Gilstrap "Accessibility Essentials: A 2025 NISO Training Series, Session 7, Media Accessibility in the Key of Fast#"
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This presentation was provided by Neil Gilstrap of Cadmore Media, during the seventh session of the NISO training series "Accessibility Essentials." Session Seven: Accessible multimedia production, was held May 15, 2025.
Gilstrap "Accessibility Essentials: A 2025 NISO Training Series, Session 7, Media Accessibility in the Key of Fast#"
- 1. Media Accessibility in the Key of Fast# Prepared by: Neil Gilstrap | May 2025 N I S O A c c e s s i b i l i t y S e m i n a r : M o d u l e 7
- 2. Introduction Current CTO and Co-founder of Cadmore Media • Neil Gilstrap • Software Engineer by trade (25 years and counting) • As an engineer, I understand practical and functional accessibility from the nuts and bolts perspective. • As a person with a vision impairment, I understand practical and functional accessibility because I use the features. • Slightly exaggerative to drive home the points.
- 3. Cadmore Media For video that matters. • Video hosting, streaming, and practical workflow solutions provider. • Provides tools for integrations, management, and embedding of video content across a variety of platforms and clients. • Work with professional and scholarly media content and workflows.
- 4. • Consumers -- a.k.a. Usability / Functional / Inclusive Design, your Media Player, and people watching your content. • Governance • Content / Production / Film Making / Podcast Production / etc. • Metadata, enrichment processes, and the workflows around those processes. What to Think About When you Think About Media Accessibility
- 5. • Producers • Users / Consumers • Publishers • Tech Introducing the Characters in Our Multimedia Accessibility Story
- 6. • Is your website and/or app enjoyable and easy to use… for ALL your users? • The WCAG, the law, the VPATs, “oh my”… what to do!? • No one is going to sue you if your product is enjoyable and easy to use. (… this is not legal advice, just common sense… ) • Try it yourself as if you were someone else. Is it enjoyable and easy to use? Accessibility audit passed! • Accessibility classified features probably aren’t just for who you first think they are. Wait! Before we begin… Demystifying Accessibility
- 7. • Users and Multimedia • Watch Video (… What if it’s tiny because I’m on a phone? What if I can’t see very well? What if I’m in the car and just want to listen but can’t watch?… ) • Listen to Video/Audio (… What if it’s noisy? What if I’m in bed and trying not to wake up my sleeping spouse? What if I’ve got no sound…?) • Finding What I’m Looking For (… How do I get to the good part?..) Our Story Begins…
- 8. • Is/Can your Player…. Maybe with help from your website/app…? • Display captions? • Show an interactive transcript and search it? • Use segments? • Have ways to find what you are looking for? • Work (“enjoyably and easy to use”)… with a Screen Reader? • Work (“enjoyably and easy to use”)… with no pointing device? • Work (“enjoyably and easy to use”)… on a tiny mobile screen with a finger? • Support multiple languages? • Support Audio Descriptions? • Support metadata or related resources? • Collect analytics about its usage so you can make decisions about how people use it? • Live broadcast/chat? Chapter 1: Your Player of Choice
- 9. Chapter 2: Content Producers • Is your content enjoyable and easy to consume? • It’s very hard to see on a phone… tiny charts, graphs, and (this) slide presentation don’t work so well… • Are you using colors to convey information? What if I’m color perception deficient ask 640,000,000 people in the world? • Can I get anything useful out of this production if I can’t really see it? Should I be able to? • Can I get anything useful if I can’t really hear it? Should I be able to?
- 10. • Can I engage with the multimedia in an enjoyable and easy to use way…. • … with only a keyboard? • … with a screen reader? • … if I am color perception deficient or have low vision? • … without having to understand a unique symbology or color scheme? • Do you have a transcript/captions? • Do you have an audio description and/or media alternative? ( This is the real doozy) Chapter 3: Surprise! It’s the Law WCAG AA 1.2 Time Based Media Made Easy!
- 11. • … Do you have a transcript and/or closed captions? What’s your workflow for getting them into your publishing system? • … What’s your workflow for corrections to be made to transcripts, especially AI generated ones, and not drive you crazy? • … Can your publishing systems move around large video files in an organized way so you can do the enrichment work and publish alongside your normal content? • … Can you get translations of your transcripts and correct those? Do you need dubbing services? • … Can you afford, get, manage, and display audio descriptions or alternative media? • … Does your publishing platform of choice have an accessible player? • … Does your publishing platform or player of choice have usage analytics? Chapter 4: How Can Publishers Ride to the Rescue?
- 12. • Meets WCAG AA • Makes your multimedia content searchable and indexable • Provides closed captioning • Can generate AI summaries of your video content • Provides ability for AI translations or human translations to multiple languages in an easy way • … requires an editorial workflow … Brief Intermission The Humble Transcript
- 13. • An Audio Description is a narrator describing the on-screen scene as part of the audio track • An Extended Audio Description (often… much more useful…) is the same thing except the video pauses so the narrator can talk instead of trying to jam the narration into the silent spaces. • A Media Alternative… is defined as… yeah… • The spirit of the law on Media Alternative is some way someone can engage with the content who doesn’t get much use out of a media player. • Maybe that’s a long description + transcript…? A script? • This flexibility has advantages for all the lawyers out there. For the rest of us, “enjoyable and easy to use!” Chapter 5: How do you describe audio, exactly? Audio Descriptions and Media Alternatives
- 14. Now calling people interested in AI Generated Audio Descriptions as a very affordable way to meet AA guidelines. Please see Cadmore Media in the lobby. Looking for beta testers. Brough to you by Cadmore Media A D V E R T I S E M E N T
- 15. • For the Web: NVDA (JAWS costs money) • Free • Press the “down” arrow. • For Mobile: iOS/Android have their own readers. • How to know if you are good with the Screen Reader? • Close your eyes. Press the down arrow. • Is what you hear sensical and give you a clear mental picture of what is on the screen? Is it descriptive enough to make it “enjoyable and easy to use?” • How to know if you are good with the Keyboard? • Can you get to and use every part of the app/player with tab and enter/space? • Can you do that while it being relatively enjoyable and easy to use? (Hint: Pressing tab 14,000 times is not enjoyable…) • Can you skip to the part you are interested in quickly? Chapter 6: The Dread Pirate Screen Reader Screen Reader and Keyboard Considerations
- 16. The End is the Beginning My colleagues will now present their real world experiences with Media Accessibility T h e E n d ?
- 17. • Cadmore Media --- For video that matters. • … Get your video from source through your publishing pipeline and to users • … Host and stream • … Transcribe, segment, and enrich • … Integrate with your publishing systems • … Integrate with your online publishing platforms • … Integrate with your analytics • … Integrate with your ad streams • … Live Broadcast • … and more. But first, another word from my sponsors