This document provides an overview of key techniques used to establish elements in film language, including establishing the location and setting, introducing main characters, establishing the genre, and using hooks. It discusses how establishing shots are typically long shots that set the context and location of a scene. Character introductions generally use medium shots. The genre can be established through elements like the setting, theme, and mood. Hooks aim to grab the viewer's attention in the first 5-10 minutes, such as through a logical sequence of actions in the plot.