International Business
Prepared By 
Manu Melwin Joy 
Assistant Professor 
Ilahia School of Management Studies 
Kerala, India. 
Phone – 9744551114 
Mail – manu_melwinjoy@yahoo.com 
Kindly restrict the use of slides for personal purpose. 
Please seek permission to reproduce the same in public forms and presentations.
Introduction 
• Exporting is defined as 
the sale of products and 
services in foreign 
countries that are 
sourced or made in the 
home country.
Introduction 
• Exporting is an effective 
entry strategy for companies 
that are just beginning to 
enter a new foreign market. 
It’s a low-cost, low-risk 
option compared to the 
other strategies. These same 
reasons make exporting a 
good strategy for small and 
midsize companies that can’t 
or won’t make significant 
financial investment in the 
international market.
Why Do Companies Export? 
• Companies export 
because it’s the easiest 
way to participate in 
global trade, it’s a less 
costly investment than 
the other entry strategies, 
and it’s much easier to 
simply stop exporting 
than it is to extricate 
oneself from the other 
entry modes.
Benefits of Exporting 
• Market -The company has 
access to a new market, 
which has brought added 
revenues. 
• Money - Not only will 
company earned more 
revenue, but it has also gain 
access to foreign currency, 
which benefits companies 
located in certain regions of 
the world.
Benefits of Exporting 
• Manufacturing - The 
cost to manufacture a 
given unit decreased 
because company can 
manufacture products 
at higher volumes and 
buy source materials in 
higher volumes, thus 
benefitting from volume 
discounts.
Specialized Entry Modes: Contractual 
• Two main contractual 
entry modes 
– Licensing 
– Franchising.
Specialized Entry Modes: Investment 
• Beyond contractual 
relationships, firms can 
also enter a foreign 
market through one of 
two investment 
strategies: 
– Joint venture 
– Wholly owned subsidiary.
Various forms of documentation 
• The bill of lading is the 
contract between the 
exporter and the carrier 
(e.g., UPS or FedEx), 
authorizing the carrier 
to transport the goods 
to the buyer’s 
destination. The bill of 
lading acts as proof that 
the shipment was made 
and that the goods have 
been received.
Various forms of documentation 
• A commercial or customs 
invoice is the bill for the 
goods shipped from the 
exporter to the importer 
or buyer. Exporters send 
invoices to receive 
payment, and 
governments use these 
invoices to determine the 
value of the goods for 
customs-valuation 
purposes.
Various forms of documentation 
• The letter of credit is a 
legal document issued 
by a bank at the 
importer’s (or buyer’s) 
request. The importer 
promises to pay a 
specified amount of 
money when the bank 
receives documents 
about the shipment.
Export Procedure 
1. Registration. 
2. Processing of Shipping Bill. 
3. Quota Allocation and Other certification for Export Goods. 
4. Arrival of Goods at Docks. 
5. System Appraisal of Shipping Bills. 
6. Status of Shipping Bill. 
7. Customs Examination of Export Cargo. 
8. Variation Between the Declaration & Physical 
Examination. 
9. Stuffing / Loading of Goods in Containers. 
10. Drawal of Samples. 
11. Generation of Shipping Bills. 
12. Export General Manifest.
Export - International Business - Manu Melwin Joy

Export - International Business - Manu Melwin Joy

  • 1.
  • 2.
    Prepared By ManuMelwin Joy Assistant Professor Ilahia School of Management Studies Kerala, India. Phone – 9744551114 Mail – [email protected] Kindly restrict the use of slides for personal purpose. Please seek permission to reproduce the same in public forms and presentations.
  • 3.
    Introduction • Exportingis defined as the sale of products and services in foreign countries that are sourced or made in the home country.
  • 4.
    Introduction • Exportingis an effective entry strategy for companies that are just beginning to enter a new foreign market. It’s a low-cost, low-risk option compared to the other strategies. These same reasons make exporting a good strategy for small and midsize companies that can’t or won’t make significant financial investment in the international market.
  • 5.
    Why Do CompaniesExport? • Companies export because it’s the easiest way to participate in global trade, it’s a less costly investment than the other entry strategies, and it’s much easier to simply stop exporting than it is to extricate oneself from the other entry modes.
  • 6.
    Benefits of Exporting • Market -The company has access to a new market, which has brought added revenues. • Money - Not only will company earned more revenue, but it has also gain access to foreign currency, which benefits companies located in certain regions of the world.
  • 7.
    Benefits of Exporting • Manufacturing - The cost to manufacture a given unit decreased because company can manufacture products at higher volumes and buy source materials in higher volumes, thus benefitting from volume discounts.
  • 8.
    Specialized Entry Modes:Contractual • Two main contractual entry modes – Licensing – Franchising.
  • 9.
    Specialized Entry Modes:Investment • Beyond contractual relationships, firms can also enter a foreign market through one of two investment strategies: – Joint venture – Wholly owned subsidiary.
  • 10.
    Various forms ofdocumentation • The bill of lading is the contract between the exporter and the carrier (e.g., UPS or FedEx), authorizing the carrier to transport the goods to the buyer’s destination. The bill of lading acts as proof that the shipment was made and that the goods have been received.
  • 11.
    Various forms ofdocumentation • A commercial or customs invoice is the bill for the goods shipped from the exporter to the importer or buyer. Exporters send invoices to receive payment, and governments use these invoices to determine the value of the goods for customs-valuation purposes.
  • 12.
    Various forms ofdocumentation • The letter of credit is a legal document issued by a bank at the importer’s (or buyer’s) request. The importer promises to pay a specified amount of money when the bank receives documents about the shipment.
  • 13.
    Export Procedure 1.Registration. 2. Processing of Shipping Bill. 3. Quota Allocation and Other certification for Export Goods. 4. Arrival of Goods at Docks. 5. System Appraisal of Shipping Bills. 6. Status of Shipping Bill. 7. Customs Examination of Export Cargo. 8. Variation Between the Declaration & Physical Examination. 9. Stuffing / Loading of Goods in Containers. 10. Drawal of Samples. 11. Generation of Shipping Bills. 12. Export General Manifest.