Focus Group Analysis

This is one of the magazine covers I annotated for my
research and planning. I used this cover as an
example for my focus group.
I asked specific questions about
it, hoping the audience’s
responses would help me make
the best possible magazine
cover I can.

1) Do you like the colour
scheme of this magazine cover?
If not, what two or more colours
would you prefer it to be?
- On an average, most people
who answered this question
said they liked this cover’s
colour scheme, but other
popular colours suggested were blue and green.

2) Do you like the cover’s layout? If not, how else
would you prefer the layout?
-Popular answers were being able to see most of the
guitar, rather than half of it being blocked by
coverlines, etc. They also said they would prefer a few
more taglines rather than just pictures of band
members.
3) What particular member of a band would you
prefer to see on the cover most of all? (e.g. Guitarist,
Lead singer, Drummer, etc.)
- The answer to this question was just about
unanimous; Guitarist was the most popular answer.

4) Name 3 rock bands that you would like to appear
in taglines/coverlines on the front cover of a rock
magazine such as this one.
- Popular answers included Rage Against The
Machine and 30 Seconds To Mars.

5) Do you like the Camerawork used on this front
cover? (In this case a low angle shot) If not, state
another shot that you would like to be used.
- Low angle shot was a popular choice, followed by
mid-shots and high angles.

Focus group analysis of cover

  • 1.
    Focus Group Analysis Thisis one of the magazine covers I annotated for my research and planning. I used this cover as an example for my focus group. I asked specific questions about it, hoping the audience’s responses would help me make the best possible magazine cover I can. 1) Do you like the colour scheme of this magazine cover? If not, what two or more colours would you prefer it to be? - On an average, most people who answered this question said they liked this cover’s colour scheme, but other popular colours suggested were blue and green. 2) Do you like the cover’s layout? If not, how else would you prefer the layout? -Popular answers were being able to see most of the guitar, rather than half of it being blocked by coverlines, etc. They also said they would prefer a few more taglines rather than just pictures of band members.
  • 2.
    3) What particularmember of a band would you prefer to see on the cover most of all? (e.g. Guitarist, Lead singer, Drummer, etc.) - The answer to this question was just about unanimous; Guitarist was the most popular answer. 4) Name 3 rock bands that you would like to appear in taglines/coverlines on the front cover of a rock magazine such as this one. - Popular answers included Rage Against The Machine and 30 Seconds To Mars. 5) Do you like the Camerawork used on this front cover? (In this case a low angle shot) If not, state another shot that you would like to be used. - Low angle shot was a popular choice, followed by mid-shots and high angles.