1. Field Visit to Key Tourist Sites in
Srinagar
• Destination Research & Field Visit - I
(MTTM24109DCE)
• University of Kashmir
• Presented by: Umer Farooq Lone
• Date: 17-03-2025
2. Introduction
• • Practical learning about tourism through
field visits
• • Analyzed destinations using Five A’s of
Tourism (Attractions, Accessibility,
Accommodation, Amenities, Activities)
• • Focus: Heritage Tourism, Hospitality,
Ecotourism, and Sustainable Development
3. Itinerary Overview
• • Day 1: Heritage & Cultural Tour – Nishat
Garden, Downtown Srinagar (Khanqah-e-
Moula, Badshah Tomb, Downtown Market,
Jama Masjid)
• • Day 2: Hospitality & Museum Visit –
Radisson Hotel & SPS Museum
• • Day 3: Wildlife & Conservation Tour –
Dachigam National Park
4. Nishat Garden – A Mughal Marvel
• • Built by: Asif Khan (1633 AD)
• • Features: Mughal architecture, 12 terraces,
fountains, Dal Lake views
• • Challenges: Overcrowding, waste
management
• • Recommendations: Night illumination,
better crowd control
5. Khanqah-e-Moula – A Sufi
Landmark
• • Built in 1395 AD, dedicated to Mir Syed Ali
Hamdani
• • Features: Wooden structure with Persian-
Kashmiri influences
• • Challenges: Limited infrastructure, lack of
guided tours
• • Recommendations: Improved sanitation,
heritage conservation
7. Radisson Collection Hotel –
Hospitality Insights
• • Luxury hotel with 212 rooms, spa, banquet
halls
• • Challenges: Needs more eco-tourism
promotion
• • Recommendations: Organizing Kashmiri
cultural evenings, food festivals
8. SPS Museum – Preserving Kashmiri
Heritage
• • Established in 1898, holds 80,000+ artifacts
• • Challenges: Lack of interactive exhibits,
limited marketing
• • Recommendations: Digital exhibits,
multilingual signage, a museum café
9. Dachigam National Park –
Ecotourism & Conservation
• • Established in 1981, home to Hangul deer,
black bears, leopards
• • Challenges: Limited accessibility, climate
change threats
• • Recommendations: Eco-tourism initiatives,
community involvement
10. Key Learnings & Recommendations
• • Sustainable tourism strategies for heritage
sites & ecotourism
• • Infrastructure improvements: better
transport & digital integration
• • Community & cultural engagement:
workshops, heritage walks
11. Conclusion
• • Field visits provided hands-on experience in
tourism analysis
• • Understanding challenges & opportunities in
sustainable tourism
• • Future focus: Enhancing cultural
preservation & eco-tourism