opportunity Weakness Threat • Product Development • Innovation and technology development • Advantages of new technology • New Products and innovations from competitors • Change in technology
- 7. Low customer reach Website is more focused on IT accessories than Software Website is unable to attract customers
- 8. Redesign the Website to put emphasis on software Create a professional sales team to sell software directly to customers Add tutorials of software's to website Design contest to attract customer to use website Arrange PR programs and invite the customers
- 9. Adobe Creative Suite Antivirus Microsoft Windows
- 10. Website Redesigning Sales Team Recruitment Organizing PR Event#1 and Announcing Web designing Competition PR Event #1 Collecting data, feedback from clients and speeding the Buzz of Web Design Competition Office Visits Organizing PR Event #2 and announcing the winner of Web Designing Competition with high media coverage PR Event #2 To cope up with the current market demand and current trend, we have to redesign our website first We will contact with HR agencies of BD to get 1 Head sales officer and 2 sales officer for the company
- 11. HOME ABOUT US SERVICES PRODUCTS SOFTWARES CONTACT US (+880)1730066366 [email protected] Microsoft Windows Adobe Creative Suite Kaspersky Antivirus Norton Antivirus View more TUTORIALS BUY SIGN UP SIGN IN Inter-relating the website with all the social media sites shown in the websites upper column Software option in the menu bar and adding pop-up menu system Adding tutorials to our website which will be connected with our YouTube page where the videos will be uploaded Adding more Phone numbers for better Service Giving opportunity to the customers and clients to open accounts and use and buy the services online
- 12. Head Sales Officer Sales Team
- 13. Monitoring the sales teams tasks Maintaining good relation with loyal customers Guiding the sales officers to approach estimated future customers. Aware Current and potential customers about current offers via Bulk Messaging and Email
- 14. Communicating with estimated future customers and introducing products. Maintaining the PR Events Doing Market research and keeping updated with new companies.
- 15. Invite loyal customers and estimated customers. Show N2sys Technologies software and services and provide offers. Announce Web Designing Contest.
- 16. There Will be a FACEBOOK event which will be sponsored to reach more people and we will have few media partners to promote our event The contest detail and every round will be maintained by our FACEBOOK page and the submission of the task will have to be given to our website by opening a profile at our website The contest will have simple tasks and ques answers during the initial rounds The Contest will have 2-3 round max The winner of the Grand Finale will get the chance to win a good amount of prize money and also get the chance to become a intern of N2sys
- 17. Invite loyal customers and estimated customers. Show N2sys Technologies software and services and provide offers. Announce Winners of Web Designing Contest.
- 18. OCTOBER NOVEMBER DECEMBER JANUARY FEBRUARY MARCH APRIL MAY JUNE JULY AUGUST SEPTEMBER Website Redesigning Sales Team Recruitment Adding Tutorials PR Event #1 Contest PR Event # 2 2016 2017
- 19. Cost Centre Cost Website Redesigning 20,000 Contest 1,00,000 Tutorials 40,000 PR Event 1 2,00,000 PR Event 2 2,00,000 TOTAL 5,60,000
- 20. ANYQUESTIONS?