Fall11 Day 6-Crowdsourcing
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The document discusses the concept of crowdsourcing, highlighting its role in sourcing tasks from a large group rather than specific individuals, which can lead to fresh ideas and solutions. It contrasts crowdsourcing with other methods like outsourcing and open source, and emphasizes the importance of collaboration, leadership, and clear expectations for successful teamwork. The document also mentions the negative impacts of crowdsourcing on the design industry, suggesting that it can undermine quality and devalue professional work.
Fall11 Day 6-Crowdsourcing
- 1. Crowd Sourcing Changing The Conversation 10.20.11 - Fall 2011 Instructor: Andrew Hoffman Tuesday, October 25, 2011
- 2. Crowd Source - Definition act of sourcing tasks traditionally performed by specific individuals to an undefined large group of people or community (crowd) through an open call http://en.wikipedia.org/wiki/Crowdsourcing Tuesday, October 25, 2011
- 3. Crowd Sourcing Crowd Sourcing depends essentially on the fact that because it is an open call to an undefined group of people, it gathers those who are most fit to perform tasks, solve complex problems and contribute with the most relevant and fresh ideas. http://en.wikipedia.org/wiki/Crowdsourcing Tuesday, October 25, 2011
- 4. Crowd Sourcing Tuesday, October 25, 2011
- 5. Crowd Sourcing - Example Well known ad agency Tuesday, October 25, 2011
- 6. Crowd Sourcing - Example Brammo Electric Motorcycles Tuesday, October 25, 2011
- 7. Crowd Sourcing - Example Tuesday, October 25, 2011
- 8. Crowd Sourcing - Example Over 700 Logo Entries Gave 4 $1000 Awards Tuesday, October 25, 2011
- 9. Designis.ms explains what stoked their ire: Let me explain to CP+B why spec work and design contests (or the bullshit term "crowdsourcing") are detrimental, not just to the design industry, but for your own clients. And I'll keep it simple since you're most likely distracted by all of the money that Brammo is paying you to do practically nothing. When participating in such nonsense, designers work for free in hopes of getting paid or winning a prize. It completely devalues our work (maybe some designers are finally realizing this?). It does clients a disservice in compromising quality of work by completely skipping the research and development stage. Instead of using your interns or crowdsourcing students and amateur designers, you could have hired a professional designer who would be able to work closely with your client and mostly likely produce better work. But no, you were trying to get media coverage which distracted you from the brand development. I'm sure that was the entire point, but what a terrible idea. Tuesday, October 25, 2011
- 10. Crowd Sourcing - Websites Logos & Graphic Design Crowd Source Community Solutions Professional Volunteering Video Projects Tuesday, October 25, 2011
- 11. Crowd Funding the collective cooperation, attention and trust by people who network and pool their money and other resources together, usually via the Internet, to support efforts initiated by other people or organizations. http://en.wikipedia.org/wiki/Crowdfunding Tuesday, October 25, 2011
- 12. Crowd Funding - Example Tuesday, October 25, 2011
- 13. Crowd Funding - Example Tuesday, October 25, 2011
- 14. Crowd Funding - Example Scott Wilson Former Global Creative Director for Nike Watches http://www.mnml.com/ Image From - http://mocoloco.com/archives/003268.php Tuesday, October 25, 2011
- 15. Crowd Funding - Example Tuesday, October 25, 2011
- 16. Crowd Funding - Example Tuesday, October 25, 2011
- 17. CROWD-FUNDING SMALLCANBEBIG.ORG Tuesday, October 25, 2011
- 18. Difference Between Crowd Sourcing & Outsourcing That a task or problem is outsourced to an undefined public rather than a specific other body. Tuesday, October 25, 2011
- 19. Outsourcing Example Tuesday, October 25, 2011
- 20. Difference Between Crowd Sourcing & Open Source Open source production is a cooperative activity initiated and voluntarily undertaken by members of the public. Crowd sourcing the activity is initiated by a client and the work may be undertaken on an individual, as well as a group, basis. Tuesday, October 25, 2011
- 21. Open Source Example Tuesday, October 25, 2011
- 22. Open Source Example Tuesday, October 25, 2011
- 23. Collaboration working together to achieve a goal Tuesday, October 25, 2011
- 24. Keys to Collaboration Tuesday, October 25, 2011
- 25. Keys to Collaboration Leadership Tuesday, October 25, 2011
- 26. Keys to Collaboration Leadership Sacrifice for Greater Good Tuesday, October 25, 2011
- 27. Keys to Collaboration Leadership Sacrifice for Greater Good Openness to Learn Tuesday, October 25, 2011
- 28. Keys to Collaboration Leadership Sacrifice for Greater Good Openness to Learn Generosity Tuesday, October 25, 2011
- 29. Keys to Collaboration Leadership Sacrifice for Greater Good Openness to Learn Generosity Stated & Agreed Upon Expectations Tuesday, October 25, 2011
- 30. Keys to Collaboration Leadership Sacrifice for Greater Good Openness to Learn Generosity Stated & Agreed Upon Expectations Great Communication Tuesday, October 25, 2011
- 31. Keys to Collaboration Leadership Sacrifice for Greater Good Openness to Learn Generosity Stated & Agreed Upon Expectations Great Communication Commitment Tuesday, October 25, 2011
- 32. Benefits of Collaboration Tuesday, October 25, 2011
- 33. Benefits of Collaboration Obtain Greater Resources Tuesday, October 25, 2011
- 34. Benefits of Collaboration Obtain Greater Resources Recognition Tuesday, October 25, 2011
- 35. Benefits of Collaboration Obtain Greater Resources Recognition Rewards Tuesday, October 25, 2011
- 36. Benefits of Collaboration Obtain Greater Resources Recognition Rewards Reduced Costs Tuesday, October 25, 2011
- 37. assignments Blog Series Due Next Week - 5 Parts Really spend time reviewing your blog structure and layout if you haven’t already. Online Participation - Keep it up. Come to Class Next Week with Ideas on Your Paper due Dec 1st Tuesday, October 25, 2011