Foundation for optimized data center & private cloud

Editor's Notes

• #6: Slide Transition: What we hear from customers like you is that I.T. complexity gets in the way of serving the business..You’re consumed with the endless integration, configuration, tuning, and testing that custom-assembled systems require – with little room left for innovation and change.
• #7: Slide Transition: I.T. budgets tell the same story.In 2012, organizations estimate that they will spend 63 percent of their IT resources to run the business, 21 percent to grow the business, and 16 percent to transform the business. (Source: “IT Metrics: IT Spending and Staffing Report, 2012,” Gartner, 2012.)In other words, businesses are spending four times as much to maintain the status quo as they are to innovate.
• #9: Slide Transition: Oracle’s strategy has always been to SIMPLIFY I.T. so customers can use technology for business innovation, not just for business as usual. It is easy to make simple things complex but is hard to make complex things simple. This is why we are spending 4,5 B$ in R&D.To make your life easier.Let’s discuss how we’re doing this.
• #11: So now we’re in a new era where a single integrated system delivers on all the needs of business application users.With Oracle Exalogic & Exadata.
• #12: Industry analysts agree that the integrated systems trend is really catching on.According to Gartner… (read from slide)
• #13: Why should software users care about Engineered SystemsOracle’s Engineered Systems Makes the best software run better – faster, more reliably, more scalably and economically , enabling faster deployments at lower cost . Gartner Identifies the Top 10 Strategic Technology Trends for 2013 (http://www.gartner.com/it/page.jsp?id=2209615)“Integrated EcosystemsThe market is undergoing a shift to more integrated systems and ecosystems and away from loosely coupled heterogeneous approaches. Driving this trend is the user desire for lower cost, simplicity, and more assured security. Driving the trend for vendors the ability to have more control of the solution stack and obtain greater margin in the sale as well as offer a complete solution stack in a controlled environment, but without the need to provide any actual hardware. The trend is manifested in three levels. Appliances combine hardware and software and software and services are packaged to address and infrastructure or application workload. Cloud-based marketplaces and brokerages facilitate purchase, consumption and/or use of capabilities from multiple vendors and may provide a foundation for ISV development and application runtime. In the mobile world, vendors including Apple, Google and Microsoft drive varying degrees of control across and end-to-end ecosystem extending the client through the apps.”
• #15: Slide Transition: First, Oracle is simplifying I.T. by engineering hardware and software to work together, upending the longstanding industry practice of cobbling together different components.We started to talk about it in 2008 with the launch of Exadata V1 In 2009 we launched Exadata V2 on Sun HW which was the fastest growing product in Oracle HistoryIn 2010 we launched Exalogic. The same concept but for MiddlewareIn 2011 we are launching a few more systems that we will talking about later. And this is just the beginning You may ask yourself Why? Because For the first time in the history of IT More Performance = less Software, Less Hardware and less People
• #16: #1 – Web application benchmark of Jboss vs. WebLogic. Modify shpping cart benchmark#2 – Web application benchmark of Websphere vs. WebLogic#3 – Same as #1 with Jboss on VmWare
• #17: Oracle Exalogic Elastic Cloud is an integrated hardware & software solution for running business applications & middleware, and for consolidation & private cloud initiatives.Exalogic is optimized and certified for a wide range of Oracle & 3rd-party software, and it offers Oracle’s unique In-Memory Modules to optimize critical business processes.Exalogic supports several technologies for automated deployment and simplified administration – for 6X faster provisioning.It reduces risk and protects your IT investment via open technologies such as Linux and Java, comprehensive security, and faster troubleshooting.Integrated applications-to-disk management – based on Oracle Enterprise Manager – reduces data center cost and complexity.Oracle Platinum Services provide an industry-leading SLA for one-stop hardware and software support.
• #18: For illustrative purposes, this diagram shows InfiniBand connectivity on the vertical axis and Ethernet connectivity on the horizontal axis.The compute nodes and the storage device within Exalogic are provisioned with redundant InfiniBand connections. These devices have access to the datacenter “external” network via the Ethernet ports on the InfiniBand Gateways.Ethernet connectivity to the compute servers and cloud storage is provided through the InfiniBand fabric. Virtual Ethernet NICs are instantiated within the host stack and Ethernet frames are encapsulated within InfiniBand packets which are forwarded to the gateway, which has physical Ethernet ports.Note that there is an independent 1 GbE network for device management that connects to all components in Exalogic
• #19: 1) Why Oracle is in the IT Operations Management Business (see https://blogs.oracle.com/oem/entry/changing_the_game_why_oracle ) The broken IT model of the last 30 years of distributed computing ensures high ongoing IT operations/maintenance costWhen management is engineered together with the technology assets under management, it creates a sea change in terms of efficienciesOracle has proven the model in Database (we’ll show examples) and is following the same trajectory across the stackThese efficiencies are required if customers really want to achieve the promised agility benefits of Enterprise Cloud2) So what we exactly we mean by a complete, integrated and business-driven cloud management solution?There are three key aspects of Oracle Enterprise Manager 12c that help accomplish this: Complete Cloud Lifecycle Solution To start with, Oracle Enterprise Manager 12c contains solutions to manage all phases of the building, managing, and consuming an enterprise cloud. Using Oracle Enterprise manager 12c you can build and manage a rich catalog of cloud services – whether it is Infrastructure-as-a-Service, Database-as-a-Service, or Platform-as-a-Service , all from a single product. Integrated Cloud Stack ManagementSecondly, Oracle Enterprise Manager 12c enables integrated management of the entire cloud stack – all the way from application to disk. Oracle Enterprise Manager 12c therefore eliminates much of the integration pains and costs that customers would have to otherwise incur by trying to create a cloud environment by integrating multiple point solutions.   Business-Driven Clouds Finally, Oracle Enterprise Manager 12c enables creation of application-aware and business-driven clouds that has deep insight into applications, business services and transactions. Applications – whether they are packaged or home grown – power your businesses and therefore it is critical that an enterprise Cloud platform is not only able to run these applications but also has deep business insight and visibility. As the leading providers of business applications and the middleware that many of your custom applications are built on top of, we are able to offer you a cloud solution that is optimized for business services.
• #21: The more you do things on a one off basis the more you create to yourself a competitive disadvantageAnalogous to an iPhone and its ecosystem
• #24: Why should software users care about Engineered SystemsOracle’s Engineered Systems Makes the best software run better – faster, more reliably, more scalably and economically , enabling faster deployments at lower cost . Gartner Identifies the Top 10 Strategic Technology Trends for 2013 (http://www.gartner.com/it/page.jsp?id=2209615)“Integrated EcosystemsThe market is undergoing a shift to more integrated systems and ecosystems and away from loosely coupled heterogeneous approaches. Driving this trend is the user desire for lower cost, simplicity, and more assured security. Driving the trend for vendors the ability to have more control of the solution stack and obtain greater margin in the sale as well as offer a complete solution stack in a controlled environment, but without the need to provide any actual hardware. The trend is manifested in three levels. Appliances combine hardware and software and software and services are packaged to address and infrastructure or application workload. Cloud-based marketplaces and brokerages facilitate purchase, consumption and/or use of capabilities from multiple vendors and may provide a foundation for ISV development and application runtime. In the mobile world, vendors including Apple, Google and Microsoft drive varying degrees of control across and end-to-end ecosystem extending the client through the apps.”